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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Bibble's logo. Click here to visit the Bibble Labs website! PRESS RELEASE: Kodak and Bibble Announce Technology Agreement


New cross-licensing and co-marketing agreement creates workflow improvements for imaging professionals

ORLANDO, February 24 - Eastman Kodak Company and Bibble Labs today announced a cross-licensing and co-marketing agreement that will allow both companies to offer new, improved products to imaging professionals that further strengthens Kodak's 'Connect with Pro Quality' products and programs. Under the agreement, Kodak is licensing to Bibble two proprietary technologies, the KODAK COLORFLOW Color Management Module (CMM) and the KODAK COLORFLOW ICC Input API. New versions of Bibble's highly successful professional workflow software will integrate both of these technologies to create a best practices data path for generating finished files suitable for display and printing on KODAK output systems with minimal image adjustments.

In return, Bibble is licensing to Kodak their RAW format library and conversion engine. Using this valuable tool in select KODAK output systems will enhance interoperability allowing for easier printing from RAW format files.

Photographers will be able to carry out their image optimization in RAW mode and pass that information on to Pro labs along with the original RAW file. The lab will then be able to take in both the original RAW file as well as the file containing the photographers suggested modifications into lab software architecture, such as KODAK PROFESSIONAL Digital Print Production Software/DP2, for further processing and printing. This will result in an even higher level of image quality and satisfaction between Pro lab and photographer. The first RAW-enabled system integrated into DP2 Version 8.1 is expected to be available later this year.

"We are excited about the opportunity to work with Kodak and to offer our customers the important advancements available with Bibble Professional Workflow software," said Eric Hyman President and CEO of Bibble Labs.

"Kodak and Bibble both bring to the table unique, powerful tools that are proven assets to imaging professionals," said John Bricklemyer, Worldwide Product Manager, Pro Photographer Software, Eastman Kodak Company. "By working together we are poised to raise the bar for the entire industry and significantly improve the quality and consistency of Image output for the Pro Photographer."

Bibble Labs, Inc. will be located at PMA Booth 4889.

About Eastman Kodak Company
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative Professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

More information about Kodak (NYSE: EK) is available at www.kodak.com.

About Bibble Labs Inc.
Bibble was founded in 2000 and since that time has been the leading pioneer in the field of photographic digital RAW converters and workflow software supporting three operating systems and over 70 consumer and prosumer cameras. Bibble is based in Austin, TX and is distributed electronically via the Internet, as well as being available at many fine photographic, electronic and computer retailers worldwide.. Further information is available at www.bibblelabs.com

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Kodak, Kodak Professional, and Colorflow are trademarks of Eastman Kodak Company.

2006


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