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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

The Digital Photography Workflow Handbook, by Juergen Gulbins, Uwe Steinmueller. Image provided by O'Reilly Media Inc. PRESS RELEASE: The Digital Photography Workflow Handbook -- New from Rocky Nook


From Import to Output

Santa Barbara, CA—Photography is a wonderful and rewarding hobby for millions of people. However, for a photographer's work to really stand out, two skills are necessary: creativity and technical know-how. Creativity can be difficult to learn and is largely based on talent and experience, but technical knowledge is less an art than a craft and can be learned to perfection.

The work that follows the capture of a photographic image—the workflow in the digital darkroom—has a significant effect on the quality of the final image. This workflow is often underestimated and neglected, leading to weak images and poorly managed image collections. The Digital Photography Workflow Handbook (Rocky Nook, $49.95 USD) is the all-inclusive, definitive resource that will help you avoid crucial mistakes as you master the craft of photographic post-processing.

This book provides a step-by-step guide through the photographic workflow, from image capture, editing, and asset management, all the way to the perfect photographic print. The workflow presented in this book focuses on RAW images, which will give you maximum quality and flexibility, and is based on two of the most popular and powerful software tools: Adobe Photoshop and Lightroom.

The Digital Photography Workflow Handbook can be used as a reference or textbook by both aspiring amateur and professional photographers, as well as by students.

About the Authors
Juergen Gulbins has extensive experience in writing, technology, desktop publishing, designing high-end document archival systems, and digital photography. He is a prolific author who has written and translated books on topics such as CAD, Unix, DTP, typography, Internet, document management, Linux, and various aspects of digital photography. He has been a passionate photographer most of his life.

Uwe Steinmueller, a native of Germany, has been a photographer since 1973. His first exhibitions were in 1978 in Bremen, Germany with photos from Venice, South Tirol, Germany, and France. He shares a joint copyright with his wife Bettina. Uwe moved to California in 1997 and began working seriously in digital photography in 1999. He currently lives and works in San Jose. He has written a number of books, two of which won the prestigious German "Fotobuchpreis" award two years in a row, in 2004 and 2005. Uwe is the man behind outbackphoto.com, a popular website covering quality outdoor photography using digital cameras.

Additional Resources
For more information about the book, including table of contents, index, author bios, and cover graphic, see: http://oreilly.com/catalog/9781933952710

The Digital Photography Workflow Handbook, by Juergen Gulbins, Uwe Steinmueller. Image provided by O'Reilly Media Inc. Click for a bigger picture!


The Digital Photography Workflow Handbook, by Juergen Gulbins, Uwe Steinmueller.
Image provided by O'Reilly Media Inc.

The Digital Photography Workflow Handbook
Publisher: Rocky Nook
Juergen Gulbins, Uwe Steinmueller
ISBN: 9781933952710, 552 pages
Print Price: $49.95
order@oreilly.com
1-800-998-9938
1-707-827-7000

About Rocky Nook
Rocky Nook's books are distributed internationally by O'Reilly Media.

Rocky Nook was founded in early 2006 in Santa Barbara, California, and is closely associated with dpunkt.verlag, a leading publisher of books on technology based in Heidelberg, Germany. The focus of Rocky Nook's publications is on digital photography and computing.

About O'Reilly
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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(First posted on Tuesday, October 19, 2010 at 15:39 EDT)

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