Photo Marketing Association International

Live Tradeshow Coverage
March 8 - 11, 2007
Las Vegas Convention Center, NV


Welcome to Imaging Resource’s Live PMA 2007 Tradeshow Coverage. PMA is the camera industry's most important show of the year, and we're covering it as thoroughly as possible. Not only are we posting news and booth reports straight from the show floor, you'll find extensive video coverage and a daily report from Mike Pasini, our roving reporter. Come back often for daily reports, news, photos, and video of all the latest photography equipment.

VIDEO COVERAGE

Watch for our video coverage of PMA 2007. We'll be getting up close and personal with some of the hottest new cameras and gadgets. Words and pictures are great, but nothing can touch video for the sense of actually being there. Stay tuned for our video coverage of PMA 2007, it'll be the next best thing to being there!

Post-Show News (back to latest news) Videos!

BY DAY:PRE-SHOW | THU | FRI | SAT | SUN | POST-SHOW

Thursday, March 22, 2007

PRESS RELEASE: Lowepro Celebrates 40th Anniversary with Introduction of Primus AW Backpack Industry's First Photo Backpack made from 51% recycled materials.
11:26 EDT - Primus Backpack Provides Professional Photographers Unparalleled Durability and Quick Access to Gear; Proceeds to Fund Polar Bear International's Education and Conservation Efforts PMA 2007, Las Vegas, NV - March 8, 2007- Lowepro, the worldwide leading provider of protective cases and backpacks for imaging and technology products, today unveiled a camera backpack commemorating the company's 40th... (More)



PRESS RELEASE: Lowepro Unveils The VERTEX Series; Ideal For Professional Photographers Shooting in Rugged Outdoor Environments.
11:24 EDT - Latest Premium Backpack Series Capable of Carrying 1-2 Digital SLRs, a Large/Medium 35mm Format System, Lenses, Tripod and a Notebook Computer PMA 2007, Las Vegas, NV - March 8, 2007 - Lowepro, the worldwide leader of protective cases and backpacks for imaging products, notebook computers and personal electronics, today announced the launch of its new Vertex series of premium backpacks designed for... (More)



PRESS RELEASE: New Line Of Lowepro Napoli Camera Pouches Provide Ultimate Protection For Ultra-Compact Digital Cameras
11:21 EDT - Fine-Grain Leather Pouches Offer A Sleek Sense Of Elegance While Protecting Cameras Against Impact and Scratches PMA 2007, Las Vegas, NV - March 8, 2007 - Lowepro, the worldwide leader of protective cases and backpacks for imaging products, notebook computers and personal electronics, today announced the launch of the Napoli series of ultra-compact digital camera pouches designed for consumer photographers... (More)

Tuesday, March 20, 2007

Olympus' logo. Click here to visit the Olympus website! PRESS RELEASE: Olympus Wins Three DIMA Awards For Innovation In Digital Photography
15:34 EDT - Optics Company Garners More Awards Than Any Other Brand CENTER VALLEY, Pa, March 19, 2007 - Olympus received an unprecedented three Digital Imaging Marketing Association (DIMA) 2007 Innovative Digital Product Awards at the recent Photo Marketing Association (PMA) industry tradeshow. Recognized for groundbreaking products, Olympus was honored for its new EVOLT E-510, the SP-550 UZ and the Stylus 770... (More)



Delkin's logo. Click here to visit the Delkin website! PRESS RELEASE: Delkin's SensorScope™ Wins Prestigious DIMA Award For Innovation
09:29 EDT - Poway, CA. March 19, 2007 - Delkin Devices, Inc. has been honored with the Digital Imaging Marketing Association's (DIMA) annual Innovative Digital Products Awards for the company's new SensorScope System . Delkin's SensorScope System is the first complete solution for inspecting and cleaning digital SLR sensors. Camera dealers worldwide have enthusiastically embraced the product, resulting in an... (More)

Monday, March 19, 2007

Most Significant New Technology from PMA - NXP's SnapSpot GPS

16:14 EDT - Every year I look for the piece of technology at PMA that'll have the biggest impact on the photography marketplace over the next year or so. This year, that honor goes to NXP Software's "SnapSpot GPS" technology. You heard it here first: Two years from now, a lot of digicams (and even cell phones) will have GPS-based geo-tagging capability built right in!

Every year at PMA, I look for the technology that best gives a glimpse over the horizon at what's coming for the digital camera market in the months and years ahead. This time, I wasn't really seeing much that seemed very revolutionary, and had almost despaired of my search. - Until, that is, I came across NXP Software, and their "SwGPS SnapSpot" technology. This is actually the technology... (More)

Friday, March 16, 2007

pma-badge.jpg Pasini Reports: Wrapping It Up

22:27 EDT - A slide show, our Envy Awards and Highlights wrap up our coverage of PMA 2007

Imaging Resource's PMA coverage set a few new records. We put up 45 videos featuring knowledgeable spokespeople showing off their products, 17 booth reports with 457 images and 2,490 words hosted by Phanfare, 14 daily show reports (nearly 24,000 words) with over 272 shots arranged as both Flash slide shows and HTML galleries, plus 173 news items, many posted by Zig Weidelich, who manned the home front... (More)

Thursday, March 15, 2007

PRESS RELEASE: 'aVinci Experience' Provides New Media Solutions for Mass Market Retail
14:06 EDT - Planned for Inclusion in over 40% of North American Photo Kiosks During 2007 SALT LAKE CITY --(Business Wire)-- Mar. 14, 2007 Sequoia Media Group, LC (Sequoia), announced the company's launch of the aVinci(R) Experience last week at the PMA(R) International Convention and Trade Show in Las Vegas, Nevada. Sequoia projects with contracts currently in place, the aVinci Experience will be included in... (More)

Wednesday, March 14, 2007

Zoran's logo. Click here to visit the Zoran website! PRESS RELEASE: Zoran's COACH Processors Power Over 50 Digital Camera Models on Display at PMA 2007 in Las Vegas
13:08 EDT - High Definition Video Capture and Playback Emerging as Major Market Trend SUNNYVALE, Calif., March 14 /PRNewswire-FirstCall/ -- Zoran Corporation (Nasdaq: ZRAN) announced that its COACH digital camera processors are powering a range of top-tier digital camera brands on display this past weekend at the Photo Marketing Association trade show in Las Vegas. The COACH single-chip processors power digital... (More)



Sony Alpha logo. Click to visit the Sony Alpha website! PRESS RELEASE: Sony is Set to Expand the World of "α" D-SLR
10:39 EDT - At the PMA2007 International Convention and trade Show which was held between March 8th and 11th in Las Vegas, Nevada, USA, Sony exhibited two prototypes of digital SLR camera bodies and interchangeable lenses currently under development. These products are planned to be launched in addition to the existing portfolio of the 'α100' camera body and the 21 interchangeable lenses including Carl Zeiss®... (More)

Tuesday, March 13, 2007

DIMA logo. Click to visit the DIMA website! PRESS RELEASE: DIMA 2007 Printer Shoot-Out winners named
18:07 EDT - LAS VEGAS, Nev. - The winners of the DIMA 2007 Digital Printer Shoot-Out were announced at PMA 07 in Las Vegas, Nev. Winning entries, displayed during PMA 07, were chosen from 114 prints entered by 30 companies. Entries in the DIMA® Digital Printer Shoot-Out were produced from files created by color workflow experts at X-Rite Color Services, Akron, Ohio. Participants were asked to provide specific... (More)



HP DreamColor Technologies logo. Click to visit the HP DreamColor website! PRESS RELEASE: HP Launches DreamColor Technologies for Accurate Digital Color Reproduction Across Multiple Devices
17:45 EDT - LAS VEGAS --(Business Wire)-- Mar. 8, 2007 HP (NYSE:HPQ) today announced the industry's first highly integrated system that delivers the greatest level of digital color consistency across a series of devices. A company-wide initiative, HP DreamColor Technologies builds on HP's more than 20 years of experience in color imaging to provide customers the assurance of producing accurate, predictable and... (More)



Lexar logo. Click to visit the Lexar website! PRESS RELEASE: Lexar Announces Kodak SD™ Card Combo- and Multi-Packs At PMA 2007
17:34 EDT - Consumers May Purchase Multi-Packs of Secure Digital (SD) Cards, or a Combo Pack of Kodak-Branded SD Cards and a Kodak 128MB Picture Card USB FlashCard (UFC) Drive. LAS VEGAS --(Business Wire)-- Mar. 8, 2007 Lexar Media, Inc., a leader in advanced digital media and accessories, today announced the upcoming availability of new multi- and combo-packs of Kodak-branded removable memory products, offered... (More)



Micron Technology, Inc. logo. Click to visit the Micron website! PRESS RELEASE: Micron Technology Expands Imaging Family with New High-Definition Sensors for Digital Cameras and Camcorders
17:25 EDT - Company also Announces Mass Production of its Industry Leading 8-Megapixel Image Sensor. BOISE, Idaho & LAS VEGAS --(Business Wire)-- Mar. 8, 2007 Today at the Photo Marketing Association (PMA) event and tradeshow, Micron unveiled two new CMOS image sensors for mainstream digital cameras and camcorders. With its new sensors, Micron brings exceptional picture quality and ultra-fast burst modes to point-and-shoot... (More)



DIMA logo. Click to visit the DIMA website! PRESS RELEASE: DIMA 2007 Innovative Digital Product Award winners announced
16:54 EDT - LAS VEGAS, Nev. - Of the hundreds of digital products on display at PMA Sneak Peek 2007, the official press event of PMA 07 in Las Vegas, Nev., 18 have been selected by a panel of digital imaging editors to receive the prestigious DIMA Innovative Digital Product Award. The annual award is one of several events sponsored by the Digital Imaging Marketing Association (DIMA), a PMA member association,Jackson,... (More)



pma-badge.jpg Canon Celebrates 20th Anniversary of EOS (UPDATED)

16:36 EDT - The full transcripts of presentations by Canon executives covering the Canon philosophy, history of EOS and the new EOS-D1 Mark III.

To celebrate the 20th anniversary of the Canon EOS (Electro Optical System) camera line, Canon invited about 200 members of the press and industry analysts to a dinner at the Venetian hotel Thursday evening to celebrate. We're pleased to be able to present the full text of the presentations by President and CEO Adachi, Group Executive Iwashita, Vice President Peck and Director of Media and Customer... (More)



Hewlett Packard's Z series printer logo. Click to visit the HP website! PRESS RELEASE: DIMA Award & more than 250 years of durability according to Wilhelm recent tests!
16:18 EDT - LAS VEGAS Mar. 8, 2007. The HP Designjet Z Photo Printer Series has been acknowledged with the DIMA Innovative Digital Product Award at the PMA 2007 International Convention and Trade Show in Las Vegas (USA). DIMA Innovative Digital Product Awards are given to products or services utilizing new technologies and/or applications that make the product either distinct or the first of its kind. We want... (More)

Monday, March 12, 2007

I3A's logo. Click to visit the I3A website! PRESS RELEASE: I3A Presents 2007 Leadership Award to Antonio M. Perez, Chairman and CEO of Eastman Kodak Company
21:49 EDT - LAS VEGAS --(Business Wire)-- Mar. 12, 2007 The International Imaging Industry Association (I3A), the leading global association for the imaging industry, has conferred its prestigious annual Leadership Award upon Antonio M. Perez, Chairman and Chief Executive Officer of the Eastman Kodak Company. Mr. Perez received the honor at I3A's yearly Spotlight Reception held Friday evening, March 9, in conjunction... (More)



Fujifilm's logo. Click to visit the Fujifilm USA website! PRESS RELEASE: Top Fujifilm Executive Announces Retail Strategy for Expanding Frontier Solutions
21:38 EDT - Yoshikazu Aoki, Corporate VP and GM, Fujifilm Corporation, Delivers Keynote Address at PMA 2007 in Las Vegas, Nevada. LAS VEGAS --(Business Wire)-- Mar. 12, 2007 In a keynote address at the 2007 Photo Marketing Association (PMA) annual trade show, Yoshikazu Aoki, corporate vice president and general manager, Photo Imaging Products Division, Fujifilm Corporation, shared his perspective on the impact... (More)



pma-badge.jpg Pasini Reports: Fading, But Catching Up

16:44 EDT - Not us, of course, but 4x6 prints. We summarize Wilhelm's findings in our Saturday show report.

Wilhelm's findings are the highlight of our Saturday report (what you buy at the store can affect your print by a factor of just 200 times!), list the DIMA award winners, find a few interesting products and get some pictures of the Kodak all-in-one printers (after playing with Goldeneye). Read our report for the juicy details. We'll close out our Pasini Reports coverage of PMA with a wrap-up after... (More)

BY DAY:PRE-SHOW | THU | FRI | SAT | SUN | POST-SHOW

Pasini Reports
Booth Reports
Main Page / Index
News by Company
01 May 07 - Aquafadas unveils PulpMotion 1.1 ...
Adobe
08 Mar 07 - Adobe Unveils Plans for Two ...
ArcSoft
10 Mar 07 - ArcSoft Cut-It-Out(TM)
10 Mar 07 - ArcSoft Demonstrates Embedded ...
10 Mar 07 - ArcSoft Print Creations(TM): New ...
10 Mar 07 - ArcSoft Panorama Maker(R) 4 Pro
Canon
10 Mar 07 - Canon's Gallery of Classics
09 Mar 07 - Canon booth report posted
28 Feb 07 - Canon EOS-1D Mark III preview ...
25 Feb 07 - Preview update and SAMPLE IMAGES ...
22 Feb 07 - Canon announces EOS-1D Mark III
21 Feb 07 - Canon: camcorder-like PowerShot TX1...
21 Feb 07 - 7mpix ultracompact Digital ELPH ...
21 Feb 07 - Canon announces PowerShot SD750
21 Feb 07 - Canon: New image-stabilized ...
21 Feb 07 - Canon: 7mpix, 4x zoom digicam
21 Feb 07 - Canon Introduces The Pixma iP90v ...
21 Feb 07 - Two New Canon Pixma Inkjet Photo ...
Casio
11 Mar 07 - Casio booth report posted
30 Jan 07 - Casio updates EXILIM EX-Z70
30 Jan 07 - Casio: New 10mpix, 3x zoom digicam
CompactFlash Association
09 Mar 07 - CompactFlash Association booth ...
09 Mar 07 - Compactflash Association Announces ...
Concord
10 Mar 07 - Concord Camera Corp. Unveils Frame ...
10 Mar 07 - Concord Camera Corp. Unveils Frame ...
Corel
07 Mar 07 - Corel and Lexar Improve Flash Card ...
Digital Foci
05 Mar 07 - Digital Foci Announces "Image ...
05 Mar 07 - Digital Foci Introduces Photo Safe
DXG USA
05 Mar 07 - DXG-Roadster All-in-one Personal ...
DxO Labs
08 Mar 07 - New DxO Optics Pro v4.2 Extends ...
08 Mar 07 - New DxO FilmPack v1.1 Adds ...
Expo Imaging
08 Mar 07 - Control Your Focus With The ...
FotoNation
09 Mar 07 - Fotonation "FaceTracker" Now ...
26 Feb 07 - FotoNation "Face Tracker" Available...
16 Feb 07 - FotoNation Announces MTP-IP For ...
Fujifilm
12 Mar 07 - Top Fujifilm Executive Announces ...
11 Mar 07 - Fujifilm booth report posted!
10 Mar 07 - Fujifilm Wins DIMA Digital Printer ...
10 Mar 07 - Fujifilm Recognized with ...
01 Mar 07 - Fujifilm Introduces Event Photo ...
01 Mar 07 - Verizon Wireless Joins Fujifilm's ...
01 Mar 07 - EVERPLAY™ Standard To Be ...
26 Feb 07 - Fujifilm. Expand The World Of ...
22 Feb 07 - Fujifilm announces FinePix S700
22 Feb 07 - Fujifilm: Two new A-series digicams...
General Imaging
09 Mar 07 - General Imaging Booth Report ...
08 Mar 07 - General Imaging: 8mpix, 12x zoom GE...
08 Mar 07 - General Imaging announces G1 ...
08 Mar 07 - General Imaging: Four new E-series ...
08 Mar 07 - General Imaging: Two entry-level ...
08 Mar 07 - General Imaging: New photo printer
08 Mar 07 - General Imaging unveils first ...
13 Feb 07 - General Imaging prepares GE-branded...
Hewlett Packard
13 Mar 07 - HP Launches DreamColor Technologies...
13 Mar 07 - DIMA Award & more than 250 years of...
10 Mar 07 - HP Extends Digital Photography ...
08 Mar 07 - HP: Three new Photosmart digicams
Jobo AG
05 Mar 07 - JOBO AG Showcases photoGPS at PMA ...
05 Mar 07 - JOBO AG Showcases New Mobile ...
16 Feb 07 - JOBO AG Showcases New Products at ...
Kingston
08 Mar 07 - Kingston Combines USB Flash Drive ...
08 Mar 07 - Kingston Adds 8GB Memory Card to ...
Kodak
11 Mar 07 - Kodak booth report posted
09 Mar 07 - Kodak Delivers the Power of Digital...
09 Mar 07 - Kodak Offers Retailers Multiple ...
09 Mar 07 - New Kodak Offerings Continue to ...
09 Mar 07 - Kodak Launches Kiosk Software ...
09 Mar 07 - KODAK NEXPRESS Solution Adds Photo ...
08 Mar 07 - Kodak: Four new EasyShare digicams
Lensbabies
07 Mar 07 - Lensbabies™ Introduces New ...
Lexar
13 Mar 07 - Lexar Announces Kodak SD™ ...
09 Mar 07 - Lexar booth report posted!
08 Mar 07 - Lexar High-Capacity Platinum II ...
07 Mar 07 - Lexar Announces Extensive Software ...
27 Feb 07 - Lexar Delivers Valuable ...
20 Feb 07 - Lexar Introduces Two New ...
20 Feb 07 - Lexar Introduces Breakthrough 300x ...
Microsoft
09 Mar 07 - Microsoft Announces HD Photo, a New...
Nikon
10 Mar 07 - Nikon booth report goes online
05 Mar 07 - Nikon announces D40X
19 Feb 07 - Nikon announces Coolpix P5000
19 Feb 07 - Nikon announces Coolpix S50, S50c
19 Feb 07 - Nikon announces Coolpix S200, S500
19 Feb 07 - Nikon: Three new L-series digicams
19 Feb 07 - From Casual Snapshooters To ...
Nik Software
07 Mar 07 - Nik Software, Inc. Establishes ...
07 Mar 07 - Nik Software Redefines Noise ...
Olympus
20 Mar 07 - Olympus Wins Three DIMA Awards For ...
10 Mar 07 - Olympus booth report now live
10 Mar 07 - Olympus Exposes E-Pro Concept ...
06 Mar 07 - Olympus - E-System Lineup photos
05 Mar 07 - Olympus Expands "Olympus E-System" ...
05 Mar 07 - Olympus announces EVOLT E-510
05 Mar 07 - Olympus announces EVOLT E-410
05 Mar 07 - Olympus announces Stylus 780
onOne Software
07 Mar 07 - onOne Software Announces ...
07 Mar 07 - onOne Software Announces ...
07 Mar 07 - onOne Software Announces ...
Panasonic
11 Mar 07 - Sales Under Way of the Second Leica...
10 Mar 07 - Panasonic booth report posted!
08 Mar 07 - Panasonic Lumix To Launch Digital ...
07 Mar 07 - Panasonic And Leica Announce ...
01 Feb 07 - Panasonic: 7mpix, 12x stabilized ...
01 Feb 07 - Panasonic announces DMC-FX30
01 Feb 07 - Panasonic: Two new cameras for ...
01 Feb 07 - Two new Panasonic FX-series ...
01 Feb 07 - Panasonic announces Lumix DMC-LS70
01 Feb 07 - Panasonic announces DMC-TZ3
Pentax
26 Feb 07 - Pentax To Exhibit Upcoming Digital ...
21 Feb 07 - Pentax: Two new Optio digicams
21 Feb 07 - Pentax Delivers Two Digital SDM ...
22 Jan 07 - Pentax: Two new Optio digicams
PNY Technologies
08 Mar 07 - PNY Technologies Announces New ...
Samsung
11 Mar 07 - Samsung booth report now live
31 Jan 07 - Samsung announces L74 Wide digicam
31 Jan 07 - Samsung: 10mpix, 5x zoom digicam
SanDisk
10 Mar 07 - SanDisk booth report now live
09 Mar 07 - SanDisk Introduces 4-Gigabyte ...
09 Mar 07 - SanDisk Unveils 8-Gigabyte SanDisk ...
Shutterfly
09 Mar 07 - Shutterfly Launches Tools for ...
09 Mar 07 - Shutterfly Announces Comprehensive ...
09 Mar 07 - Enhanced Shutterfly Studio ...
Sigma
11 Mar 07 - Sigma booth report now online
09 Mar 07 - Sigma 18-200mm F3.5-6.3 DC OS
09 Mar 07 - Sigma APO 200-500mm F2.8 EX DG
08 Mar 07 - Sigma's Foveon-based DP1 compact: ...
Smartparts Inc.
05 Mar 07 - Smartparts, Inc. Previews New ...
05 Mar 07 - Smartparts, Inc. Announces Two New ...
05 Mar 07 - Smartparts, Inc. Now Shipping Three...
05 Mar 07 - Smartparts, Inc. Offers the First ...
Sony
14 Mar 07 - Sony is Set to Expand the World of ...
08 Mar 07 - Sony announces wireless-capable ...
27 Feb 07 - Sony: Two new T-series digicams
27 Feb 07 - Sony: Two new long-zoom digicams
27 Feb 07 - Sony: Three new W-series digicams
27 Feb 07 - Sony's New Photo Printers Becoming ...
Tamron
10 Mar 07 - Tamron Announces AF28-300mm ...
10 Mar 07 - Tamron Announces SP AF70-200mm ...
Vivitar
10 Mar 07 - Vivitar Debuts 6-Megapixel ...
Westinghouse
08 Mar 07 - Bring Cherished Photos To Life With...
X-Rite
10 Mar 07 - X-Rite i1-LT Solutions For RGB ...
10 Mar 07 - X-Rite i1-iO and i1-iSis Set New ...
Miscellaneous
22 Mar 07 - Lowepro Celebrates 40th Anniversary...
22 Mar 07 - Lowepro Unveils The VERTEX Series; ...
22 Mar 07 - New Line Of Lowepro Napoli Camera ...
20 Mar 07 - Delkin's SensorScope™ Wins ...
19 Mar 07 - Most Significant New Technology ...
16 Mar 07 - Pasini Reports: Wrapping It Up
15 Mar 07 - 'aVinci Experience' Provides New ...
14 Mar 07 - Zoran's COACH Processors Power Over...
13 Mar 07 - DIMA 2007 Printer Shoot-Out winners...
13 Mar 07 - Micron Technology Expands Imaging ...
13 Mar 07 - DIMA 2007 Innovative Digital ...
13 Mar 07 - Canon Celebrates 20th Anniversary ...
12 Mar 07 - I3A Presents 2007 Leadership Award ...
12 Mar 07 - Pasini Reports: Fading, But ...
10 Mar 07 - Pasini Reports: Back to the Show
10 Mar 07 - Expansion, Storage, and Protection:...
10 Mar 07 - Alereon Driving the Future of ...
10 Mar 07 - muvee Showcases Vista-Ready ...
10 Mar 07 - PUROSOL Optical to Debut to Photo ...
10 Mar 07 - Durst Enhances its Theta 76 Imagers...
10 Mar 07 - Durst Comes to PMA '07 With Two New...
10 Mar 07 - IR Crew Posts Over 20 PMA Videos --...
10 Mar 07 - Doing the Trade Show Bump & ...
09 Mar 07 - Pepcom DigitalFocus "booth" report ...
09 Mar 07 - Pasini Reports: IDC Captures the ...
09 Mar 07 - New KeyFoto Digital Picture ...
08 Mar 07 - DigitalFocus Rings in New Year
08 Mar 07 - Pasini Reports: Ten Minute Trade ...
08 Mar 07 - Pasini Reports: Sneaking a Peek
08 Mar 07 - PMA Sneak Peek "booth" report ...
07 Mar 07 - Pasini Reports: Sneak Peek Slide ...
07 Mar 07 - InvenSense To Demonstrate Its ...
07 Mar 07 - eXaNetworks, Colour-Science and ...
07 Mar 07 - Imaging Resource Crew Lands in ...
06 Mar 07 - Seefile Version 3.0 Released; ...
06 Mar 07 - Image Trends, Inc. ™ (ITI) ...
05 Mar 07 - Direct Source Marketing, (D.S.M.), ...
05 Mar 07 - Pixel Magic Imaging Becomes DNP ...
02 Feb 07 - Peleman Industries Introduces ...

Other sites coverage
dpreview.com
PhotographyBlog
Steve's Digicams

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