2008 Photokina Tradeshow
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Canon's PowerShot G10 digital camera. Courtesy of Canon, with modifications by Michael R. Tomkins. Canon replaces PowerShot G9
By Michael R. Tomkins, The Imaging Resource
(Wednesday, September 17, 2008 - 00:01 EDT)

Canon USA has today replaced its PowerShot G9 digital camera with a direct successor, the new PowerShot G10.

The Canon G10 has grown just a little in size, with a new body that features a double-decker right-hand control dial. Internally, the Canon G10 boosts resolution to 14.7 megapixels, and upgrades the image processor to a DIGIC 4 type. At the same time the new 5x zoom loses a little reach, but gains a useful 28mm wide angle while retaining the optical image stabilization. Autofocus system upgrades include AF tracking and improved face detection capability, and there's now a Face Detection self timer. The Canon PowerShot G10's 3.0" LCD display now offers a higher-than-average 461,000 dots of resolution.

ISO sensitivity is unchanged, ranging from 100 to 1,600 equivalents (ISO 3,200 possible in a special scene mode). Shutter speeds range from 1/4000 to 15 seconds, and there are three metering modes, twenty two exposure modes (including scene modes). Flash range increases to 15' (4.6 m) max. at Auto ISO. The G10 also offers a new Intelligent Contrast Correction function.

Movies are now recorded as H.264 MOV files with sound, and data is stored on Secure Digital cards. There's also NTSC / PAL video and USB 2.0 High Speed computer connectivity, and power from an NB-7L Lithium Ion rechargeable. The Canon PowerShot G10 will ship in the USA from October 2008, priced at US$500 or thereabouts.

For more details, read our Canon PowerShot G10 preview.

Canon PowerShot G10
Canon's PowerShot G10 digital camera. Courtesy of Canon, with modifications by Michael R. Tomkins. Click for a bigger picture!
Camera Type Mid-Sized
Manufacturer Canon
Model Number G10
Dimensions 4.3 x 3.1 x 1.8"
109.1 x 77.7 x 45.9mm
Weight 350.0 g
12.2 oz
Planned Price $499.99
Planned Availability Oct 2008
Image Capture
Sensor Type 1/1.7" CCD
15.00 megapixels (total)
14.70 megapixels (effective)
Filter Type RGBG
Aspect Ratio 4:3, 16:9
Image Dimensions 4416 x 3312 (14.6 megapixels)
4416 x 2480 (11.0 megapixels)
3456 x 2592 (9.0 megapixels)
2592 x 1944 (5.0 megapixels)
1600 x 1200 (1.9 megapixels)
640 x 480 (0.3 megapixels)
Image Quality 3 levels
Image Preview / Review
Viewfinder Yes, Real image optical zoom
LCD 3.0", 461,000 pixels
Playback Zoom 10.0x max
Lens Type Canon Zoom Lens
5x optical zoom
Image Stabilization Yes
Focal Length 6.1 - 30.5mm (actual)
28 - 140mm (35mm equivalent)
Aperture Range f/2.8 (W) / f/4.5 (T) - f/8
Focusing System Contrast Detect with Face Detection with AF assist lamp
Manual Focus possible (0) steps
Focusing Range Normal: 20" - infinity (50 cm - infinity)
Macro: 0.4" - 20" (1 cm - 50 cm)
ISO Sensitivity Auto, 100, 200, 400, 800, 1600. 3200 requires special scene mode
Shutter Speed 15 - 1/4000 second
Exposure Modes Aperture, Shutter, Manual
Metering Modes Evaluative, Center-weighted, Spot (center), Face Detect AE
Exposure Compensation +/- 2.0EV in 1/3EV increments
White Balance Image Sensor - Auto, Daylight, Cloudy, Tungsten, Fluorescent, Fluorescent H, Flash, Underwater, Custom1, Custom2, Manual
Internal Flash Modes: Auto, Auto w/ Red-eye Reduction, Flash On, Flash On w/ Red-eye Reduction, Flash Off; FE lock, Safety FE, Slow Synchro, Second-curtain synchro
Range: 12 in.-15 ft./30cm-4.6m (W), 1.6-9.2 ft./50cm-2.8m (T) (when sensitivity is set to ISO Auto)
Flash Exposure Compensation +/- 2.0EV in 0.3EV increments
Scene Modes Portrait, Landscape, Night Scene, Sports, Foliage, Snow, Beach, Sunset, Fireworks, Aquarium, Underwater, Indoor, ISO 3200, Kids & Pets, Night Snapshot, Color Accent, Color Swap), Stitch Assist
Digital Zoom Up to 4x
Self Timer Yes, 1 - 30 seconds
Movie Format MOV (Image: H.264, Audio: PCM) with audio
Max. clip length: 3,600 seconds () / 3,600 seconds ()
Recording Medium SD/MMC
File System FAT16, FAT32, complies with Design Rule for Camera File System (DCF)
File Format CCD-RAW, RAW CR2, JPEG (EXIF 2.2)
Video Yes, NTSC / PAL switchable
Computer USB 2.0 High Speed
Other DC Input
Battery Type Lithium Ion rechargeable
Battery Form Factor Proprietary NB-7L
Product Bundle
Software Canon software suite
Battery / Charger 1 x Proprietary NB-7L Lithium Ion rechargeable battery and charger
Flash Memory 0.0MB
Digital Print Order Format (DPOF) compliant Yes
PictBridge Compliant Yes
Internal Microphone Yes
Internal Speaker Yes
Tripod Mount Yes
Remote Control No
More Photos
Canon's PowerShot G10 digital camera. Courtesy of Canon, with modifications by Michael R. Tomkins. Click for a bigger picture!

Original Source Press Release:


Canon PowerShot G10 Digital Camera, the Flagship of the PowerShot line, Boasts Uncompromising Specs and High-Quality, Making It a Must-Have for the Advanced Amateurs

LAKE SUCCESS, N.Y., September 17, 2008 – Canon U.S.A., a leader in digital imaging, today announced the newest addition to its top-of-the line PowerShot G-series digital cameras. The PowerShot G10 digital camera offers serious amateur shooters and professional photographers several essential ingredients for a flagship model, including Canon's new DIGIC 4 image processor, 28mm Optical Image Stabilized lens and RAW mode. This trilogy of style, performance and image quality is an ideal professional complement for anyone seeking the photo quality of a DSLR, combined with the convenient size of a point-and-shoot.

As the successor model to the popular PowerShot G9 digital camera, the PowerShot G10 digital camera is loaded with Canon's latest technologies, including a long-anticipated 28 mm wide-angle lens with 5x optical zoom, 14.7 megapixels and 3.0-inch Pure Color LCD II screen.

"With exquisite image quality, the latest image processor and advanced functionality, the Canon PowerShot G10 digital camera brings an elevated level of performance and usability to the PowerShot line," said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. "By enhancing key technologies in this camera, including our proprietary DIGIC 4 image processor, Canon has merged the functions typically found in a DSLR with a smaller body form to provide affordable and portable options to photo enthusiasts of all types."

Control Options
The controller wheel is equipped with a dedicated Exposure Compensation Dial, which allows quick and intuitive adjustment of exposure compensation and the "My Menu" function for registering five user-selected options from the shooting menu, as well as 26 shooting modes. Additionally, the Custom Mode better allows the user to record two types of shooting parameter settings, thus offering the ability to arrange their most often used settings on their LCD display. A host of accessory options are offered, including the remote switch, Macro Ring Lite and Macro Twin Lite (when used with an additional attachment, available in January 2009). Now consumers can utilize similar accessories found in the Canon EOS line, therefore expanding a user's ability to customize.

Canon DIGIC 4 Imaging Processor
The newly upgraded DIGIC 4 image processor, a proprietary technology, accounts for the camera's higher performance levels, including significantly improved signal processing speed and higher image quality.

One of the most important new features made possible by the DIGIC 4 image processor is Servo AF, which is a form of continuous focus tracking for moving subjects. By pressing the shutter button half-way, the camera can track subject movement up to the instant of exposure, resulting in sharper photographs. Additionally, the processor's high ISO speed noise reduction processing has improved substantially to enable consumers to shoot high-quality images, even in extremely dark situations without the use of a flash. The new Intelligent Contrast Correction function automatically improves image quality in high-contrast shooting situations.

The Genuine Canon Face Detection technology has evolved even further, thanks to DIGIC 4. Improved features include the ability to recognize human faces at most angles. Another innovation is the Face Detection Self-Timer, which automatically takes a photo two seconds after a new face enters the scene.

Availability and Pricing
Scheduled to be available in October, the PowerShot G10 digital camera will have an estimated selling price of $499.99*. Kit contents will include a battery, charger, neck strap, USB and A/V interface cables, Canon Digital Solutions Software CD, and a 1-year Canon U.S.A., Inc. limited warranty.

About Canon U.S.A., Inc.
Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2007†, with global revenues of $39.3 billion, is listed as one of Fortune's Most Admired Companies in America and is on the 2007 BusinessWeek list of "Top 100 Brands." To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/pressroom.

# # #

All referenced product names, and other marks, are trademarks of their respective owners.

Specifications and availability are subject to change without notice.

*Pricing subject to change at any time. Actual prices are determined by individual dealers and may vary.

† IFI Patent Intelligence Press Release, January 2008

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