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Nikon's logo. Click here to visit the Nikon website! Nikon announces new appointment!
By
(Monday, December 3, 2001 - 13:16 EST)

Jerry Grossman promoted from VP of Internet Development to VP of Marketing for Consumer Digital Products and Compact Cameras...

Nikon Inc. has announced that it has appointed a new Vice President of Marketing for Consumer Digital Products and Compact Cameras. Jerry Grossman, who joined Nikon in 1993 and most recently headed up Internet Development for the company, now takes the lead in planning and marketing Nikon's Coolpix digital cameras, Coolscan scanners and One-Touch / Lite-Touch compact film cameras.

A member of the Presidents Council of The International Center of Photography, and also on the Board of Directors of "Make A Better Place" (which helps children express themselves through photography), Grossman holds a B.S. in Business Management from The State University of New York at Buffalo and an MBA from Baruch College. Before joining Nikon, he worked for advertising agencies including DMB&B, Ammirati & Puris and Scali McCabe Sloves, where he managed the Nikon account.

A note from Dave: "This looks to me like good news for Nikon: I've met Jerry personally, and he's impressed me as being a very heads-up guy. Not to mention that he and Tracey Mack-Jackson more or less single-handedly revamped Nikon's entire 'web presence in only a year or so, creating at least four separate sites and tying them together into a cohesive whole. A very impressive accomplishment that bodes well for his efforts in the consumer digital arena. It's great to see Nikon promote someone of Jerry's caliber to leadership over their consumer digital marketing. Congratulations to Jerry and Nikon both."

Original Source Press Release:

NIKON APPOINTS JERRY GROSSMAN AS VICE PRESIDENT, MARKETING

MELVILLE, NY, November 28, 2001 - Nikon (www.nikonusa.com), the world leader in photography, today announced the appointment of Jerry Grossman to Vice President, Marketing for Consumer Digital Products and Compact Cameras at Nikon Inc. He will assume the lead role in planning and marketing for the popular line of Coolpix® digital cameras and Coolscan® scanners as well as One-Touch and Lite-Touch compact film cameras.

"Jerry's capabilities make him the ideal person to spearhead marketing efforts for our consumer digital imaging products and compact film cameras," said Jack Abrams, CEO and President of Nikon Inc. "Consumers continue to embrace digital photography, and Nikon will answer their needs. With his invaluable leadership experience as Nikon's director of Internet Development, Jerry will further what is already an extremely strong and exciting line of consumer digital imaging products."

Grossman brings over 10 years of Nikon experience to his new position. He joined the company in 1993, was promoted to General Manager of Communications in 1995, and VP of Internet Development in 1999. He has become an industry leader in marketing of digital photography, online branding and Internet marketing. He has expanded and developed Nikon's Web initiatives, making the company the leading photography community on the Internet. Grossman has successfully planned and supervised the launch of four Nikon websites in the last two years including the product information site NikonUSA (www.nikonusa.com), NikonNet (www.nikonnet.com), a photo sharing and education community and NikonMall (www.nikonmall.com) Nikon's e-commerce website. Most recently, he spearheaded NikonPro (www.nikonpro.com) to help professional photographers enhance their business potential. In his new role, Jerry will continue to supervise Nikon's Internet Development team.

Prior to joining the Company in 1993, Jerry worked in a number of advertising agencies, including DMB&B, Ammirati & Puris and Scali McCabe Sloves, where he managed the Nikon account.

Grossman is a member of the Presidents Council of The International Center of Photography, and is on the Board of Directors of "Make A Better Place," an organization dedicated to helping children express themselves through photography. He holds a B.S. in Business Management from The State University of New York at Buffalo and an MBA from Baruch College.

For more information on Nikon Inc. call 800-NIKON-US, or write to Nikon Inc., 1300 Walt Whitman Road, Melville, NY 11747. Visit Nikon's website at www.nikonusa.com.

About Nikon
Nikon Inc., the world leader in precision optics, 35mm and digital imaging technology, is recognized for setting new standards in product design and performance in consumer and professional photographic equipment. Nikon Inc. distributes the Nikon Total Imaging System of consumer and professional 35mm film and digital SLR cameras, Nikkor optics, Speedlights and System Accessories; Advanced Photo System cameras; 35mm compact cameras; Coolpix® compact digital cameras; Coolscan® digital film scanners; Nikonos® underwater photographic systems; and Nikon sports and recreational optics. The company plays an active role in supporting aspiring and advanced photographers through a variety of organizations, educational programs, events and workshops.

For product information, contact Nikon at (800) NIKON-UX or visit www.nikonusa.com, which links all levels of photographers to the web's most comprehensive photo learning and sharing communities.

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