(Sebastopol, CA, January 4, 2010) – Lowepro, a product design company that builds protective gear for photography equipment and portable electronics, announces the launch of the Geneva pouch series, expressly made to offer a lightweight, yet protective carrying solution for a variety of compact cameras.

"Geneva pouches are ideal for the consumer who is looking for a modern, form-fitting pouch to protect their point & shoot investments," said Tracy Daly, Lowepro product manager. "We designed them with distinctive nailhead nylon, dyed-to-match zippers and seams, plus debossed nubuck logos to create a subtle and handsome look," she added.

The Geneva pouch is constructed of thick, open-cell foam padding reinforced with sturdy PE board to provide impact-resistant protection for the delicate LCD screen and lens of a camera. Soft, brushed tricot lines the interior and safeguards the entire camera from scratches and abrasion.

Additional practical design features include: a built-in SlipLock™ attachment loop to secure the pouch to a belt, loop or strap; an adjustable and detachable shoulder strap to wear across body or on shoulder; an interior memory card pocket; and a no-drop gusset that offers easy and secure access to gear.

The Geneva 10 and 30 are available in Black and Pine Green.

Design Highlights

• Thick, open-cell foam padding reinforced with sturdy PE board provides superior screen protection.

• Integrated SlipLock™ attachment loop secures pouch to a belt or strap.

• Tactile nailhead nylon offers a modern and tailored look.

Dimensions & Fits

GENEVA 10

INTERIOR:
2.8W x .8D x 4.5H in.
7 x 2 x 11.5 cm
FITS:
Ultra-compact point & shoot camera or small digital device; memory card

GENEVA 30

INTERIOR:
3W x 1.8D x 4.3H in.
7.5 x 4.5 x 11 cm
FITS:
Compact point & shoot camera with optical zoom (like Canon PowerShot A590); memory card

Click here for more information on Geneva

About Lowepro
It started with inventive spirit in a small Colorado garage over 40 years ago. Since then, Lowepro's camera bags have been traveling the world, earning the loyalty and admiration of the best photographers, and setting the industry standard for inventive, purpose-built products. Our collections include professional-grade designs for cameras, notebooks, imaging accessories and portable consumer electronics. It is our passion and privilege to provide accessible, comfortable and protective designs for our customers. Lowepro products are available around the globe, for every climate, for every condition. Wherever you go, chances are you'll find us there. To learn more about our inventive spirit, please visit www.lowepro.com.