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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Adobe Updates Camera Raw Plug-in and DNG Converter for Photographers


Adding Support for New Canon and Konica Minolta Cameras, Updated Plug-in Works with Both Photoshop CS and Photoshop Elements 3.0

SAN JOSE, Calif. - Feb. 7, 2005 - Adobe Systems Incorporated (Nasdaq:ADBE) today announced availability of an updated Adobe® Camera Raw plug-in that adds compatibility for six new camera models, bringing the total number of raw camera formats supported within Adobe Photoshop® CS and Adobe Photoshop Elements 3.0 to more than 70. In addition, Adobe announced expanded capabilities for the DNG Converter, which translates disparate raw photo formats into a single universal format, or digital negative, for long-term archiving.

With the new plug-in Adobe now provides raw file support for camera models from 14 top manufacturers including Canon, Contax, Kodak, Konica Minolta, Nikon, Olympus and Sigma. The raw file allows photographers to manipulate the original data captured by the camera sensor before a final JPEG or TIFF has been generated. These raw files give photographers much greater control in applying corrections and adjustments without compromising image quality.

The free Adobe DNG Converter, which translates all Photoshop-supported raw photo formats into the new universal .DNG file format, gives photographers a single unified file format for archiving raw files. Today many raw files are stored in proprietary, undocumented formats that vary not only from manufacturer to manufacturer but also from camera to camera. The updated DNG Converter adds support for the six new cameras now added to Adobe Camera Raw, stores larger previews and provides the option to store the original, proprietary files within the translated DNG, so that all versions of image data are preserved.

"The use of raw files has spread beyond professional users into the hobbyist market and because of that both Photoshop Elements 3.0 and Photoshop CS support our latest Camera Raw plug-in," said Bryan Lamkin, senior vice president of Digital Imaging and Video Products at Adobe. "Adobe pioneered raw file integration within its products and today the Photoshop line is the industry standard for no-compromise, high-quality raw workflows."

The new cameras supported by Adobe Camera Raw plug-in and DNG Converter include: Canon EOS 20D, Canon PowerShot S70, Canon PowerShot G6, Canon EOS-1Ds Mark II, Konica Minolta DiMAGE A200 and Konica Minolta MAXXUM 7D.
Pricing and Availability

The Adobe Camera Raw plug-in and Adobe DNG Converter require Mac OS X 10.2.4 or higher, Microsoft® Windows® 2000 with Service Pack 3, or Windows XP.

The Adobe Camera Raw plug-in also requires Photoshop CS or Photoshop Elements 3.0 and can be downloaded for free by going to the Adobe Web site at www.adobe.com/products/photoshop/cameraraw.html . The updated Adobe DNG Converter is available today as a free download at www.adobe.com/dng .
About Adobe Systems Incorporated

Adobe is the world's leading provider of software solutions to create, manage and deliver high-impact, reliable digital content. For more information, visit www.adobe.com .

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2005 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. Macintosh is a trademark of Apple Computer, Inc., registered in the United States and other countries. Windows and Windows XP are either a registered trademark or a trademark of Microsoft Corporation in the United States and/or other countries. All other trademarks are the property of their respective owners.


(First posted on Tuesday, February 8, 2005 at 17:54 EST)

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