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Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins. Olympus announces Camedia SP-700
(Tuesday, October 4, 2005 - 12:29 EDT)

Olympus Japan and Europe have today announced a new camera model that will also be coming to the US market in limited numbers, although there's not currently a US press release announcing the model.

The Olympus Camedia SP-700 couples a six megapixel CCD imager with a prism-folded 3x optical zoom lens, and is notable for its use of a large three-inch HyperCrystal Sunshine LCD, following a recent trend for camera models that emphasise sharing of images on-camera. Other features of note include xD-Picture Card and 11MB of built-in storage, power from a proprietary Lithium Ion battery that recharges in-camera, a digital image stabilisation function that is available in the movie mode only, and an unusually wide selection of 24 scene modes.

The Olympus Camedia SP-700 will be available "in time for Christmas" on the UK market, and pricing has not been publicly announced at this time.

Olympus Camedia SP-700
Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins. Click for a bigger picture!
Camera Type Ultra Compact
Manufacturer Olympus
Model Number SP-700
Dimensions 3.8 x 2.2 x 1.0"
97.5 x 56.5 x 24.5mm
Weight 140.0 g
4.9 oz
Image Capture
Sensor Type 1/2.5" CCD
6.18 megapixels (total)
6.00 megapixels (effective)
Filter Type RGBG
Aspect Ratio 4:3
Image Dimensions 2816 x 2112 (5.9 megapixels)
2288 x 1712 (3.9 megapixels)
1600 x 1200 (1.9 megapixels)
1024 x 768 (0.8 megapixels)
640 x 480 (0.3 megapixels)
Image Preview / Review
Viewfinder No
LCD 3.0", 230,000 pixels
Lens Type Olympus Lens
3x optical zoom
Focal Length 6.3 - 18.9mm (actual)
38 - 114mm (35mm equivalent)
Aperture Range f/3.3 (wide) / f/4.0 (tele) - ???
Focusing System iESP Contrast Detection
Focusing Range Normal: 12" - infinity (30 cm - infinity)
Macro: 0.4" - infinity (1.0 cm - infinity)
ISO Sensitivity Auto, 64, 100, 200, 400, 800* (Indoor scene mode only)
Shutter Speed 4 - 1/2000 second
Exposure Modes Program
Metering Modes iESP, spot
Exposure Compensation +/- 2.0EV in 1/3EV increments
White Balance Image Sensor - Auto, Overcast, Sunlight, Tungsten, Fluorescent1
Internal Flash Guide Number: 7
Modes: Auto (automatic activation in low and backlight), red-eye reduction, fill-in (forced activation), Red-eye reduction & fill-in, off (no flash)
Range: 0.3m - 3.6m (wide) / 1.2m - 2.7m (tele)
Scene Modes Portrait, Landscape, Landscape Portrait, Night Scene, Night Portrait, Sport, Indoor, Candle, Self Portrait, Available Light Portrait, Sunset, Fireworks, Museum, Cuisine, Behind Glass, Documents, Auction, Shot & Select 1 / 2, Beach, Snow, Underwater Wide 1 / 2, Underwater Macro
Digital Zoom 10x
Self Timer Yes, Yes seconds
Time Lapse No
Movie Format QuickTime Motion JPEG with audio
640x480 and 160x120
Max. frame-rate: 0 frames per second
Recording Medium xD Picture Card, Built-in
File System Complies with Design Rule for Camera File System (DCF)
File Format TIFF, JPEG (EXIF 2.21)
Video Yes
Computer USB 1.1
Other DC In
Battery Type Lithium Ion rechargeable
Battery Form Factor Proprietary LI-40B
Product Bundle
Software OLYMPUS Master 1.31
Battery / Charger Proprietary LI-40B Lithium Ion rechargeable battery and charger
Flash Memory 27.0MB 11MB built-in memory, 16MB xD-Picture card
Digital Print Order Format (DPOF) compliant Yes
PictBridge Compliant Yes
Internal Microphone Yes
Tripod Mount Yes
Remote Control No
More Photos
Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins.
Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins.
Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins.
Olympus' SP-700 digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins.

Original Source Press Release:

See the bigger picture with the latest Olympus camera

London, 4 October 2005 – The SP-700 boasts Olympus’s largest LCD to date with its 3 inch (7.6cm) HyperCrystal Sunshine LCD. Combined with 6.0 million pixels and a precision 3x zoom lens (1:3.3-4.0, equivalent to 38-114mm in 35mm format), the SP-700 ensures that users are able to easily capture, view and share their high quality images with friends.

Whether at the pub, on holiday or on a day out, a streamlined metal body makes this lightweight, design-led camera the latest gadget to be seen with.

The Olympus SP-700 will be available in time for Christmas 2005.

With the SP-700, capturing sharp, vibrant images whilst out and about couldn’t be easier, thanks to its fast response and start-up times, and integrated guide function. Furthermore, the 3 inch Sunshine LCD with 230,000 pixels means you and your friends can easily view the images at the same time directly on the camera. The SP-700 caters for the perfectionists among us. Its Compare and Shoot function enables users to check and compare results before re-shooting or adjusting settings if necessary, helping to ensure you will never take a bad photograph again. Say goodbye to closed eyes and over-exposure and capture every moment to perfection.

Compare and Shoot function:
The camera’s functionality is enhanced with a range of 24 scene modes. They include an underwater shooting mode to be used in conjunction with the PT-013 underwater case, Red-eye Fix, and Macro or Super Macro Mode for shooting from just 1cm away. A range of additional features, including multi-shot, Label Shot, Calendar function, 2in1 and panorama (when using an Olympus xD-Picture Card) provides more creative users with the opportunity to experiment with a variety of special effects.

With its Sunshine LCD, stylish compact design and host of special features, the SP-700 will open your eyes to a wider range of photographic opportunities.

The Olympus SP-700 – main features

  • Extra large 7.6cm/3” Sunshine LCD with 230,000 pixels
  • 6.0 million pixels
  • Precision 3x optical zoom (38-114mm, 35mm camera equiv.)
  • Auto mode plus 24 scene modes (incl. Portrait, Beach, Snow, Night Scene and Underwater) for trouble-free shooting
  • Movie recording with sound (VGA size at 30fps)
  • Creative functions, e.g. Slide Show, Compare & Shoot, Multi-shot,
  • Histogram in shooting and playback mode
  • Guide Function for easy operation. Explains the different menu options and scene modes.
  • Image editing functions on board incl. red-eye fix, brightness, saturation, trimming, B&W and sepia – without need for a PC
  • 11 MB internal memory plus slot for xD-Picture Cards
  • Super Macro mode for shooting from 1cm
  • TruePic TURBO image processor
  • PictBridge compatible

- ends -

For more information and where to buy Olympus products please go to www.olympus.co.uk or call free on 0800 072 0070
In addition to the one year World Wide Warranty issued by OLYMPUS IMAGING CORP. in Japan, this product is covered by a European warranty issued by OLYMPUS IMAGING EUROPA GMBH valid for two years on consumer products from the date of purchase.

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