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Concord's 4042 digital camera. Courtesy of Concord, with modifications by Michael R. Tomkins. Concord: Two impulse-buy digicams
By Michael R. Tomkins, The Imaging Resource
(Sunday, February 27, 2005 - 12:37 EST)

Wrapping up Concord Camera Corp.'s PMA announcements are two new digicam models aimed at impulse buying by first-time digicam users.

The Concord 4042 is a $99 four megapixel CCD-based camera with a 36mm-equivalent fixed-focal length lens. It offers both an optical viewfinder and 1.5" LCD display, and stores images on either SD cards or 16MB of built-in memory. Power is supplied by two AAA batteries. The lower-cost 3047 model, which will cost $79.99, offers a three megapixel CMOS imager and 44mm-equivalent fixed focal length lens. This model is largely similar to the 3043 model announced at Photokina, but features a larger 1.8" LCD display, and is offered in a wider range of body colors.

The Concord 4042 will ship in March. Product photos and availability information for the 3047 had not been provided at the time this article was written.

Concord 4042
Concord's 4042 digital camera. Courtesy of Concord, with modifications by Michael R. Tomkins. Click for a bigger picture!
General
Camera Type Compact
Manufacturer Concord
Model Number 4042
Dimensions 4.1 x 2.1 x 1.3"
105.0 x 54.0 x 32.0mm
Weight 140.0 g
4.9 oz
Planned Price $99.00
Planned Availability Mar 2005
Image Capture
Sensor Type 1/2.5" CCD
4.10 megapixels (total)
Aspect Ratio 4:3
Image Dimensions 2272 x 1704 (3.9 megapixels)
2048 x 1536 (3.1 megapixels)
1600 x 1200 (1.9 megapixels)
640 x 480 (0.3 megapixels)
Image Preview / Review
Viewfinder Yes, Optical
LCD 1.5", 61,000 pixels
Lens
Lens Type Fixed focal-length
Image Stabilization No
Focal Length 5.7mm (actual)
36mm (35mm equivalent)
Aperture Range f/4.0 - f/8.0
Focusing Range Normal: 33" - infinity (80 cm - infinity)
Exposure
ISO Sensitivity Auto, 100, 200
Shutter Speed 1/1000 second
Exposure Compensation +/- 2.0EV
Internal Flash Modes: Auto, On, Off, Red-eye Reduction
Creative
Scene Modes Auto, Sport, Night, Backlit
Digital Zoom 4x
Self Timer Yes, 10 seconds
Movie Format MPEG without audio
320x240
Max. frame-rate: 15 frames per second
Storage
Recording Medium SD/MMC, Built-in
File Format JPEG
Connectivity
Video Yes, NTSC / PAL switchable
Computer USB 2.0 High Speed
Power
Battery Type Alkaline disposable or NiMH rechargeable
Battery Form Factor 2 x AA
Product Bundle
Battery / Charger 2 x AA alkaline disposable battery
Flash Memory 16.0MB built-in memory
Other
Remote Control No
Operating System Compatibility Windows
More Photos
Concord's 4042 digital camera. Courtesy of Concord, with modifications by Michael R. Tomkins. Click for a bigger picture!
 

Concord 3047
General
Camera Type Ultra Compact
Manufacturer Concord
Model Number 3047
Dimensions 3.5 x 2.3 x 1.0"
89.5 x 58.0 x 25.0mm
Weight 100.0 g
3.5 oz
Planned Price $79.99
Image Capture
Sensor Type 1/2" CMOS
3.10 megapixels (total)
Aspect Ratio 4:3
Image Dimensions 2400 x 1800 (4.3 megapixels, interpolated)
2048 x 1536 (3.1 megapixels)
1024 x 768 (0.8 megapixels)
Capture Speed Continuous: 0.5 frames per second for 3 frames
Image Preview / Review
Viewfinder Yes, Optical
LCD 1.5", 61,000 pixels
Playback Zoom 4.0x max
Lens
Image Stabilization No
Focal Length 8.3mm (actual)
44mm (35mm equivalent)
Aperture Range f/2.8
Focusing Range Normal: 61" - infinity (150 cm - infinity)
Macro: 20.4"
Exposure
Shutter Speed 1/15 - 1/10000 second
Exposure Compensation +/- 2.0EV
White Balance Image Sensor - Auto, Daylight, Cloudy, Fluorescent, Tungsten
Internal Flash Modes: On, Off, Red-Eye Reduction, Auto
Creative
Digital Zoom 4x
Self Timer Yes, 10, 15, 20 seconds
Movie Format AVI without audio
320x240
Max. frame-rate: 30 frames per second
Storage
Recording Medium SD/MMC, Built-in
File Format JPEG
Connectivity
Video Yes, NTSC / PAL switchable
Computer USB 1.1
Power
Battery Type Alkaline disposable or NiMH rechargeable
Battery Form Factor 2 x AAA
Product Bundle
Battery / Charger 2 x AAA alkaline disposable battery
Flash Memory 16.0MB built-in memory
Other
Remote Control No
Operating System Compatibility Windows, MacOS
 

Original Source Press Release:

CONCORD CAMERA CORP. ANNOUNCES NEW "IMPULSE BUY" LINE OF 3 & 4 MEGAPIXEL DIGITAL CAMERAS FOR UNDER $100

Orlando, FL, February 20, 2005 – Concord Camera Corp. (“Concord”) (Nasdaq:LENSE), a leader in award-winning, high-quality, affordably-priced cameras, announced today a new line of digital cameras positioned as “Impulse Buys” at the Photo Marketing Association Trade Show (PMA). Designed to be the ideal camera for first time digital camera users as an excellent gift, Concord’s 3047 and 4042 take great pictures and are priced to sell at $79 and $99 respectively.

3 Megapixel Concord 3047 Super Slim Body
Priced at only $79.99, the 3 Megapixel Concord 3047 offers consumers unprecedented style and value -- with features only available in much more expensive cameras, including an all-metal housing, white balance and exposure settings, 4x digital zoom, AVI movie, burst mode, 1.5” color TFT LCD, and built-in 16MB of memory. With dimensions of .94” (width) x 2.3” (height) x 3.5” (length), the super slim Concord 3047 is ideal for on-the-go consumers. For added convenience, the Concord 3047 functions as a PC camera as well. The Concord 3047 is similar to the Concord 3043 (previously announced at Photokina 2004), but with a larger 1.8” LCD and more color choices and is available in Metallic Silver.

4 Megapixel Concord 4042 with Easy Power-Up
Priced at $99, the compact Concord 4042 4 Megapixel digital camera features a unique “quick click” sliding power-up button strategically located on the front of the camera that enables users to quickly turn the camera on, so that they never miss a great photo opportunity. The Concord 4042 combines a 4x digital zoom and a 1.5” color LCD with pre-set exposure and shutter settings for mistake-free photo lighting. The camera’s voice recording feature enables users to record voice memos on still images while shooting so they always remember who is in every shot. The Concord 4042 also takes MPEG movies with sound up to 15 frames per second that can easily be emailed to family and friends, comes with 16MB of internal memory, and is expected to be available in March 2005.

For more information, see the web site: www.concord-camera.com.

About Concord Camera Corp.
Concord Camera Corp., through its subsidiaries, is a global producer of popularly priced, digital, 35mm traditional and single use cameras. Concord markets its cameras under the trademarks POLAROID, CONCORD, CONCORD EYE Q and JENOPTIK. Concord sells and markets its camera products worldwide through direct sales offices in the United States, Canada, Germany, Hong Kong, the Peoples Republic of China, the United Kingdom, Japan and France and through independent sales agents. The Polaroid trademark is owned by Polaroid Corporation and is used by Concord under license from Polaroid. CONCORD and CONCORD EYE Q are trademarks and/or registered trademarks of Concord Camera Corp. in the United States and/or other countries. The JENOPTIK trademark is owned by Jenoptik AG and is used by Concord under license from Jenoptik AG. Learn more about Concord Camera Corp. at www.concord-camera.com.

Except for the historical matters contained herein, statements in this press release are forward-looking and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that forward-looking statements, including the statements regarding expected cost savings, our ability to meet customer demands and fulfill customer service obligations and anticipated or expected results and the future implementation of our strategic plan, in particular, the restructuring plan, cost-reductions initiatives and anticipated financial benefits of significantly reducing our reliance on internally designed and manufactured digital cameras and increasing the design and co-development of digital cameras with contract manufacturers, involve risks and uncertainties which may affect the Company's business and prospects, including the risks discussed under "Risk Factors" in the Company's Annual Report on Form 10-K for the fiscal year ended July 3, 2004 and subsequently filed reports. Any forward-looking statements contained in this press release represent our estimates only as of the date hereof, or as of such earlier dates as are indicated, and should not be relied upon as representing our estimates as of any subsequent date. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so, even if our estimates change.

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