“#Unselfie” turns the selfie into an act of good for the Philippines


posted Friday, November 15, 2013 at 2:32 PM EDT


With the Philippines still reeling from the immense destruction caused by Typhoon Haiyan, there's been a move to turn the usually inherently self-obsessed act of the "selfie" into something far more noble. Dubbed the "unselfie", it's a move to take a selfie with your face obscured, instead giving information on how to donate to a cause that will help in the Philippines.

The move was spotted by Nicolas Bordas, who described on in his LinkedIn page. What was once just a photo of a person's face has now been replaced by them holding up a piece of paper linking to a cause to donate to, and the hashtag #unselfie. It seems the move began in the Philippines, but has now spread far and wide, with unselfies cropping up in the thousands on Twitter and Instagram.

If you want to do something a bit more direct than posting an image goading your friends and followers to action, there are a number of fantastic causes that could use your help. Primary among them are the Red Cross and UNICEF. You can also donate through iTunes, as well as groups like Habitat for Humanity, International Rescue Committee, Doctors Without Borders, and Oxfam, among others.

To give you some idea of how huge Typhoon Haiyan was, this NASA image gives an indication of the immense size of the storm. Google has set up a service to try and help find missing people, and the official death toll is more than 3,000 people.

(via Mashable