PRESS RELEASE: Don't Let The Grinch Steal Your Christmas This Year: Back Up Your Precious Memories With WD® Drives
Storage and Playback Devices Help Consumers Store, Share, Protect, and Enjoy Digital Content Anywhere and Everywhere
Lake Forest -- November 24, 2009 / ( http://www.myprgenie.com ) -- WD® (NYSE: WDC) -- Gadgets, widgets, and what-have-yous are likely to be at the top of many holiday wish lists this year. Whether it's an MP3 player, digital camera, camcorder, flat screen TV or cell phone, consumers have developed a love affair with all the ways we enjoy our entertainment and communicate with each other. Vimeo® and YouTube® will be busting at the seams with creative video clips and thousands of Facebooks will get Facelifts with staggering numbers of new photos and other content this holiday season.
A generation of digital collectors and creative souls, we continually search for new ways to enjoy the massive amount of rich content we’ve accumulated. WD, a leader in digital storage, offers solutions for storing, sharing, protecting, and enjoying all your content, all the time.
Don't Leave Home Without It
Leaving home without your digital content these days is like leaving home without your American Express card. WD's My Passport line of portable drives offer the perfect solution. Not much bigger than the size of a traditional passport, these portable, bus-powered drives are available in a variety of colors and capacities ranging from 320 GB to 1 TB. The drives quickly connect to a laptop, desktop or any media player with a USB port for instant viewing of your favorite movies, photos, or playback of all your music. Now you never have to leave home without your favorite digital content.
Protecting Digital Assets
For the business professional with a home office or the budding movie director producing the next Hollywood blockbuster, WD offers several ways to backup and protect those important files. WD's My Book line of external desktop drives provide a great way to backup and protect valuable files located on your computer and the new WD SmartWare software makes it easy to confirm that your data has been copied to the external drive.
WD offers several external drives in the line including their My Book Essential, My Book Elite, My Book for Mac, and My Book Studio models offering capacities from 500GB to 2 TB of storage.
The My Book Mirror (up to 2 TB) and My Book Studio II Edition (up to 4 TB) desktop storage systems also provide a RAID feature that allows a second copy of your files to be copied on a second internal drive for even greater protection against loss.
Dad has a library of digital movies, mom has a large library of family photos, and the kids own a huge selection of digital music. WD offers a number of solutions that can turn individual content libraries into your family's very own Library of Congress with its line of network attached storage systems. WD's line of network storage drives will store everyone's digital content on a single drive that can be accessed from any computer from anywhere in the house. And every time content is added to any computer in the network, it is automatically backed-up to the network drive.
What's more exciting is that content located on the network drive can be streamed onto the big screen for larger-than-life viewing through a digital media adapter like WD TV Live HD media player or a game console such as the Microsoft® Xbox 360 or Sony® Playstation® 3.
My Book World Edition, My Book World Edition II, and WD ShareSpace are network storage drives with capacities ranging from 2 TB to 8 TB. Now that's a lot of movies!
Something for the Couch Potato
The brand new flat screen TV looks great above the fireplace in the living room but all your favorite movies are stuck inside your computer for viewing on that not-so-giant 17-inch video monitor. Enter WD TV Live media player that plays all your favorite digital content including movies and photos on your big screen TV, and the ability to play your entire music library through the new surround sound system you just installed.
WD TV Live player is a media playback device that attaches to your TV and plays back videos and photos content in beautiful 1080p HD video quality. WD TV Live player will also access any content on your home network drive, giving you access to all your digital content for viewing on the big screen. WD TV Live player provides direct access to online content sharing sites such as YouTube, Flickr, Live 365 and Pandora.
If you look at the storage capacity that WD's internal WD Scorpio drives provide today's notebook computers, it's like having a full-blown desktop everywhere you go. WD's line of Scorpio portable drives offer notebook computers and portable media players with tremendous speed and performance, rugged reliability, quiet operation, and massive capacities ranging from 80 GB to an incredible 1 TB!
Whether it's movies, music, photos, documents or all the above, WD internal portable drives put the power of a desktop in the palm of your hand.
About Western Digital
WD, one of the storage industry's pioneers and long-time leaders, provides products and services for people and organizations that collect, manage and use digital information. The company designs and produces reliable, high-performance hard drives and solid state drives that keep users' data accessible and secure from loss. Its advanced technologies are configured into applications for client and enterprise computing, embedded systems and consumer electronics, as well as its own consumer storage and media products.
WD was founded in 1970. The company's storage products are marketed to leading OEMs, systems manufacturers, selected resellers and retailers under the Western Digital® and WD brand names. Visit the Investor section of the company's Web site ( www.westerndigital.com ) to access a variety of financial and investor information.
(First posted on Thursday, November 26, 2009 at 08:38 EST)