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Pentax Optio 550
The Imaging Resource Quick Review Pentax Optio 550 Digital Camera  | Camera QuickLook | | Review Date |
7/17/2003
| | User Level | Novice to experienced amateur | | Product Uses | Family / Travel / Special Events | | Digicam Design | Point and Shoot / Full Manual Control | | Picture Quality | Good, 5.0-megapixel CCD | | Print Sizes | Good prints to 8x10 or larger | | Availability | Now | | Suggested Retail Price (At introduction) | $599 | Introduction Pentax is a camera maker with a long tradition in the film-based world, but a relative newcomer to the digital arena. Early on, they co-developed several cameras with Hewlett Packard, but now have stepped out on their own, with digicams entirely of their own design. Lately, they seem to be making a niche for themselves, with well-designed, stylish compact models. Their latest addition, the Optio 550 extends the high end of the line, with a 5.0-megapixel CCD and 5x zoom lens, in addition to a very well-rounded feature set.
Camera Overview
Compact though just slightly more bulky in appearance than the rest of the Optio
line, the Pentax Optio 550 features a rugged, metal body that can withstand
a lot of wear and tear. Boasting a 5.0-megapixel CCD and 5x SMC Pentax lens,
the 550 is a capable digicam with a very nice selection of features. Control
layout is similar to other Optio models, though the 550 model is slightly larger
than the more portable 430 RS. At 3.9 x 2.3 x 1.6 inches (100 x 59 x 39.5 millimeters)
and 8.8 ounces (250 grams) with the battery and memory card, the Optio 550 is
a bit large and heavy for most shirt pockets. The camera will, however, find
a home in larger coat pockets and purses, and comes with a wrist strap for a
little extra security. As with the preceding Optio models, the 550's compact
design includes a built-in, shutter-like lens cover which opens when the lens
telescopes out. At 5.0 megapixels, the 550's CCD produces high resolution, print
quality images, with options for lower resolution, more email-friendly images
as well.
The Optio 550 sports a 5x, 7.8-39mm SMC Pentax lens, the equivalent of a 37.5-187.5mm lens on a 35mm camera. (The "SMC" in the lens name stands for Super Multi Coating, Pentax' name for their advanced lens coating process. From past experience in the film world, I've observed that Pentax' SMC lenses did indeed have very good flare and contrast characteristics.) Apertures range from f/2.8 to f/7.9, depending on the zoom setting, and can be automatically or manually controlled. Focus ranges from 1.97 feet (0.6 meters) to infinity in normal shooting mode, with a Macro option covering from 6.0 inches to 1.6 feet (15 to 65 cm). Super Macro mode lets you focus even closer, from 0.8 inches to 2.13 feet (2 to 65 cm). (Normal Macro mode is available throughout the zoom range, while Super Macro is only available with the lens set to its full wide angle position.) The Optio 550 offers both manual and automatic focus (AF) control, with Spot and Wide AF modes. Spot AF mode bases focus on the very center of the frame or on one of five AF points around the center of the frame (selected via the Four Way Arrow pad). Wide AF mode judges focus from a larger area in the center of the frame. There's also an Infinity / Landscape fixed focus setting, particularly handy when shooting distant subjects at night, when there's not enough light for the camera to focus normally. In addition to the optical zoom, the Optio 550 offers up to 4x digital zoom, for an overall zoom capability of 20x. However, I always remind readers that using digital zoom decreases image quality, since it simply enlarges the center pixels of the CCD image. You can choose between the real-image optical viewfinder or the 1.5-inch, color TFT LCD monitor to compose images. The LCD monitor offers an informative display in Record mode, reporting not only shutter speed and aperture settings, but also a wide range of basic exposure options. Additionally, the 550's LCD monitor features a grid display for aligning shots, and a histogram display for checking exposure. In my tests, the 550's optical viewfinder was a bit less accurate than average, showing between 77 and 81 percent of the final frame area, depending on the zoom position. By contrast, the LCD viewfinder is very close to 100% accurate. Kudos to Pentax for managing to provide an optical viewfinder at all on a 5x-zoom camera (many manufactures give up on optical viewfinders at this zoom level, resorting to electronic viewfinders (EVFs) instead. I personally greatly prefer optical viewfinders, as they tend to give a much clearer view of the subject, and are usable at light levels far lower than those typical EVFs work at. I'd still really like to see better optical viewfinder coverage than that offered by the 550's. (Most digicams have 85% viewfinders, which I still consider quite a bit too low - 90% should really be considered a minimum.) On a positive note, the 550's viewfinder has both a high eyepoint and a diopter adjustment control, making it particularly suited to use by eyeglass wearers. Exposure can be manually or automatically controlled on the Optio 550, a nice feature for novices wanting to learn more about photography. The 550 gives you the convenience of automatic exposure when you want it, or full manual control when you'd like to experiment. An On/Off button on top of the camera controls the power, and a Mode dial lets you select between Manual, Shutter Priority, Aperture Priority, Program, Picture, Movie, Panorama Assist, 3D, Digital Filter, User, and Audio modes. Most exposure options are controlled through the LCD's on-screen menu system, which offers very straightforward navigation. That said, you can control focus mode (auto, macro, landscape, or manual), the self-timer, drive mode, exposure compensation, and the flash mode externally, reducing the number of times you'll have to enter the menu system in the first place. In Manual exposure mode, the user controls aperture and shutter speed (from 1/4,000 to eight seconds), in addition to all other exposure variables. Aperture and Shutter Priority modes give the user control over one variable, while the camera controls the other. Program mode keeps the camera in charge of the basic exposure, though the user maintains control over the rest of the available settings. By default, the 550 uses a Multi-Segment metering system to determine exposure, which reads multiple points throughout the entire frame and considers both brightness and contrast in order to arrive at the correct exposure. However, Spot and Center-Weighted options are also available, handy for subjects either much brighter or much darker than their surroundings. Exposure Compensation is adjustable from -2 to +2 exposure equivalents (EV) in one-third-step increments. You can also adjust the camera's sensitivity setting, which offers ISO equivalents of 64, 100, 200, and 400, as well as an Auto setting. For times when not sure of the best overall exposure, the camera's Auto Bracketing mode can bracket either exposure, white balance, saturation, sharpness, or contrast. (An impressive range of bracketing options.) Auto Bracketing mode captures three images at different exposure settings (or any of the other values), and you can adjust the step size. The camera's White Balance setting features an Auto mode for average lighting conditions, but also offers Daylight, Shade, Tungsten, Warm Fluorescent, Neutral Fluorescent, Daylight Fluorescent, and Manual options. The Optio 550's built-in flash is rated as effective from 1.31 to 17.1 feet (0.4 to 5.2 meters) with the lens at full wide angle, or from 0.5 to 10.5 feet (0.15 to 3.2 meters) at the telephoto setting. Available flash modes are Auto, Off, On, Auto with Red-Eye Reduction, and On with Red-Eye Reduction. In my own tests, I found the 550's flash tended to underexpose the images slightly at all distances, but held roughly the same level of brightness out to about 12 feet. In addition to the standard exposure modes, the Optio 550's Picture mode setting offers nine preset "scene" modes for shooting under unusual circumstances. Once in Picture mode, you can choose from Landscape, Night-Scene, Flower, Portrait, Surf & Snow, Autumn Colors, Sunset, Fireworks, and Text settings. Each mode addresses a specific shooting situation, and optimizes the camera for the best overall results. Panorama Assist mode lets you capture panoramic images, in either horizontal or vertical directions. Guide arrows appear on the LCD display to help you line up shots, and the accompanying software "stitches" images together into one panoramic frame on a computer. The 550 also offers a 3D recording mode, which debuted on the Optio 230 model and has since appeared on several models in the Optio line. In 3D mode, the camera produces three-dimensional "stereo pairs" of images similar to old-fashioned stereographs. The camera guides you to capture two images of the same subject (one just slightly off-center from the other) and then combines them as a "stereo pair" in a single frame of image memory. A transparent display of the first image captured remains on the LCD monitor, so that you can keep everything aligned as you move the camera over slightly and capture the second image. (Very slick, this eliminates one of the biggest problems with handheld 3D stereo photography.) A pair of 3D viewing glasses comes with the 550, and works whether viewing 3D images in the Parallel or Cross formats. (Parallel means you view the stereo photo with your eyes looking straight on, while Cross means that you cross your eyes to see the stereo effect. Most people seem to have an easier time with the Cross format, but the 550 supports either method.) The 550 also has a nice range of creative tools, including a Digital Filter mode, which offers nine filters for special effects. Color filters include Black and White, Sepia, Red, Pink, Violet, Blue, Green, and Yellow, while a Soft filter softens the overall image. Image contrast, saturation, and sharpness settings provide further creative options, with minus/normal/plus settings available for each parameter. The User setting on the Mode dial lets you save a complete set of exposure adjustments so that they can be quickly recalled at a moment's notice. For example, if you frequently shoot in the same environment with the same lighting, saving a set of user options lets you quickly set up the camera without having to fish through LCD screens to make the adjustments individually. In Movie exposure mode, the camera captures moving images with sound for a maximum of 10 minutes per movie (depending of course on the amount of available memory card space). Movies are recorded at a resolution of 320 x 240 pixels. Taking advantage of the disparity between the 320 x 240 movie resolution and the 2592 x 1944 resolution of the CCD, the Optio 550 provides a generous range of digital zoom in movie mode. (This is one case where there really isn't a downside to using digital zoom, since the final image represents a significant cropping of the CCD's pixel array anyway.) Because the digital zoom doesn't use the lens motor, it's possible to zoom during movie recording without worrying about zoom motor noise intruding on the soundtrack. (Most digicams with audio capability in their movie modes disable zooming during movie recording, for this very reason.) The Optio 550 also features an Audio recording mode, which records audio-only for as long as the SD memory card has available space. (A 16-megabyte card can hold approximately 30 minutes of audio.) The 550 also lets you record short audio clips to accompany captured images, like a voice caption. Fast Forward Movie mode records movies using a slower frame rate to capture lengthy periods of motion (such as clouds moving across the sky), with capture ratios (the amount the camera will appear to speed up the action) ranging from x2 to x100. Interval mode snaps from two to 99 successive photos at programmable intervals ranging from 10 seconds to 99 minutes. A Self-Timer mode provides a 10-second delay between pressing the Shutter button and the camera actually taking the picture, allowing you to get into your own shots. A remote control is available as an accessory, meaning you can take your time arranging the shot before tripping the shutter with the remote. For shooting fast-action subjects, the Optio 550's Continuous Shooting mode captures a rapid series of images for as long as you hold down the Shutter button, much like a motor drive on a traditional 35mm camera. The space available on the memory card determines the maximum number of images the camera will capture in the series, and details like resolution, shutter speed, and the state of the camera's "buffer" memory determine the shooting interval. Finally, a Multiple Exposure mode lets you capture two images on top of each other, much like a double-exposure. The Optio 550 stores images on SD/MMC memory cards, and comes with a 16-megabyte SD starter card. I strongly recommend buying at least a 32- or 64-megabyte card at the same time as the camera, so you don't compromise any shots for lack of memory space. The camera uses a D-LI7 rechargeable lithium-ion battery pack for power, and both a battery and external charger are included with the camera. Since the Optio 550 does not accommodate AA batteries (or any other form of commonly available battery), I also recommend buying an extra battery pack and keeping it freshly charged. The optional AC adapter might also be useful for preserving battery power when reviewing and downloading images, but I generally find that simply having a spare battery provides ample power capacity. Basic Features - 5.0-megapixel CCD, for images up to 2592 x 1944 pixels.
- Real-image optical viewfinder.
- 1.5-inch color TFT LCD monitor.
- Glass, 5x, 7.8-39mm lens, equivalent to a 37.5-187.5mm lens on a 35mm camera.
- 4x digital zoom.
- Program, Aperture Priority, Shutter Priority, and Manual exposure modes.
- Shutter speeds from 1/4,000 to eight seconds.
- Aperture range from f/2.8 to f/7.9, depending on lens zoom position.
- Built-in flash with five modes.
- SD/MMC card storage (16-megabyte card included).
- Power supplied by one D-LI7 rechargeable lithium-ion battery pack or optional AC adapter.
- ACDSee software and USB drivers included for both Windows and Mac platforms.
Special Features - Movie and Fast Forward Movie (time-lapse) modes with sound.
- Audio recording mode.
- Continuous Shooting mode.
- Interval Shooting, Multiple Exposure, Auto Bracketing, Panorama Assist, and 3D modes.
- Nine preset "scene" photography modes.
- User mode for saving frequently-used exposure settings.
- 10-second Self-Timer for delayed shutter release.
- Remote-Control mode for use with optional remote control unit.
- Digital Filter mode with eight color filters for special effects and one Soft filter.
- Macro (close-up) and Super Macro lens settings.
- White balance (color) adjustment with eight modes, including a manual adjustment.
- Image Contrast, Sharpness, and Saturation adjustments.
- Multi-Segment, Center-Weighted, and Spot metering modes.
- Sensitivity setting with four ISO equivalents and an Auto setting.
- Wide and Spot AF area modes.
- DPOF (Digital Print Order Format) compatibility.
- USB cable for connection to a computer (driver software included).
Recommendation The Optio 550 is the next generation in the Optio line of digicams, offering a larger 5.0-megapixel CCD and an impressive 5x zoom lens. Packed with features, the 550 offers automatic, manual, or partial manual exposure control, with a host of bells and whistles to excite any level user. A range of preset shooting modes tackle difficult shooting situations, and a host of creative effects and capture modes are fun to play with. Compact and sturdy with it's metal body, the Optio 550 is a great option for just about any experience level, from novice to enthusiast.
Design
With a fairly compact size and familiar Optio styling, the Optio 550 bears a
strong resemblance to its predecessors in control layout and overall design.
A few small protrusions interrupt the otherwise smooth case design, but don't
protrude far enough to interfere when sliding the camera in or out of a pocket.
With the lens stowed, the Optio 550 measures 3.9 x 2.3 x 1.6 inches (100 x 59
x 39.5 millimeters), which is just a bit too large for most average shirt pockets.
Still, the 550 should fit easily into larger coat pockets and purses, and comes
with a wrist strap. The camera's metal body may add a little heft, as the camera
weighs 8.8 ounces (250 grams) with the battery and memory card in place.

The front of the camera holds the lens, flash, optical viewfinder window, flash sensor, self-timer lamp, tiny microphone port, and the sensor window for the optional remote control. A shutter-like, retractable lens cover protects the lens whenever the camera is powered off, sliding quickly out of the way when the camera is turned on. The lens then telescopes out from the camera body about an inch. The front of the camera is flat without any ridges to provide purchase for your fingers, making the grip a little more tenuous than I'd like. As a result, I'd recommend keeping the wrist strap securely around your wrist when holding the camera.

The right side of the camera (as viewed from the rear) holds the connector compartment, covered by a thin, plastic flap that remains tethered to the camera. Beneath the flap are the PC/AV and DC In connector jacks. Also on this side of the camera is the eyelet for attaching the wrist strap.

The opposite side of the camera is featureless and smooth.

The Optio 550's top panel features the speaker, Mode dial, Shutter button, and Power button.

A handful of external controls dot the camera's back panel, along with the optical viewfinder eyepiece and 1.5-inch color LCD monitor. Two LEDs next to the optical viewfinder report camera status, such as when focus is set, when the flash is charged, etc. At the top of the optical viewfinder eyepiece is a diopter adjustment control, which adjusts to accommodate eyeglass wearers. To the left of the viewfinder eyepiece are three multi-function buttons, which access different settings in Playback and Record modes. In the top right corner is the optical zoom control, which also controls playback zoom. A Four Way Arrow pad dominates the center of the back panel, with an "OK" button in the middle for confirming menu selections. The three remaining controls are the Menu, Display, and Playback buttons.

On the bottom panel of the Optio 550 are the tripod mount and battery / memory card compartment. The plastic, threaded tripod mount is just off-center from the lens because of the camera's small size, but provides a fairly stable mount. The battery compartment features a sliding, hinged door, too close to the tripod mount to allow quick battery changes while working with a tripod. (Not likely a concern for the typical user of this camera though, given its highly portable design.)
Camera Operation
The Optio 550's user interface is similar to previous Optio models, with only
a few external controls and a fairly concise LCD menu system. For standard point-and-shoot
operation, the most basic features such as flash, focus mode, and zoom are all
adjusted via external controls. The Mode dial lets you quickly set the camera's
main operating mode, with just a turn of the dial. When it is necessary to enter
the LCD menu system, you'll find it simple to navigate. Three menus are available,
delineated by subject tabs at the top of the screen. The arrow keys of the Four
Way Arrow pad scroll through each selection, and the OK button in the center
of the pad confirms any changes. You can also program the arrow keys of the
Four-Way Arrow pad to control specific exposure functions, and the User mode
setting makes it easy to recall complex combinations of frequently used settings.
It shouldn't take much more then a half-hour or so to become familiar with the
basic camera setup, as it's fairly intuitive, but learning the full range of
functions will likely take most users an hour or more.
Record-Mode Display
In
record mode, the LCD monitor displays the subject with a small amount of overlaid
information, indicating flash, macro and continuous or self-timer modes, date
and time, battery charge level, and the number of images that can be stored
on the remaining memory card space at the current size/quality setting. Pressing
the Display button beneath the LCD once brings up a real-time histogram display,
as well as additional overlaid information including images size and quality
settings, white balance and autoexposure modes, and ISO setting. Pressing the
Display button a third time turns on a grid of horizontal and vertical lines
to help align your subjects, pressing it once more turns the LCD off entirely,
and pressing it again restores the default display. When you half-press the
shutter button, the central brackets turn green to indicate that focus is locked,
or disappear if the camera isn't able to focus, and the shutter speed and aperture
the camera will use are displayed in the lower left-hand corner of the LCD screen.
The screenshot above right shows all the available record-mode display screens,
in sequence..
Playback-Mode Display
In
playback mode, the default image display shows the most recently captured image,
with date and time of capture and file number, along with an overlay on the
right-hand side that includes a microphone icon, indicating that you can record
an audio annotation for the current image. (When an image already has an audio
clip associated with it, a green-arrow "playback" symbol appears above
the microphone icon, and a small icon of a music note appears in the upper right-hand
corner of the display.) Pressing the Display button once adds a histogram display
and an overlay with exposure details (the same histogram, overlay and details
as in record mode), while pressing it a second time clears the screen of all
overlays, showing the image by itself. A third press restores the default display
screen. Pressing the wide-angle side of the zoom lever in playback mode shows
an index display of images in the camera's memory, nine thumbnails at a time.
Pressing the telephoto side of the zoom lever zooms into the image in small
increments, with a maximum magnification of 8x. The screenshot above right shows
the playback-mode display screens.
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