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PRESS RELEASE: Kodak and Photobucket Team Up to Make Photo Sharing Even Better
Kodak's Unique and High Quality Products Turn Photobucket Images Into Treasured Keepsakes
SAN FRANCISCO and EMERYVILLE, Calif. -- March 4 -- Kodak and Photobucket today announced an agreement that empowers Photobucket's millions of users to turn images from their Photobucket account into tangible stories using Kodak Gallery products. The alliance is intended to extend the Kodak brand to new audiences through Photobucket and the Fox Interactive Media network of media properties and to help Photobucket further monetize the photo sharing behavior of their users and the billions of images stored on their site.
Available immediately, Photobucket users can easily express their creativity and give their pictures new life by creating personalized photo gifts and prints using Kodak Gallery products. They can select from a collection of photo merchandise, including prints and posters, photo mugs, T-shirts, playing cards, coasters, mouse pads and puzzles. This agreement will help Photobucket's 42 million unique monthly users* do more with their photos by offering them a suite of new and exciting products and print choices.
"Now more than ever, pictures are the primary way people share special moments of their lives and express themselves, but these pictures take on a more meaningful life when you can hold them in your hands," said Victor Cho, General Manager, Internet and Software Services and Vice President, Eastman Kodak Co. "We're thrilled to partner with Photobucket to offer Kodak products to their users and help them create products they can share with family and friends. Working together we will find new and interesting ways of unlocking value from online social behavior," Cho added.
"Photobucket is proud to partner with Kodak and offer our users high quality products backed by the Kodak brand," said Alex Welch, President, Photobucket. "We're eager to offer our users Kodak's top quality photo merchandise, all of which help them make real life a little more colorful."
With Kodak as a preferred provider of Photobucket's prints and merchandise options, Photobucket users can easily create something unique and special by clicking on the "buy prints" link within the Photobucket experience. Products range in price from $0.15 for prints to $22.99 for large posters and can be shipped around the globe. To sign up for a free Photobucket account, visit http://photobucket.com.
* comScore Media Metrix, December 2008 About Kodak
(First posted on Wednesday, March 4, 2009 at 19:54 EST)