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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Canon's logo. Click here to visit the Canon website! PRESS RELEASE: Canon Will Exhibit The Prototype Of A New Super-Telephoto Zoom Lens At The CP+ Event: The EF 200-400mm f/4L IS USM EXTENDER 1.4x Lens


LAKE SUCCESS, N.Y., February 7, 2011 – Canon Inc. today announced the development of a new super-telephoto lens, the EF 200-400mm f/4L IS USM EXTENDER l.4x, for use with all EOS SLR cameras. A prototype of the new lens will be exhibited at the CP+ tradeshow, held in Pacifico Yokohama, from February 9 - 12, 2011.

The EF 200-400mm f/4L IS USM EXTENDER l.4x is being developed as an L-series super-telephoto lens with an integrated 1.4x extender and high-performance Image Stabilizer technology. The new lens will offer exceptional flexibility by incorporating a built-in 1.4x extender that increases the maximum focal length to 560mm for sports and wildlife photography. High-quality images with high levels of resolution and contrast will be possible through the use of advanced optical materials such as fluorite crystal. The new lens will also include dust- and water-resistant construction designed for extended usage under harsh conditions.

Canon will continue to respond to the needs of various users ranging from beginners and advanced amateurs to professional photographers, in an effort to enrich their photographic expression with SLR cameras by continuing to develop attractive new lenses with improved optical technology.

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked fourth overall in the U.S. in 2009†, with 2009 global revenues of US $35 billion and is listed as number six in the computer industry on Fortune Magazine's World’s Most Admired Companies 2010 list. Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – "all people, regardless of race, religion or culture, harmoniously living and working together into the future" – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.

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† Based on weekly patent counts issued by United States Patent and Trademark Office.

All referenced product names, and other marks, are trademarks of their respective owners.

Availability and specifications of all products are subject to change without notice.


(First posted on Monday, February 7, 2011 at 00:00 EST)

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