2008 Photo Marketing Association Tradeshow
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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Zink's logo. Click here to visit the Zink website! PRESS RELEASE: ZINK Imaging and TOMY Company, Ltd. Announce Product Development, Branding, and Marketing Partnership


Partnership to Develop Range of Digital Printing Products Based on ZINK(TM) Zero Ink(TM) Technology

WALTHAM, Mass. --(Business Wire)-- Jan. 7, 2008 ZINK Imaging and TOMY Company, Ltd. today publicly announced their collaboration on the development and marketing of a new family of printing products that leverages ZINK Imaging's ink-free printing technology. The first TOMY branded ZINK(TM)-enabled product will be available in 2008. The partnership has plans for a number of ZINK-enabled products and devices.

ZINK Technology provides TOMY with a platform from which the company will brand and launch a new generation of printing products that are small, simple, mobile, earth friendly, and affordable. Powering these ZINK-enabled products is the ZINK Paper(TM). The patented ZINK(TM) Paper is an advanced composite material with embedded yellow, magenta, and cyan dye crystals. A ZINK-enabled printer uses heat to activate and colorize these crystals. The printing process is now radically simple. Just add paper(TM) and print.

Founded in Tokyo, Japan, TOMY (known as Takaratomy in Japan) is a multi-billion dollar company that has a rich eight-decade history of developing and manufacturing a broad portfolio of exciting and educational toys, games, video games, and other electronics for consumers of all ages. Known for its innovation, quality, and safety, TOMY's mission is to produce consumer technology that entertains and inspires both children and adults.

"TOMY creates products that entertain and inspire consumers," said President & CEO Kantaro Tomiyama, TOMY Company. "ZINK Imaging has invented one of the most innovative technologies we've seen in decades; we look forward to working with ZINK Imaging to develop cutting-edge consumer products by combining the revolutionary ZINK Technology with our entertainment know-how and unique marketing for young audiences."

"Our technology turns printing into a magical and fun experience," said Wendy Caswell, President and CEO, ZINK Imaging. "Its years of delivering innovative products make TOMY a perfect partner. Together, we will deliver upon our shared mission of bringing to market many ZINK-enabled products that will spark the imagination and make consumers smile."

About ZINK Imaging
ZINK Imaging Inc., a privately held company, was founded to enable millions of customers to enjoy the magic of ZINK(TM) Zero Ink(TM) products. Invented by ZINK Imaging, ZINK Technology and the award-winning ZINK Paper(TM) provide a revolutionary technology platform for ink-free digital printing products. ZINK Imaging's headquarters and research and development labs are in Massachusetts, with a state of the art manufacturing facility in Whitsett, North Carolina. For more information, please visit http://www.ZINK.com .

The ZINK Technology and ZINK trademarks are owned by ZINK Imaging, Inc.

About TOMY Company, Ltd.
Takara and TOMY merged in 2006 creating a new, global force in toys, children's merchandise and entertainment. The merged company is called TOMY Company, Ltd. in English but in Japanese uses the combined name, TAKARATOMY. The company manufactures a broad range of products based on its own brands which include TOMICA, Choro-Q (aka Penny Racers), Plarail, ZOIDS, Transformers, Licca, Nohohon-Zoku (aka, Sunshine Buddies) and TOMY brand baby care products such as baby monitors, carriers etc. The new TOMY also produces and/or sells a wide variety of toy brands under license, such as Thomas & friends, Disney, Kirarin Revolution, Pokemon, NARUTO, The Game of Life, Rockman (aka Megaman) and Animal Crossing. More info available at http://www.takaratomy.co.jp .


(First posted on Monday, January 7, 2008 at 17:36 EST)

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