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PRESS RELEASE: Kodak Introduces Digital ROC Professional Plug-In
Free trial version available at http://www.asf.com
ROCHESTER, NY (January 7, 2004) - Eastman Kodak Company today introduced the new Digital ROC Professional Plug-In, which corrects, restores and balances the color of digital images from sources including digital cameras, flatbed/film scanners, Picture CDs, and the Internet.
The Digital ROC Professional Plug-In joins the suite of image correction and enhancement plug-ins to provide easy and effective methods for automatically improving digital images in ADOBE PHOTOSHOP Software and compatible image editing applications. Other members of the suite include the Digital SHO Plug-In for revealing hidden details in shadows or dark image areas, and the recently announced Digital SHO Professional Plug-In which adds more control and functionality for the Professional user. Additional Plug-Ins include, the Digital GEM Plug-In for noise and grain reduction, and the original Digital ROC Plug-In for color correction and restoration. These award-winning software products were developed by Kodak's Austin Development Center, formerly Applied Science Fiction, which has been a leader in automatic image correction and photo restoration applications since the mid 1990s with its revolutionary Digital ICE Technology for film scanners which automatically removes surface defects like dust and scratches from scanned film.
The Digital ROC Professional Plug-In adds new features and functionality to the award-winning Digital ROC Plug-In, enabling users to more effectively correct, restore, and balance the color of digital images. Like the Digital ROC Plug-In, Digital ROC Professional Plug-In analyzes color gradients in the image to remove color casts or tints and restore faded or lost color by generating optimal tonal curves for each color channel. In addition, the Digital ROC Professional Plug-In provides advanced controls for precise adjustment of both, image brightness and image contrast, as well as the color tint controls. The professional version adds support for 16 bit color images generated by high end film scanning devices.
The Digital ROC Professional Plug-In advanced controls for image brightness and image contrast give improved results by allowing overall image darkening or lightening, and separate black and white level adjustment for image contrast enhancement. Images scanned from film can be further enhanced using the plug-in's "Optimize for Film" checkbox which, when selected, analyzes and detects film grain patterns in the digital image color channels and corrects cross-channel color problems, resulting in a more effective color correction.
"The Digital ROC Professional Plug-In now takes photo restoration to a new level by enabling more comprehensive adjustments for outstanding color correction results." said Dan Sullivan, Site General Manager, Kodak's Austin Development Center. "The traditional shoe boxes of faded memories deserve the restoration power of the new Digital ROC Professional Plug-In to preserve these treasured moments of the past."
The free trial version is available for download at http://www.asf.com www.asf.com. This fully functional trial version applies digital watermarks to images. To disable the watermark, users may purchase a software key via a secure, e-commerce site for $99.95. Plug-in product CD-ROMs are also available for purchase at http://www.asf.com www.asf.com. A special, limited-time offer will be made available to existing Digital ROC Plug-In owners to purchase the new Professional version for only $49.95.
(First posted on Wednesday, January 7, 2004 at 01:24 EST)