DIY photobooks represent a big new trend

Chicago, Ill. - November 12, 2006 - Ferrania Technologies (Booth #4342) now has available for retailers attending the 2006 Private Label Manufacturers Association a fast and easy, do-it-yourself, instant digital photobook. This photobook comes with everything needed to create a 24-page album that holds more than 90 pictures!

Take photos from any digital camera or storage media and transform them instantly into a custom digital photobook in 4 Easy Steps! The easy-to-use and intuitive software allows for many design options, from one to four images per page, borders and shading, text boxes for journaling, zooming and cropping of images, and much more! Simply select the layout, drag & drop images into the design template, and you're on your way.

"Ferrania is so excited about this product," stated Tom Zohn, Inkjet Director of Growth for Ferrania. "We're pleased that we can offer retailers, and consumers, a fun, fast and easy way to create memorable digital photobooks using their home computers and photo inkjet printers." The album is available under the company's OptiJet brand name, or as a private label solution to complement any retailer's line of photographic or digital imaging products.

In addition to this new instant digital photobook, Ferrania also has available a compatible replacement print kit for Epson Picturemate* printers, as well as an extensive assortment of inkjet print media , from its award-winning PermaPix™ Advanced Archival inkjet photo paper with PerDura™ Technology to a 50-sheet pack of 4" x 6" glossy photo paper that retails for less than $5.00. "Choosing the right media makes a huge difference in the quality and longevity of prints for both consumers and professionals," Zohn said. "Ferrania's special advanced multi-layer coating structure ensures precise ink placement, image sharpness and true, lifelike colors. Now, our customers can get our high-quality media in more sizes and stocks than ever - and retailers have a greater opportunity to meet specific market needs."

Retailers can make money selling inkjet cartridges as well. Ferrania's family of compatible inkjet cartridges provides retailers the opportunity to sell high quality compatibles at lower prices. In many cases the suggested retail prices are equal to 20 - 70% less than OEM cartridges, while still delivering excellent gross margins to retailers. Ferrania Technologies supplied cartridges are the only inkjet cartridges sold in tamper-proof clamshell packaging. No one else offers this level of protection, not even the OEMs.

"The cost of inkjet cartridges makes them the single largest expense over the life of a desktop printer. The ultimate costs dwarf the initial purchase price of the printer," said Tom Zohn. "These value-priced cartridges give consumers more choices when they shop and it gives retailers flexibility and depth in their product lines. Best of all, it helps reduce the total cost of ownership for many inkjet printers."

The entire selection of inkjet cartridges is designed for 100 percent compatibility in a variety of Epson, Canon, Hewlett-Packard (HP) and Lexmark desktop printers and multi-function machines. In addition to extreme reliability, Ferrania's inkjet cartridges deliver brilliant colors, sharp images and smooth, consistent ink coverage - and they typically provide optimum printing results for a fraction of the cost of OEM printer cartridges.

"Consumers deserve choices, value and high-quality output," Zohn said. "Ferrania inkjet cartridges deliver on all accounts. We believe they are the industry's best value for consumers and they represent tremendous selling opportunities for retailers."

Ferrania also offers a complete range of color print photographic films in ISO 100, 200, 400 and 800 speeds. All color print film is the company's FG Plus series film, which offers sharp detail in images and high performance in contrast and color saturation. The company also offers a complete line of branded and private-label ready-to-use 35mm cameras, including an extensive line of specialty themed cameras, like Baby, Beach, Hispanic, Winter, and the increasingly popular Black & White film camera.

Ferrania Technologies, a world leader in private label photographic and inkjet products, offers tailor-made programs for retailers globally. All Ferrania Technologies products are available for marketing under the company's Solaris™ and OptiJet™ brand names, or as private label solutions. In addition, all product lines are supported by customized promotional programs to maximize product sales.

For more information, please call 888.846.2846 (in the U.S. and Canada), send email inquiries to [email protected] or visit www.ferraniait.com.

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* This product is not made by or approved by Epson. All mentioned products, trademarks and brand names are owned by their respective company and are used to show compatibility only.