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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Argus Digital Camera Studio Developed as Educational Tool


Enables Children aged 7 to 12 to be Creative Using Digital Photography

ELK GROVE VILLAGE, Ill.--(BUSINESS WIRE)--Oct. 1, 2002--Digital photography has finally become a family affair with the release of the Digital Camera Studio from Argus Camera, a leading provider of quality digital, 35mm and Advanced Photo System (APS) cameras.

Aimed at 7-to-12-year-olds, the Digital Camera Studio includes the Argus DC1500 digital camera, a Digital Photo Activity Kit from APTE, Inc. and a comprehensive software package from ArcSoft Corp., all of which combine the skills of reading, writing and vocabulary with photography, making it a valuable learning tool in the classroom and at home.

Using the resources of www.internetcoach.com, which was formulated by a group of teachers and educators, the Activity Kit includes:

  • A Digital Photo Center, where photographs can be edited and stored in many of the popular digital photo formats, including jpg, bmp and pct.
  • A Writing Center with templates showing youngsters how to create newsletters, stationery, and write stories and reports.
  • A Movie Maker that shows children how to create their own filmstrips and flipbooks.
  • A Travel Center, where they can design passports.
  • Picture Games, where they can develop games, such as puzzles, from their digital photographs.
  • And a Craft Center, where they can design picture frames and certificates.
"This is the perfect integration of digital imaging and products for children," said Bill Pearson, president of Argus Camera. "Children are people, too. They are the future and probably the second-largest interest group, beyond business, using the Internet."

Also included is the comprehensive PhotoMVP program from ArcSoft designed to ignite the creativity of today's youth. PhotoMVP, allows the user to manipulate images like a pro by adding catchy titles and captions or frames and shapes. The program also provides three different print options such as; Standard Printing, Greeting Card/Multiple Printing and Thumbnail Printing.

The core of this package is the Argus DC1500 Digital Camera, which can be used to take photographs, eight-second movies or can be attached to a computer and used as a PC Cam.

The Argus DC1500 comes with two megabytes of memory, which is enough to hold 80 low-resolution pictures, saves photos in the popular bmp format and works with computers using the Microsoft Windows 98 operating system or better or a Macintosh G3 or higher.

Scheduled for delivery by October 2002 with a Manufacturer's Suggested Retail Price of $59.99, look for the Digital Camera Studio at any Ritz Camera location near you and other major retailers.

About Argus

Argus Camera is based in Elk Grove Village, Ill., in suburban Chicago. Founded in 1936, the company introduced the first low-cost 35mm camera to the world and has been named the "Great American Camera Company" by the Smithsonian Institute. Today, the company offers a wide range of photographic products and supplies, including 35mm cameras, APS cameras, single use type cameras, digital cameras and other imaging products and accessories. Argus cameras are sold in such retail outlets as Kmart, Office Max, Ritz Camera, Ames, Meijer, Fred Meyer, ShopKo, Camera World, Bartell Drug, and on the Internet at www.800.com. For more information on Argus and its full line of products, call 1.847.228.5300; write 1100 Howard Street, Elk Grove Village, IL 60007; email to argus@arguscamera.com; or visit the company's Web site at www.arguscamera.com


(First posted on Tuesday, October 1, 2002 at 14:53 EDT)

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