NEW OLYMPUS D-595 ZOOM COMBINES MANUAL CONTROL WITH POINT-AND-SHOOT SIMPLICITY IN A COMPACT BODY
5.0-megapixel Image Sensor Delivers Incredible Images, “One Touch” Design and Built-in Help Guide Enhances Operability
Melville, New York, February 17, 2005 – For photographers looking for a digital camera designed to do more, the new 5.0-megapixel D-595 Zoom combines the power of manual control with the convenience of an easy-to-use design for incredible results. Featuring manual control of shutter speed and aperture options, a 3x optical zoom and 19 shooting modes, the D-595 Zoom combines manual settings with the ease of a point-and-shoot, packing high-end advanced features into an affordable, easy-to-use compact camera.
“As digital photographers’ skills develop, they come to expect more creative control over the quality of their pictures,” said Naoki Tai, product manager, Olympus Imaging America Inc. “With this in mind, we developed the D-595 Zoom to empower users to do more than they’ve ever done before with their digital camera. Options for manual shutter speed and aperture give users more creative control over their images, while the inclusion of 19 automatic scene modes makes it easy to get great shots in virtually any lighting situation.
Designed to Do More
The D-595 Zoom is designed make it simple for users to take creative control over their photographs. With manual modes for aperture and shutter speed, users can easily adjust depth of field to bring subjects sharply into the foreground with the best f-stop, and control exposure speed to capture stunning shots of subjects in motion.
Fully automatic snapshots are still as easy as ever, and the inclusion of 19 shooting modes, accessed via a rotating dial and menu button on the back of the camera, makes it easy to capture great images in a variety of lighting situations, such as Portrait, Fireworks, and Indoor. A QuickTime® Movie mode with sound enables users to create short movies of events that can be emailed to family and friends. And with the new frame integration function, users can select various colorful, decorative borders for favorite pictures to print or email to friends.
Intelligent Design Ensures Quality Images
The 3x optical zoom lens (38-114mm equivalent in 35mm photography f2.8 – f4.9) combines with a 4x digital zoom to deliver a total 12x zoom so virtually no photo opportunity is out of reach. And with the super macro mode it is possible to capture amazingly small details, as tiny as the date on the back of a penny, from as close as 0.8 inches.
The camera’s 5.0-megapixel CCD image sensor combined with Olympus’ exclusive TruePic TURBO™ Image Processor significantly enhances image quality and delivers faster overall processing speeds for rapid startup, shutter release and playback. TruePic TURBO allows the D-595 Zoom to capture information from all 5 million pixels with pixel “micro-smoothing” that delivers clearer and more color-accurate photos. This results in high quality prints that can be cropped and enlarged to 11 x 14 inches and larger.
Designed to be Approachable
The D-595 Zoom features an easy-to-use “One Touch” design with individual buttons for shooting, reviewing and deleting images conveniently located on the body of the camera so that frequently used functions can be easily accessed. Macro mode, Flash mode and a self-timer are located on an arrow pad at your fingertips for quick use while setting up the perfect composition. The camera’s simple menu incorporates a new help guide with images and brief descriptions of each function and shooting mode to help users determine the settings that best suit their shooting situation and purpose. And for added convenience, the D-595 Zoom accepts readily available AA-size alkaline batteries. A battery-saving sleep mode helps users maximize battery life.
OLYMPUS Master software provides the ultimate in digital imaging management. An intuitive user interface makes downloading to your computer quick and simple, and images are searchable by date or keyword in the Calendar View. With one-click editing tools, such as red-eye reduction, images can be touched up before printing or emailing. Online support, templates and other user services are just a mouse-click away.
Connecting the D-595 Zoom to a computer is easy with the USB Auto Connect feature, which connects the camera directly via USB 2.0 cable to a computer and requires no software. And with the power of PictBridge technology, photos can be printed directly from the camera to any PictBridge-enabled printer, such as the Olympus P-10 Digital Photo Printer, without using a computer. Printing and sharing images has never been easier, and the P-10’s photo lab-quality dye-sublimation printing produces archival-quality prints in rich color.
The D-595 Zoom has a durable, lightweight polycarbonate body finished in bright silver with a contoured finger grip on the front that makes it easy to hold and shoot pictures with one hand. At a compact size of just 4.1"(W) x 2.4" (H) x 1.4" (D) and light weight of 5.3 ounces, the D-595 fits comfortably in your pocket so you’ll never have to be without it.
The D-595 Zoom will be available in March 2005. It includes: (2) AA alkaline batteries, USB cable (Win/Mac), Audio/Video cable, wrist strap, Quick Start Guide, Quick Reference Guide, basic instruction manual, CD-ROM with OLYMPUS Master software and advanced instruction manual, warranty card.
D-595 ZOOM Estimated Street Price: $279.99 (U.S.)
ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.
Olympus Imaging America Inc. works collaboratively with its customers and its parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances peoples lives every day. These include:
Digital and film cameras
Professional SLR Imaging Systems
Digital and Microcassette recorders
Digital Music Players
Personal Photo Printers
Digital Print Kiosks
Digital Video Projectors
Olympus Imaging America Inc. is responsible for sales in United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit www.olympusamerica.com.