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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Smartparts' logo. Click here to visit the Smartparts website! PRESS RELEASE: Smartparts WiFi Digital Picture Frames Feature Seamless Integration With Microsoft's Windows Live FrameIt Service

New Service Allows Consumers to Send Customizable News, Weather, Traffic and Images Directly to Smartparts Wireless Digital Picture Frames

Totowa, N.J. (November 13, 2008) - Smartparts, Inc., today announced that its WiFi enabled digital picture frames, the 32 inch SP3200WF and the eight inch SPX8WF, are now fully integrated with Microsoft Corp.'s new Windows Live FrameIt service. The latest addition to Microsoft's revamped Windows Live platform, FrameIt offers consumers the ability to transform their Smartparts WiFi digital picture frame into a centralized portal, allowing them to view much more than just digital images. Thanks to the integration with FrameIt, consumers can stay connected with their local news, traffic, weather, stocks and sports, by sending customizable feeds directly from their favorite Internet-based sources, to their Smartparts WiFi digital picture frame.

Smartparts and Microsoft also worked together to provide consumers with an uncomplicated and straightforward registration process, that allows users to pair their WiFi digital picture frame with their Windows Live account. Incorporated into Smartparts' desktop software, the registration process is reduced to just one step; prompting users to simply enter their Windows Live account information. The Smartparts software then communicates with Windows Live and automatically configures settings on the digital picture frame to allow it to start receiving customized feeds and content.

Smartparts' new eight inch SPX8WF boasts unparalleled ease-of-use introducing a pre-assigned email address, one-touch internet setup, automatic image correction, and on-frame photo album organization with no additional subscription costs. The new 32 inch SP3200WF is the world's largest WiFi enabled digital picture frame and can automatically recognize and connect to a wireless router, without the need to manually enter one's wireless encryption key. Furthermore, consumers can locate, optimize and wirelessly transfer pictures to their WiFi digital picture frame from their computer using Smartparts' exclusive OptiPix Pro software. OptiPix Pro first creates copies which are then optimized and transferred to the frame, leaving the original, untouched photo residing on the computer.

"Smartparts is dedicated to being an industry innovator and constantly providing consumers with solutions to enhance the way they interact with their digital images," said Stefan Guelpen, president and co-founder of Smartparts. "The new SPX8WF and SP3200WF, their extensive feature sets and Smartparts' newly formed relationship with Microsoft are indicative of this philosophy."

Smartparts SP3200WF 32-inch LCD picture frame in use. Photo provided by Smartparts Inc. Click for a bigger picture!

Smartparts SP3200WF 32-inch LCD picture frame in use.
Photo provided by Smartparts Inc.

The Smartparts SPX8WF and SP3200WF are the first WiFi enabled digital picture frames to integrate with the Microsoft Windows Live FrameIt platform. Compatibility with Windows Live FrameIt further adds to in the industry-leading versatility and ease-of-use of Smartparts' WiFi digital picture frame offerings.

"Windows Live gives consumers the ability to stay in sync with family and friends as well as the means to manage their digital lifestyles all from one place," said Brian Hall, general manager of Windows Live at Microsoft. "Smartparts' support of Windows Live FrameIt gives consumers the added benefit of customizing the way they access their digital content in a way that's most beneficial for them. By working together on this initiative, Smartparts and Microsoft have enhanced the digital imaging experience for our mutual customers."

Smartparts SPX8WF eight-inch LCD picture frame, front view. Photo provided by Smartparts Inc. Click for a bigger picture! Smartparts SPX8WF eight-inch LCD picture frame, side view. Photo provided by Smartparts Inc. Click for a bigger picture!

Smartparts SPX8WF eight-inch LCD picture frame, front and side views
Photos provided by Smartparts Inc.

Among the SPX8WF's most notable features is its complimentary photo email capability. Each frame is pre-assigned its own unique email address which is hosted on Smartparts servers. Smartparts provides enhanced email security as well as its patented image correction technology, which automatically resizes, enhances and intelligently crops photos to maximize appearance and storage capacity on the frame.

The SPX8WF's 802.11 b/g built-in WiFi connectivity is easy-to-use thanks to a one-touch WPS push button setup. Once connected, users can manage the images on the frame wirelessly from their computer, and for added peace of mind, the SPX8WF is power outage proof should it unexpectedly lose power which was not the case with its predecessors.

Smartparts SP3200WF 32-inch LCD picture frame, front view. Photo provided by Smartparts Inc. Click for a bigger picture!

Smartparts SP3200WF 32-inch LCD picture frame, front view.
Photo provided by Smartparts Inc.

Additional SPX8WF Features Include:

  • Eight inch LCD
  • Resolution of 800x600
  • 24-bit, 16.7 million viewable colors
  • Supports SD, MS, xD, MMX, Compact Flash, USB port
  • 512MB of internal memory
  • Store up to 5,000 images
  • Genuine  wood frame with espresso finish
  • Embedded firmware to transfer and optimize images directly from a memory card

Additional SP3200WF Features Include:

  • Resolution of 1366x768, 16:9 widescreen
  • Genuine wood frame with espresso finish and museum quality beige mat
  • Can play video with sound (Motion JPEG AVI and WMA)
  • Supports SD, MS, and Compact Flash memory cards
  • RF remote control with 100ft operating range
  • Can display PowerPoint slides, PDF files, and most picture and graphic files (ideal for business or retail applications)

The eight inch SPX8WF will feature an industry leading MSRP of $149.99, and is available now. The 32 inch SP3200WF will be available through specialty retailers nationwide in early 2009 at an MSRP of $999.00. For additional information, please visit www.smartpartsproducts.com

About Smartparts, Inc.
Based in Totowa, New Jersey, Smartparts is one of the pioneers of the quickly emerging Digital Picture Frame product category. Today, its partnership with Wynit, Inc. provides state-of- the-art distribution capabilities with distribution centers in California, Tennessee and New York. For more information, log on to www.smartpartsproducts.com.


All product and company names herein may be trademarks of their registered owners.

(First posted on Friday, November 14, 2008 at 00:44 EST)

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