2008 Photo Marketing Association Tradeshow
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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

ArcSoft logo. PRESS RELEASE: ArcSoft Announces New Digital Products in Retail Stores


Powerful Software Available at a Store Near You

FREMONT, Calif. --(Business Wire)-- Jan. 31, 2008 ArcSoft, Inc. is announcing the availability of exciting new software products now in retail stores. To learn more about these multimedia solutions, visit ArcSoft in the Technology Suite, Rooms 108, 110, 132, LVVC South Hall at PMA 2008, January 31-February 2.

"Consumers may now purchase our powerful new software packages directly from many retail stores," said Michael Downs, Vice President of Marketing and Business Development. "With these packages, users can edit photos and videos, create wonderful print projects and panoramic images, and watch movies in high-definition and standard DVD formats, plus AVCHD content."

ArcSoft Retail Products

-- ArcSoft TotalMedia(TM) Extreme, a suite of applications for standard and high-definition video playback (includes ArcSoft TotalMedia(TM) Theatre), video capture, movie editing and authoring, plus data mastering and backup - for PC (MSRP: $119.99)

-- ArcSoft Panorama Maker(R) 4 Pro, for quickly creating professional-level panoramic images - for PC & MAC (MSRP: $79.99)

-- ArcSoft Print Creations(TM) Cards & Calendars, an application suite for making beautiful personalized cards and calendars - for PC & MAC (MSRP: $49.99)

-- ArcSoft Print Creations(TM) Pages & Scrapbooks, an application suite for making amazing album pages and digital scrapbooks - for PC & MAC (MSRP: $49.99)

-- ArcSoft(R) PhotoStudio(R) Darkroom, photo enthusiasts will appreciate the power and simplicity for non-destructive image processing of RAW, JPEG, and TIFF image files - for PC & MAC (MSRP: $99.99)

-- ArcSoft ShowBiz(R) DVD 2, consumer/enthusiast video editing software for users to turn home video and photos into professional looking movies and DVDs - for PC (MSRP: $99.99)

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with OEM manufacturers, ArcSoft offers imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics. Visit http://www.arcsoft.com.

© 2008. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. All other products and companies named herein are trademarks of their respective owners.

ArcSoft, Inc.
Michael Downs, 510-440-9901 ext. 316
mdowns@arcsoft.com


(First posted on Thursday, January 31, 2008 at 15:27 EST)

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