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Rollei's dk4010 digital camera. Courtesy of Rollei, with modifications by Michael R. Tomkins. Rollei's dk4010 long-zoom digicam
(Wednesday, February 16, 2005 - 16:40 EST)

Rollei USA's third announcement of the day is the dk4010, a long-zoom digicam with a D-VarioApogon branded 10x optical zoom lens that reaches out to a maximum telephoto of 370mm (35mm equivalent).

The Rollei dk4010 offers both an electronic (ferroelectric LCD) viewfinder and 1.5" LCD display, ISO sensitivities up to 800, a choice of Program / Aperture Priority / Shutter Priority modes, SD / MMC storage, as well as USB and video connectivity. Power comes from four AA batteries, with disposable alkalines included in the product bundle.

The Rollei dk4010 will go on sale in March, at a price of $500.

Rollei dk4010
Rollei's dk4010 digital camera. Courtesy of Rollei, with modifications by Michael R. Tomkins. Click for a bigger picture!
Camera Type Mid-Sized
Manufacturer Rollei
Model Number dk4010
Weight 310.0 g
10.8 oz
Planned Price $500.00
Planned Availability Mar 2005
Image Capture
Sensor Type 1/2.7" CCD
4.20 megapixels (total)
Aspect Ratio 4:3
Image Dimensions 2272 x 1704 (3.9 megapixels)
1600 x 1200 (1.9 megapixels)
1280 x 960 (1.2 megapixels)
640 x 480 (0.3 megapixels)
Capture Speed Standard: 2.0 frames per second
Continuous: 3.0 frames per second
Image Preview / Review
Viewfinder Yes, Ferroelectric liquid crystal (300k pixels)
LCD 1.5", 110,000 pixels
Lens Type D-VarioApogon
10x optical zoom
Body threads w/ adapter, thread size unknown
Image Stabilization No
Focal Length 5.7 - 57.0mm (actual)
37 - 370mm (35mm equivalent)
Aperture Range f/2.8 (wide) / f/3.1 (tele) - ???
Focusing Range Normal: 24" - infinity (60 cm - infinity)
Macro: 4.1" - 24" (10 cm - 60 cm)
ISO Sensitivity Auto, 100, 200, 400, 800
Shutter Speed 1 - 1/2000 second
Exposure Modes Aperture, Shutter
Exposure Compensation +/- 2.0EV in 1/3EV increments
White Balance Auto, manual, bright sunlight, cloudy sky, tungsten, fluorescent, Manual
Internal Flash Modes: Auto, Off, Red-eye reduction, Fill-in with red-eye reduction, Fill-in
Scene Modes Sports, Portrait, Night, Night Portrait
Digital Zoom 6x
Self Timer Yes, 2 or 10 seconds
Movie Format AVI with audio
640x480 and 320x240
Max. frame-rate: 30 frames per second
Recording Medium SD/MMC
File Format JPEG (EXIF 2.2)
Video Yes, NTSC / PAL switchable
Computer USB 1.1
Other DC In
Battery Type Alkaline disposable or NiMH rechargeable
Battery Form Factor 4 x AA
Product Bundle
Battery / Charger 4 x AA alkaline disposable battery
Flash Memory 0.0MB
Internal Microphone Yes
Internal Speaker Yes
Tripod Mount Yes
Remote Control No
Operating System Compatibility Windows, MacOS

Original Source Press Release:

Rollei Is Zooming In - Rollei dk4010

Rollei launches 4-megapixel super zoom camera Rollei dk4010 with 10x zoom lens

The new 4-megapixel digital camera by Rollei is sure to capture even very remote subjects in full detail: A 10x zoom lens and a 6x digital zoom let you zoom in on your subjects even over long distances. Other outstanding features are unlimited continuous shooting, a movie mode and the availability of filters and wide-angle or teleconverters to increase the flexibility of the Rollei dk4010 even further.

The new Rollei digital camera comes in a stylish silver-black body that underlines its professional leanings. But the features are equally attractive: A 10x zoom lens covers focal lengths from 5.7 to 57 mm, equivalent to 37-370 mm in 35mm photography. With f/2.8-3.1, its speed is remarkably high and optimally suited for the wide zooming range. A high-speed auto focus system guarantees consistently sharp pictures. Another remarkable feature is unlimited continuous shooting: The camera is capable of unlimited bursts of up to 3.3 frames per second with maximum resolution.

The 1.5-inch TFT LCD monitor gives a clear and brilliant preview of your subjects. The additional electronic viewfinder has a resolution of approx. 300,000 pixels, which results in a more homogeneous color image and richer detail than in conventional LCD viewfinders, even in critical lighting conditions. There is also no time lag during rapid panning or subject motion.

Users may choose one of four programmed AE modes: Portrait, Sports/Action, Night and Night Portrait. Enterprising photographers, on the other hand, will find ample manual control. In addition to automatic white balance, the Rollei dk4010 offers presets for bright sunlight, neon light, cloudy sky, tungsten plus Manual. The built-in flash has an Auto mode (including red-eye reduction) as well as fill-in with red-eye reduction. In addition, the camera features both shutter-speed priority and aperture priority (ten EV steps each).

If you wish to capture events in the form of brief video clips, simply switch to the movie mode of the Rollei dk4010. The camera records video clips complete with sound with either 640x480 or 320x240 pixels and 15 or 30 frames per second, respectively, depending on whether your first priority is quality or memory space. Both stills and video clips can be recorded on SD or MultiMedia card. Alternatively, they can be transferred directly to a computer or TV set via the USB or video port.

An adapter ring allows commercial filters or wide-angle and teleconverters to be attached to the lens tube for even greater creative freedom.

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