|NIKON APPOINTS JERRY GROSSMAN AS VICE PRESIDENT, MARKETING|
MELVILLE, NY, November 28, 2001 - Nikon (www.nikonusa.com), the world leader in photography, today announced the appointment of Jerry Grossman to Vice President, Marketing for Consumer Digital Products and Compact Cameras at Nikon Inc. He will assume the lead role in planning and marketing for the popular line of Coolpix® digital cameras and Coolscan® scanners as well as One-Touch and Lite-Touch compact film cameras.
"Jerry's capabilities make him the ideal person to spearhead marketing efforts for our consumer digital imaging products and compact film cameras," said Jack Abrams, CEO and President of Nikon Inc. "Consumers continue to embrace digital photography, and Nikon will answer their needs. With his invaluable leadership experience as Nikon's director of Internet Development, Jerry will further what is already an extremely strong and exciting line of consumer digital imaging products."
Grossman brings over 10 years of Nikon experience to his new position. He joined the company in 1993, was promoted to General Manager of Communications in 1995, and VP of Internet Development in 1999. He has become an industry leader in marketing of digital photography, online branding and Internet marketing. He has expanded and developed Nikon's Web initiatives, making the company the leading photography community on the Internet. Grossman has successfully planned and supervised the launch of four Nikon websites in the last two years including the product information site NikonUSA (www.nikonusa.com), NikonNet (www.nikonnet.com), a photo sharing and education community and NikonMall (www.nikonmall.com) Nikon's e-commerce website. Most recently, he spearheaded NikonPro (www.nikonpro.com) to help professional photographers enhance their business potential. In his new role, Jerry will continue to supervise Nikon's Internet Development team.
Prior to joining the Company in 1993, Jerry worked in a number of advertising agencies, including DMB&B, Ammirati & Puris and Scali McCabe Sloves, where he managed the Nikon account.
Grossman is a member of the Presidents Council of The International Center of Photography, and is on the Board of Directors of "Make A Better Place," an organization dedicated to helping children express themselves through photography. He holds a B.S. in Business Management from The State University of New York at Buffalo and an MBA from Baruch College.
For more information on Nikon Inc. call 800-NIKON-US, or write to Nikon Inc., 1300 Walt Whitman Road, Melville, NY 11747. Visit Nikon's website at www.nikonusa.com.
Nikon Inc., the world leader in precision optics, 35mm and digital imaging technology, is recognized for setting new standards in product design and performance in consumer and professional photographic equipment. Nikon Inc. distributes the Nikon Total Imaging System of consumer and professional 35mm film and digital SLR cameras, Nikkor optics, Speedlights and System Accessories; Advanced Photo System cameras; 35mm compact cameras; Coolpix® compact digital cameras; Coolscan® digital film scanners; Nikonos® underwater photographic systems; and Nikon sports and recreational optics. The company plays an active role in supporting aspiring and advanced photographers through a variety of organizations, educational programs, events and workshops.
For product information, contact Nikon at (800) NIKON-UX or visit www.nikonusa.com, which links all levels of photographers to the web's most comprehensive photo learning and sharing communities.
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