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Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Pentax announces Optio SV
(Monday, September 13, 2004 - 18:02 EDT)

Pentax has today announced a new digital camera model that proves you needn't sacrifice feature-set in an ultracompact camera.

The Pentax Optio SV, measuring just 3.0 x 1.8 x 0.9 inches (91.5 x 56 x 28mm) and weighing 5.8 ounces (165g) ready to shoot, includes both a five megapixel CCD imager and 36-180mm equivalent 5x optical zoom lens. Other features include a five-point contrast detection autofocus system; choice of multi-segment, center-weighted or spot metering; ISO ratings from 50 to 400; selection of scene modes including Program, Landscape, Flower, Portrait, Night scene, Panorama assist, Surf & snow, Self-portrait, Food, Museum, Sport, and 3D image; and a wide choice of digital filter functions (Black & White, B&W+Red, B&W+Green, B&W+Blue, Sepia, Color [21 steps], Illustration, Slim, Soft). The Optio SV, which will be available in October 2004 (pricing as yet unannounced), includes a 1.8" TFT color LCD display, Secure Digital card storage, USB 2.0 connectivity, and power from a D-LI 8 Lithium Ion rechargeable battery.

Pentax Optio SV
Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Click for a bigger picture!


Compact-type digital still camera with built-in zoom lens, autofocus, auto exposure and auto flash

Effective Pixels

5.0 megapixels

Image Capture Device - Type

1/2.5 inch interline transfer CCD with a primary color filter

Image Capture Device - Total Pixels

5.36 megapixels

Image Capture Device - Color Depth

12 bit x 3 colors

Image Capture Device - Recorded Pixels


2560 x 1920 pixels, 2048 x 1536 pixels, 1600 x 1200 pixels, 1024 x 768 pixels, 640 x 480 pixels

Movie 320 x 240

Focus System - Type

TTL contrast detection autofocus system

Focus System - Autofocus

5 point AF, Spot AF, 5 point selectable AF, Infinity landscape, Manual

Focus System - Focusing Range


Normal 1.96 ft (0.6m) to Infinity
Macro 4.7 inches (0.12m) to 2.3 ft (0.7m)
Super Macro 1.2 inches (0.03m) to 5.5 inches (0.14m)

Manual Focus:

1.2 inches (0.03m) to Infinity

Lens - Type

smc PENTAX power zoom

Lens - Focal Length

5.8 mm - 29 mm

Lens - 35mm Equivalent

36 mm - 180 mm

Lens - Aperture Range

F2.8 - F4.7

Lens - Construction

10 elements in 8 groups (2 dual-sided aspherical elements)

Lens - Zoom

Optical Zoom - 5 X
Digital Zoom - 4X
Combined - 20 X

Exposure Control - Light Metering Method

TTL metering with choice of: Multi-segment, Center-weighted & Spot meter

Exposure Control - Sensitivity

Auto, or User select ISO 50, 100, 200, 400

Exposure Control - Method

Program AE

Exposure Control - Modes

Mode Dial: Program, Picture, Night scene, Voice recording, USER, Movie, Aperture priority, Shutter priority, Manual

Exposure Control - Exposure Compensation

+/-2 EV (1/3 steps)

Exposure Control - Shutter

Type - Programmed AE electronic lens shutter with CCD electronic shutter
Shutter Speed - approx. 1 1/2000 - 4 seconds

Exposure Control - White Balance

White balance control - Auto, Pre-set, Custom white balance

Available Settings - Auto, Daylight, Shade, Tungsten light, Fl u orescent light, Manual

Exposure Control - Flash

Built-in series-control auto flash, Auto discharge under low light conditions in auto mode,

Operation Modes - Auto, Flash-off, Flash-on, Auto + Red-eye reduction, Flash-on + Red-eye reduction

Range - Approx. 4.7 inches (0.12m) - 13.8ft (4.2m) (5.8mm at ISO Auto)

Approx. 2 ft (0.6m) - 8.2 ft (2.5m) (29mm at ISO Auto)

Shooting Specifications - Picture Modes

Program, Landscape, Flower, Portrait, Night scene, Panorama assist, Surf & snow, Self-portrait, Food, Museum, Sport, 3D image

Shooting Specifications - Digital Filter

Playback: Black & White, B&W+Red, B&W+Green, B&W+Blue, Sepia, Color (21 steps), Illustration, Slim, Soft

Shooting Specifications - Drive Modes

Single-shot, Continuous, Auto bracketing, Interval shooting, Self-timer (2sec, 10sec), Remote control (0sec, 3sec)

Shooting Specifications - Movie Mode

Shooting Time: from Approx. 1 sec. to memory card capacity

Time - Modes

dd/mm/yy, mm/dd/yy, yy/mm/dd

Time - World Time

Displays the time in 68 cities (28 time zones)

Image Storage - Storage Media

SD memory card removable

Image Storage - File Formats

Still JPEG (Exif 2.2), DCF (Design rule for Camera File system) , DPOF ( Digital Print Order Format), PRINT Image Matching III
Movie AVI (Motion JPEG) approx. 30fps with sound
Sound WAV (ADPCM), Monaural
Recordable time depends on the remaining capacity of the memory card

Image Storage - Quality Levels

Best, Better, Good with 128MB Card

LCD / Viewfinder - Optical Viewfinder

Actual image zoom viewfinder

LCD / Viewfinder - LCD Monitor

1.8 inch, TFT color LCD - with Histogram display

LCD / Viewfinder - LCD Coverage


LCD / Viewfinder - LCD Resolution

Approx. 118,000 pixels

Playback Specifications - Playback Modes File

Single, Index - Nine image

Playback Specifications - Magnification

Maximum 4x

Playback Specifications - LCD Function

Scroll, Image rotation, Sound , Slide show, Movie playback , Resize, Trimming, Digital filter

Playback Specifications - Erase and Image Protect Modes

Single, All


One image printing, All image printing, DPOF auto print, Paper size


English, French, German, Spanish, Italian, Russian, Chinese, Korean, Japanese

Interfaces - Type

AV output terminal, USB 2.0 high speed terminal, DC input terminal

Interfaces - Video Output

Compatible with NTSC and PAL formats (monaural sound)

Power Supply - Power Source

Rechargeable Lithium-ion D-LI 8 battery (approx. 100 shots* with one charge), Optional AC adapter available

* According to in-house testing (with LCD monitor on and flash used for 50% of the shots )

Physical Specifications - Operating Temperatures

32 o to 104 o Fahrenheit (0 o to 40 o Celsius)

Physical Specifications - Camera Casing

Aluminum alloy

Physical Specifications - Dimensions ( W x H x D)

3.0 x 1.8 x 0.9 Inches (91.5 x 56 x 28mm)

Physical Specifications - Weight

5.3 oz. (150g) without battery and SD memory card
5.8 oz. (165g) loaded and ready

Computer System Requirements - Mac

OS: Mac OS 9.2 or later, standard equipped USB port

Computer System Requirements - PC

OS: Windows 98SE, Me, 2000, XP Home edition / Professional, standard equipped USB port

Kit Inclusions

Optio SV Camera

Rechargeable Lithium-ion Battery D-LI 8

Battery Charging Stand D-BC23 (A)

AC Plug Cord D-CO2U

AV Cable I-AVC7 (B)

USB Cable I-USB17

Software (CD ROM) S-SW23

Strap O-ST20

Operating manual

Serial number card

Service network directory
More Photos
Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Click for a bigger picture!
Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Click for a bigger picture!
Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Click for a bigger picture!
Pentax's Optio SV digital camera. Courtesy of Pentax, with modifications by Michael R. Tomkins. Click for a bigger picture!

Original Source Press Release:

PENTAX Delivers More Tiny Digital: PENTAX Optio SV Packed With 5 Megapixels, Powerful 5X Zoom And Advanced Features

GOLDEN, CO (September 13, 2004)…PENTAX Imaging Company has announced the Optio SV digital camera. With 5.0 megapixels, a powerful 5X optical zoom, and tiny dimensions, the Optio SV combines powerful digital with portability.

The unique PENTAX Sliding Lens system in the Optio SV allows the powerful 5X zoom lens to retract and fully recede into the camera housing, flush with the body frame. As result, the Optio SV boasts the ultra-compact body dimensions of 3.0 x 1.8 x 0.9 inches. The novel lens system significantly reduces both the depth and length of the entire camera while it delivers a powerfully high zoom ratio for outstanding image quality. First incorporated in the Optio S digital camera launched last year, this innovative system is featured on select PENTAX digital cameras.

Additional features on the Optio SV enhance image quality, operation and design. A high performance smc PENTAX lens with a newly developed ASIC (Application Specific Integrated Circuit) helps ensure quality images. A special dial allows mode selection with a simple turn. The Optio SV features a Picture mode that allows users to select an icon on the LCD monitor that matches the scene at hand. Finally, the sleek design of the Optio SV is housed in a tough aluminum alloy case.

PENTAX will unveil the Optio SV and other new and exciting digital products on September 20 at the PEPCOM Holiday Spectacular in New York City.

The camera will ship to major camera retailers in October 2004.

PENTAX Imaging Company is an innovative leader in the production of digital and film cameras, binoculars, spotting scopes, eyepieces, lenses, mobile printers, scanners and internet cameras. For more than 80 years, PENTAX technology has developed durable, reliable products that meet the needs of consumers and businesses. PENTAX Imaging Company is a division of PENTAX of America, Inc. a wholly owned subsidiary of PENTAX Corporation of Japan.

# # #

Major features of the Optio SV include:

Compact dimensions with a 5X optical zoom Sliding Lens System
The Optio SV incorporates a 5X optical zoom Sliding Lens system. First introduce in the Optio S in 2003 , the system offsets the central lens groups from the optical axis and houses the groups in two steps in the lens cylinder. The result is a significant reduction in lens length and depth. PENTAX design expertise in mounting assists with space efficiency and minimizes the Optio SV dimensions. As result, the Optio SV boasts the body dimensions of 3.0 x 1.8 x 0.9 inches (91.5 (W) x 56 (H) x 28 (D)mm) and weighs a mere 5.8 ounces.

Excellent image quality
The Optio SV delivers the high-level image quality consumers have learned to expect only from PENTAX. The 1/2.5-inch CCD with 5.36 total megapixels uses a primary color filter. The Optio SV also employs a high-contrast smc PENTAX lens renowned for high-level clarity. Made of 10 elements in 8 groups, it includes two aspherical lenses. The lens is highly effective in compensating for spherical and other forms of aberration, while the unique coating reduces ghost and flare to a bare minimum. Furthermore, the newly developed ASIC (Application Specific Integrated Circuit) reinforces image processing performance to deliver more natural gradations and vivid color compensation.

Flexible composition with 5X optical zoom
The Optio SV incorporates a 5.8mm-29mm 5X optical zoom lens offering a focal range covering angles of view equivalent to those of a 36mm-180mm lens in 35mm format. With a generous zooming range, the lens offers impressive compositional freedom and offers up to 20X total zoom when combined with 4X digital zoom. The Optio SV features Super macro mode, which allows the user to shoot from as close as 3cm from the subject.

Simple selection of shooting modes
For more intuitive mode selection, the Optio SV employs a mode dial. With a simple turn, users may choose Program, PICT (picture), Night scene, Movie, Voice recording, USER, and M (Manual) modes. Users may select PICT mode to activate the mode palette function, which displays icons for all 12 picture modes at once on the LCD monitor for easier mode selection.

High-quality aluminum alloy body
The attractive exterior of the Optio SV incorporates textured aluminum alloy, and the camera features a rubber grip with a linear design for an appealing yet practical appearance.

User-friendly function settings tailored to individual users
A handy short cut function allows users to gain fast access to settings for recording image size, white balance, sensitivity and other frequently used functions. The M (Manual) position on the mode dial can also be altered to function as Tv (Shutter-priority AE) or Av (Aperture-priority AE). All settings may be accessed through use of the Fn (Function) button and the stick lever.

Large, easy-to-see 1.8-inch LCD monitor
Despite its highly portable and compact dimensions, the Optio SV features a large, 1.8-inch TFT LCD monitor with approximately 118,000 pixels. The monitor easily confirms composition, focusing and viewing of recorded shots anywhere.

USB2.0 (HI-SPEED) compatibility
The Optio SV delivers smooth image data transfer at high speeds too, with transfer rates that are accelerated further when used with PC's featuring a USB2.0 port.

Battery stand charger
The battery stand charges a battery in the camera as a spare once as battery inside the camera is fully charged. Compatible with 100V to 240V (50/60Hz) current, it also ensures smooth charging for travelers when used with the appropriate adapters.

Other features of the Optio SV

• Movie recording with sound, voice recorder function

• Connectivity to a TV via AV cable

• 5 types of auto bracketing (exposure, white balance, sharpness, color saturation, contrast)

• Built-in auto flash with red-eye reduction function*

• SD memory card compatibility

• Actual-image optical viewfinder

• World time function (for 68 cities around the world)

• ACDSee for PENTAX standard image viewer and ACD Showtime! for PENTAX** movie editing software

• PictBridge compatibility

• DPOF, Exif Print and PRINT Image Matching III compatibility

• *This mode does not eliminate “red-eyes” in all instances.

**ACD Showtime! for PENTAX is compatible with Windows only.

PENTAX, smc PENTAX, Optio are trademarks of PENTAX Corporation.

All other brands or product names are trademarks or registered trademarks of their respective companies.

This product supports PRINT Image Matching III. PRINT Image Matching enabled digital still cameras, printers and software help photographers to produce images more faithful to their intentions. Some functions are not available on printers that are not PRINT Image Matching III compliant.

Copyright 2001 Seiko Epson Corporation. All Rights Reserved.

Print Image Matching is a trademark of Seiko Epson Corporation.

The PRINT Image Matching logo is a trademark of Seiko Epson Corporation.

Design and Specifications is subject to change without notice.

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