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PRESS RELEASE: Livebooks|EDU Educational Initiative Places Powerful Professional Web Marketing Tools In The Hands Of Students
Students Can Go From No Website to a Fully-Functional Site in Minutes
San Francisco, CA. - August 30, 2006 - LiveBooks, Inc., a leading provider of Web based image portfolio management and marketing software, has announced it will provide a new subscription based package for students and teachers of photography for its award-winning Web-based portfolio software. The new package, called LiveBooks|EDU, is designed to empower students with the same photographic marketing tools used by professional photographers to share their work and gain notoriety via the Internet. Students who build a LiveBooks|EDU portfolio Website can easily share their images with professors, fellow students and friends and begin to create a unique and independent approach to their photographs and individual style as photographers. The program will allow students (and teachers) to build a beautiful, fully-functional Web-based portfolio which can be updated daily, if desired, for as little as $29.00 per month.
The most elegant web-based application available, LiveBooks|EDU is a Flash-based Website/editSuite application that gives photographers creative control over the content on their Website. Users can simply upload jpeg or gif images into portfolios and sequence their images using a simple drag-and-drop lightBox. A single click on "launch Website" and changes and additions are immediately published to their Website.
LiveBooks|EDU is a subscription-based program which is available in two separate packages - Lite and Deluxe. LiveBooks Lite provides users with the ability to create up to three individual portfolios with each portfolio capable of housing up to 64 images. LiveBooks Deluxe offers virtually unlimited portfolios. Both versions enable photographers to create multiple libraries to store and organize approximately 1,000 images waiting to be rotated into their online portfolios. LiveBooks|EDU Lite and Deluxe are available for monthly subscription rates of 29.95 and $59.95, respectively. The monthly subscription price includes Website hosting by LiveBooks Inc. and a unique method for entering metadata to bring a LiveBooks Website to the top of Web searches.
Today, with the Internet being the primary source of information for art directors, art buyers and editorial directors searching for new talent, a creative and attractive Website showcasing a photographer's work is critical to attracting prospective clients.
LiveBooks believes that a good Web-based portfolio is the best marketing tool photographers have available to them today.
"A well-designed Website is the most important marketing tool a photographer can have because it represents their work 24 hours a day, 365 days a year," says Wes Riggins, Director of Channel Marketing and Development at LiveBooks, Inc. "It's easy to identify the jobs a photographer wins but how many jobs can they identify as lost because their Website didn't properly represent their photography? Photography is a business and LiveBooks|EDU will help students learn and appreciate the value of properly marketing and presenting their images - and themselves, to potential clients.
In addition to the large images the software allows photographers to present on their Website, the true differentiator between LiveBooks and perceived competitors is the lightBox tool built into the editSuite software. Now, for the first time, photographers can respond to client job requests with customized portfolios in real time.
The lightBox tool shows all the images in a photographer's portfolios as they are currently presented on their website. To add, delete, or re-sequence a portfolio, photographers simply drag-and-drop the images into whatever sequence they want them to appear in the portfolio. Multiple editing modes, such as Insert, Swap, Full Page, or Single Image make this process very easy, intuitive and even fun.
About LiveBooks, Inc.
LiveBooks, Inc. is the leader in on-demand Website creation, management and marketing services for photographers requiring a rich, image-intensive online presence. As creative professionals ourselves, the LiveBooks team understands the passion behind our customers' work and their need to easily upload, edit, market, send and sell images within a Website they can create within minutes without the need for programming or design skills. The LiveBooks Website supports photographers' creative vision with full-screen, high-quality images that download quickly, an intuitive navigation system based on input from photo buyers, and a professional design aesthetic to help develop their business. For more information, log onto http://www.livebooksedu.com
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(First posted on Thursday, August 31, 2006 at 12:47 EDT)