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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: New KODAK EASYSHARE Picture Viewer an Ideal Gift for Dads, Grads or Yourself; Share Digital Pictures from the Palm of Your Hand


Available for the First Time: A Credit Card-Size Viewer with Big, Bright LCD Display

ROCHESTER, N.Y., May 24 -- Are you searching for a trendy yet affordable gift for dads and new graduates, one that they'll actually use instead of tossing in a drawer after a week? Look no further than the new KODAK EASYSHARE Picture Viewer, which is available at retail stores worldwide beginning this week (US$149).

This credit card-sized "digital photo album" can be slipped into a pocket or purse, but is powerful enough to hold life's biggest memories. With the ability to internally store and show up to 150 digital pictures with its crystal-clear, 2.5-inch LCD screen, the EASYSHARE Picture Viewer is perfect for dads who want to show off snapshots of the kids, or the graduate who wants to keep pictures of hometown family and friends close at hand. To view even more pictures, simply insert a standard SD or MMC memory card.

Alternatively, as summer holiday plans take shape, buy a Picture Viewer for yourself. It's an ideal companion for sharing pictures with friends while away from home. This tiny marvel can even automatically update itself with your most recent favorite snapshots -- new pictures from the beach, amusement park or family barbeque, for instance -- simply by connecting it to a personal computer.

"The Picture Viewer makes picture sharing convenient and portable, not to mention incredibly easy," said Jeanine Thiemel, marketing manager for digital viewers at Kodak. "No longer will you be embarrassed when asked by a friend to share your latest pictures, only to pull out a handful of outdated prints from your purse or wallet."

The Picture Viewer lets people mark their favorites for printing or e-mail with the simple touch of the exclusive, red-jeweled Share button. By simply placing the viewer on a KODAK EASYSHARE Printer Dock Series 3, pictures can be printed in as little as 90 seconds at the touch of a button. The device can also be connected directly to other printers that are IMAGELINK Print System compatible or PICTBRIDGE technology enabled.

For more information, visit www.kodak.com/go/pictureviewer/

About Eastman Kodak Company
Kodak is the leader in helping people take, share, print and view images - for memories, for information, for business, and for entertainment. With sales of $13.5 billion in 2004, the company is committed to a digitally oriented growth strategy focused on four businesses: Digital & Film Imaging Systems - providing consumers, professionals and cinematographers with digital and traditional products and services; Health - supplying the medical and dental professions with traditional and digital imaging and information systems, IT solutions and services; Graphic Communications - providing customers with a range of solutions for prepress, traditional and digital printing, and document scanning and multi-vendor IT services; and Display & Components - supplying original equipment manufacturers with imaging sensors as well as intellectual property and materials for the organic light-emitting diode (OLED) and LCD display industries. More information about Kodak (NYSE: EK) is available at www.kodak.com.

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Kodak, EasyShare, and ImageLink are trademarks of Eastman Kodak Company.
2005


(First posted on Tuesday, May 24, 2005 at 11:37 EDT)

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