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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Leica Camera AG logo. Click to visit Leica's US website! PRESS RELEASE: New: Leica Announces Firmware Update For Leica X1

Allendale, NJ (March 28, 2011) -Leica Camera Inc. is pleased to announce a firmware update for its high-performance digital compact camera, the LEICA X1. Users wishing to benefit from the new offerings can download the firmware update from the Leica website and take advantage of new, improved features beginning Tuesday March 29, 2011.

The new X1 firmware offers the following features and benefits:

  • Improved manual focusing, with the focus screen showing the image based on an open aperture

  • More accurate manual focusing with finer steps, when scrolling slowly with the click wheel

  • Two manual focusing speeds for more accurate and faster manual focus operation

  • Manual focusing lock now available

  • Enlarged manual focusing scale display

  • Depth of field scale displayed in manual focusing mode

  • Manual focus settings retained in memory when camera is switched off

  • Improved autofocus speed in low light conditions and with low contrast subjects, in particular when shooting multiple images of the same subject

  • ISO setting displayed in Auto ISO mode

  • Improved JPEG image quality

For more information, please visit: http://us.leica-camera.com/photography/compact_cameras/x1.

About the Leica X1
The Leica X1 delivers the best picture quality among compact cameras. This elegant camera features a 12.2 megapixel CMOS image sensor in APS-C format, identical in size to those used in semi-professional DSLR cameras. Each individual pixel has a generous surface area and collects more light, therefore ensuring low noise levels, high dynamic range and accurate color differentiation. Expressed in terms of 35mm film format, the X1’s Elmarit 24mm f/2.8 ASPH lens has the same coverage as the legendary 35 mm focal length. While its numerous automatic functions make the X1 extremely fast and intuitive to use, its manual control options enable the photographer to maintain concentration on the creative aspects of the composition.

Pricing and availability
The LEICA X1 (in steel grey or black) is available from Leica dealers for $1,995.00. For a list of Leica dealers, please visit http://us.leica-camera.com.

(First posted on Monday, March 28, 2011 at 16:19 EDT)

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