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Fujifilm FinePix A340
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Quick Review
Fuji FinePix A340 Digital Camera
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Camera
QuickLook |
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Review Date |
12/22/2004
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User Level |
Novice |
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Product Uses |
Family, entry-level camera |
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Digicam Design |
Point and Shoot |
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Picture Quality |
Good, 4.0-megapixel
CCD |
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Print Sizes |
11x14 or
8x10s with some cropping |
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Availability |
Now |
| Suggested Retail
Price
(at time of introduction) |
$199
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Introduction
Known for great color and performance, Fuji has also carved
out a niche for itself by consistently providing good-quality consumer digicams
at rock-bottom prices. The latest in their line of bargain-priced cameras
is the Fuji FinePix A340, a 4-megapixel digital camera. The Fuji A340 carries
on the value-leading tradition of Fuji digital cameras by offering a 4.0-megapixel
CCD and 3x optical zoom lens at a low price, and including a longer maximum exposure
time of two seconds and four preset scene modes. As you'd expect, the Fuji FinePix
A340 trades off a few features and capabilities to achieve its remarkably low
cost, but the camera still takes good-looking pictures in daylight conditions,
and is simple enough for even rank beginners to get started with.
Camera Overview
Updating the popular point-and-shoot options of Fuji's FinePix line of digicams,
the FinePix A340 is an affordable entry-level digicam that offers good quality
and value. Small, compact, and very lightweight, the A340 offers a larger, 4.0-megapixel
CCD than its predecessors, along with a Fujinon 3x optical zoom lens. Exposure
control remains automatic, with the convenience of point-and-shoot control.
However, the Fuji A340 does offer four preset scene shooting modes, for capturing
good images in common, yet tricky, shooting conditions. The A340's CCD captures
high enough resolution for printing images with nice detail as large as 11x14
inches, or as large as 8x10 inches with some cropping. Lower-resolution settings
are available for email attachments. The Fuji A340 sports a 3x optical zoom
lens that increases the camera's flexibility. The camera's dimensions are just
a little too large for most shirt pockets at 4.09 x 2.42 x 1.23 inches (104
x 62 x 31 millimeters), although you could feasibly stow the camera in
a larger coat pocket or an average-sized purse. Despite its size, the all-plastic
body is extremely lightweight at just 6.9 ounces (198 grams),
including batteries and memory card. A sliding, built-in lens cover keeps the
Fuji A340's front panel nearly flat when closed, allowing the camera to easily
slip into a pocket or purse without snagging.
The Fuji FinePix A340 is equipped with a 3x, Fujinon lens equivalent to a 38-114mm
lens on a 35mm camera. Aperture is automatically controlled from f/2.8 to f/9.5,
with actual values depending on the zoom position of the lens. Focus also remains
under automatic control, ranging from 2.0 feet (60 centimeters)
to infinity in normal mode, with a Macro setting ranging from 3.9 inches to
2.6 feet (10 centimeters to 80 centimeters). The
camera also offers up to 1.7x digital zoom when in 2 or 1 megapixel mode, but
keep in mind that digital zoom decreases the overall image quality, since it
only enlarges the center pixels of the CCD image. For framing shots, the Fuji
A340 offers both a real-image optical viewfinder and a 1.5-inch color, amorphous,
silicon TFT LCD monitor. The LCD monitor reports some camera settings, and can
overlay an alignment grid. The grid divides the image area into thirds, both
horizontally and vertically, making it easier to line up tricky subjects.
Exposure is automatically controlled at all times, despite the Fuji FinePix
A340's selection of Auto and Manual exposure modes. (The "Manual"
setting simply expands the Record menu to include Exposure Compensation and
White Balance options.) Four preset Scene modes optimize the camera for common,
yet special, shooting situations, and include Portrait, Night, Sports, and Landscape
settings. Shutter speeds range from 1/2,000 to two seconds (extending the camera's
low-light shooting capabilities slightly), but the LCD display doesn't report
it or the lens aperture setting. To determine the best exposure, the A340 employs
a TTL (through-the-lens), 64-zone metering system, which averages readings taken
throughout the frame for the best overall exposure. The camera's Exposure Compensation
setting lets you increase or decrease the overall exposure from -2 to +2 in
one-third-step increments. White balance options include an Auto setting, as
well as Outdoors, Shade, Daylight Fluorescent, Warm White Fluorescent, Cool
White Fluorescent, and Incandescent presets, to match most common light sources.
Although it's not adjustable, the Fuji A340's sensitivity is equivalent to ISO
100, good for most average shooting conditions.
The Fuji FinePix A340's built-in flash is effective from 2.0 to 11.5 feet (0.6
to 3.5 meters) depending on the zoom setting, and operates in Auto, Red-Eye
Reduction, Forced, Suppressed, or Slow-Synchro. In Manual mode, the flash also
offers a Red-Eye Reduction with Slow-Synchro combination mode. A Self-Timer
mode provides a 10-second delay between a full press of the Shutter button and
the time that the shutter actually opens, helpful in self-portraits or group
photos. The A340 also features a Movie mode, which captures movies without sound
at either 320 x 240- or 160 x 120-pixel resolutions. Maximum recording times
vary depending on the size of the card, but recording can commence until the
card is full.
The Fuji A340 stores image files on xD-Picture Cards, and comes with a 16MB
starter card. You'll want to purchase a larger size fairly soon, given the A340's
maximum 2,272 x 1,704-pixel resolution. (The xD-Picture Card itself is very
tiny, rivaling the popular SD memory cards in size.) The Fuji A340 uses two
AA-type batteries for power, either alkaline or NiMH, and an optional AC adapter
is available. A set of single-use AA alkaline batteries comes with the camera,
but I strongly recommend purchasing a couple of sets of high-capacity NiMH batteries
and a good charger, and keeping a spare set of batteries charged at all times.
Click here
See my "NiMH
battery shootout" page to see which batteries currently on the market
are best, or read my review of the Maha
C-204F NiMH battery charger, my long-time favorite. The A340 is compatible
with Fuji's separate accessory PictureCradle, which allows quick image downloading
when connected to a computer. (The camera actually fits into the cradle sideways,
lining up the USB/Digital jack with the cradle's jack.)
Basic Features
- 4.0-megapixel CCD delivering image resolutions as high as 2,272 x 1,704
pixels.
- Real-image optical viewfinder.
- 1.5-inch color LCD monitor.
- Fujinon 3x, 38-114mm (35mm equivalent) lens.
- 1.7x digital zoom.
- Automatic exposure control, plus four preset "scene" modes.
- Adjustable white balance with seven settings.
- Sensitivity equivalent to ISO 100.
- Apertures from f/2.8 to f/9.5.
- Shutter speeds from 1/2,000 to two seconds.
- Built-in flash with six modes.
- xD-Picture Card storage (16MB card included).
- Power supplied by two AA-type batteries or optional AC adapter.
- Interface software and USB drivers included for Windows and Macintosh computers.
Special Features
- Movie mode (without sound).
- 10-second Self-Timer for delayed shutter release.
- DPOF (Digital Print Order Format) compatibility.
- USB cable for connection to a computer (driver software included).
Recommendation
Lightweight, portable, and easy to use, the Fuji's FinePix
A340 digital camera offers the point-and-shoot convenience that novices
enjoy, with the benefit of a 4.0-megapixel CCD and 3x optical zoom lens for
good resolution and sharpness. Although exposure remains under automatic control,
you can adjust Exposure Compensation and White Balance if needed, and the four
scene modes are useful under common conditions. A simple, straightforward user
interface means little or no downtime spent learning, and makes the Fuji A340
adept at shooting on the fly. For (well) under $300, you get the color and clarity
on which Fuji has built such a strong reputation, with the convenience of a
very user-friendly camera design. It's simplicity and ease of use make this
a good choice for a low-end "family" digital camera, or for any novices
looking for a true "point & shoot" digital camera.
Design
Measuring
4.09 x 2.42 x 1.23 inches (104 x 62 x 31 millimeters),
the Fuji FinePix A340 is better-suited for average coat pockets than most shirt
pockets, but fits easily into most average purses and comes with a wrist strap
for a little extra security. Loaded with batteries and memory card, the A340
weighs a mere 6.9 ounces (198 grams), thanks in part
to the all-plastic camera body. Because of the A340's straightforward design,
external controls are limited and the LCD menu system is short and quick to
navigate.

The Fuji A340's front panel curves gently from top to bottom without any large
protrusions to snag on pockets. A sliding lens cover protects the lens when
not in use, and keeps the front panel fairly smooth when the camera is off.
When powered on, the lens extends about three-quarters of an inch from the front
panel, and likewise retracts when the camera is turned off. Also on the front
panel are the flash, flash sensor, self-timer lamp, and the optical viewfinder
window. The sculpted surface of the lens cover provides a very slight finger
grip, reinforced by a series of raised bumps on the rear panel which serve as
a thumb grip. Unlike other sliding door designs, the door of the FinePix A340
can hit the lens before the lens retracts, so caution is advised. Otherwise,
I prefer sliding lens door designs like this, because they make accidental activation
of the camera while in a bag or pocket less likely.

The right side of the camera (as viewed from the rear) holds only the eyelet
for the wrist strap. At the very bottom of the right panel, the edge of the
memory card and battery compartment door is visible.

The opposite side of the camera features the USB, DC In, and Video Out connector
terminals, all uncovered.

On the Fuji A340's top panel is simple, with only the Shutter button.

The few remaining camera controls are on the rear panel, sharing space with
the optical viewfinder and LCD monitor. Fuji did away with the mode dial previously
offered on the A210 and A205 models, opting for less external control and a
sleeker body style. The three main control buttons line the right side of the
LCD monitor, and include the Playback / On, Menu / OK, and Display / Back buttons.
The Zoom rocker button in the top right corner controls optical and digital
zoom and navigates up and down through the LCD menu. On either side of the Zoom
rocker button are two arrow keys, which also navigate menu options. The left
arrow toggles Macro mode on or off while the right arrow steps through the flash
modes.

The Fuji FinePix A340's bottom panel is nice and flat, with the plastic, threaded
tripod mount right about center. The shared xD-Picture Card and battery compartment
is adjacent, with a hinged door that slides out before opening. Although I typically
prefer to have access to the battery and memory card compartments while a camera
is mounted to a tripod, I doubt this issue will come into play much on the A340,
given its portable nature and point-and-shoot design.
Camera Operation
With full automatic exposure control and only a couple of manual adjustments
available, the Fuji FinePix A340's user interface is very straightforward and
quick to grasp. The Mode dial control used on some earlier models has been replaced
with a very simple menu driven system viewed in the LCD monitor. With the camera
turned on, a single push of the Menu/Ok button brings up the four-option menu,
which is fairly limited and quick to navigate using the combination of arrow
and zoom rocker buttons. In Manual shooting mode, the settings menu expands
slightly to include additional basic exposure settings, though you still don't
have access to aperture or shutter speed. All camera controls other than basic
Flash and Macro mode selections are accessed through the LCD menu system, so
you should be able to start shooting with the camera right out of the box.
Record
Mode Display: The LCD monitor reports very basic information in Record
mode, including the shooting mode, resolution setting, number of available images,
and a central autofocus target. It also reports the flash mode, and macro and
self-timer settings when activated. Pressing the Display button enables an alignment
grid, which divides the image area into thirds vertically and horizontally,
for better framing of linear subjects. A third press disables the LCD monitor
entirely.
Playback Mode Display: In Playback mode, the main LCD display shows
the file number and capture date for a few seconds. Pressing the Display button
pulls up the nine-image index display. Using the Zoom rocker button, you can
enlarge captured images as much as 14x, depending on the resolution they were
shot at.
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