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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

HEWLETTPACKARD.GIF PRESS RELEASE: HP Splashes into Summer with Hot New Products to Capture and Print Memories


PALO ALTO, Calif., June 21, 2007 -- HP today introduced several imaging and printing products -- including nine feature-rich digital cameras, two versatile single-function Photosmart printers and an all-in-one Photosmart printer -- all designed to enable people to make the most of summer memories.

Highlights include:

  • a digital camera with the largest touchscreen LCD display of any compact digital camera in the industry;
  • single-function printers that offer the fastest and easiest way to print lab-quality photos at home;(1) and
  • an all-in-one printer that can print customized labels directly onto CDs and DVDs.

"Summer brings not only warmer weather, but family vacations, backyard get-togethers and plenty of other occasions where memories can be captured," said Dan Gilbert, vice president of marketing, Digital Photography and Entertainment, HP. "HP's latest digital cameras and printers are not only easy to use, but also empower people to customize and share their photos, their way."

Interact With Summer Photos Using Touchscreen Technology
The HP Photosmart R937 Digital Camera has a 3.6-inch Auto-bright touchscreen display for editing and organizing photos directly on the camera. Included within the touchscreen is a Microsoft Windows Vista-compatible tagging feature and a virtual keyboard, making photo organization and management quick and easy once the camera is connected to a PC.

The 8-megapixel R937 also features the latest generation of HP Design Gallery , which includes the popular slimming feature that can take up to 10 pounds off photographed subjects, HP pet-eye fix to correct glowing pet eyes and HP touch-up technology for removal of blemishes.

The HP Photosmart Mz67 Digital Camera, which produces 8-megapixel photos, is HP's first compact midrange zoom digital camera. The Mz67 features a big 6x optical zoom and a bright 2.5-inch display for easy viewing indoors or out.

Adding a splash of color to HP's lineup, the HP Photosmart R742 Digital Camera comes in a wide variety of colors, including silver black and dark blue. Six other new HP digital cameras -- starting as low as $79(2) -- feature industry-leading in-camera red-eye removal,(3) HP steady photo anti-shake mode,(4) HP Design Gallery,(5) HP Photosmart software and Vista compatibility, making it easy to edit, share and manage photos.

The thin and lightweight, 5-megapixel HP Photosmart E337 Digital Camera is expected to be available for purchase in July. The remaining eight digital cameras, including the HP Photosmart R937 Digital Camera and HP Photosmart Mz67 Digital Camera, are expected to be available for purchase in August.

Create Lab-Quality Photos at Home
The HP Photosmart D7260 Printer and HP Photosmart D7460 Printer provide the fastest and easiest way to print photos at home -- producing stunning six-color photos in as fast as 10 seconds. When combined with HP Vivera inks and HP Advanced Photo Paper, these printers offer reliable, low-cost photo printing, plus superior-quality prints.

Both printers feature easy-to-use 3.5-inch touchscreens, an HP Red-Eye Removal button for easy removal of red-eye from photos directly on the printer, HP Smart Web Printing(6) to ensure that pages from websites print without cutoff edges, Ethernet networking for added compatibility, and HP Auto Sense technology to prevent common printing mistakes.(7)

In addition, the D7460 features built-in wireless(8) connectivity and Ethernet, making it even easier to share and print summer adventures using network-enabled notebooks and PCs.

The HP Photosmart D7260 Printer and HP Photosmart D7460 Printer are expected to be available in August for $149 and $179, respectively.(2)

Personalize CDs and DVDs with HP's Latest All-In-One Printer
Joining HP's popular line of all-in-one printers, the HP Photosmart C5280 All-in-One Printer allows people to create designs on a PC, then print directly onto CDs and DVDs(9) for convenient archiving or unique photo and music gifts. The all-in-one features include HP Smart Web Printing,(6) an automatic paper-type sensor for optimized print and copy quality and an HP Red-Eye Removal button.

The C5280 features HP's new high-capacity inkjet cartridges(10) to enable affordable printing with fewer cartridge changes when printing everything that goes along with summer travels, including itineraries, maps and flight confirmations.

The HP Photosmart C5280 All-in-One Printer is expected to be available this month for $149.(2)

Hp Inkjet Printing Joins 'Blogosphere'
Today, HP kicks off a new blog aimed at covering important topics related to inkjet printing in the home and office. For additional information or to check out this blog, please visit www.hp.com/blogs/inkjet.

More information about HP's summer launch of digital photography and printing solutions is available in an online press kit at www.hp.com/go/SummerImagingLaunch2007.

Footnotes

  1. Printing research by Doxus, 2007. Details and a list of tested printers is available at www.doxus.com.
  2. Estimated U.S. street prices. Actual prices may vary.
  3. More information is available at www.hp.com/go/noredeye.
  4. HP steady photo anti-shake mode available on digital cameras $99 and up. This feature is not available on the HP Photosmart E337 Digital Camera.
  5. Varies across cameras.
  6. Requires Internet Explorer 6.0 or higher.
  7. When using HP Advanced Photo Paper, HP Premium and Premium Plus Photo Papers or HP CD/DVD Tattoos with HP Auto Sense technology.
  8. Wireless performance is dependent upon physical environment and distance from access point.
  9. Requires printable CD/DVD media. Not included, sold separately.
  10. Not included, sold separately.


(First posted on Thursday, June 21, 2007 at 18:04 EDT)

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