PRESS RELEASE: Bigger, Faster, Better: The New Super-High Capacity 32GB Memory Stick PRO-HG Duo HX
Highest available capacity – 32GB comes to Memory Stick HX family
Super-fast 20MB/second data transfer significantly shortens the wait
Perfect for High Definition camcorders – or anyone handling large volumes of images
Sony has launched the largest-ever capacity Memory Stick PRO-HG Duo HX, crowning the range with a massive 32GB model. Memory Stick HX already delivers impressive speed, so the introduction of a 32GB version makes it the perfect choice for handling the very large files created when filming in High Definition video. The huge amount of space is also ideal for still photography, whether you are using a sophisticated DSLR like the Sony α, or a compact, go-anywhere Cybershot.
Camcorder users can shoot in Full HD mode (1920 x 1080) for an impressive 225 minutes using a single 32GB Memory Stick PRO-HG Duo HX, virtually eliminating the nagging worry about how much space is left.
Freedom to concentrate on creating outstanding HD video is matched by trademark Memory Stick HX performance. Using the included USB adaptor, read speeds of 20MB/s and write speeds of 15MB/s1 are achievable, so you spend a lot less time waiting for your video to transfer to your PC.
This potent combination of size and speed is equally good news for owners of technically advanced DSLRs like the Sony α with its continuous shooting capability. Alternatively, anyone with a compact digital camera who simply never wants to worry about filling up the memory now has the ideal solution.
The Memory Stick PRO-HG Duo HX range also includes 4GB, 8GB and 16GB models, and all versions are supplied with the free USB adaptor for optimum performance and easy connection to a huge range of hardware.
Sony's 32GB Memory Stick PRO HG Duo card in blister packaging.
Photo provided by Sony Europe.
Notes to Editors:
This speed is based on tests with optimised host compliant devices. Actual data transfer speed is dependent on host hardware. Memory Stick PRO-HG Duo HX achieves 20MB/s in reading mode, 15MB/s in writing mode in combination with supplied USB adaptor MSAC-UAH1.
Sony manufactures audio, video, communications and information technology products for the global consumer and professional markets. With its music, pictures, game and online businesses, Sony is uniquely positioned to be one of the world’s leading digital entertainment brands. Sony recorded consolidated global annual sales of EUR 54.4billion (yen 7,730 billion) for the fiscal year ended March 31, 2009, based on an average market exchange rate for the same period of yen 142.0 to the EUR. It employs approximately 171,300 people worldwide. In Europe, the Sony Group recorded consolidated annual sales of EUR 14.0 billion (yen 1,987.7 billion) for the fiscal year ended March 31, 2009.
(First posted on Monday, July 13, 2009 at 15:37 EDT)