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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Olympus' logo. Click here to visit the Olympus website! PRESS RELEASE: Olympus PEN E-PL1 For Dummies Guide Makes Capturing Amazing Images Easier Than Ever

For Dummies® releases guide to using latest consumer friendly Micro Four Thirds digital camera by Olympus

Hoboken, NJ (August 13, 2010) – Today a new guide makes it even easier to shoot digital single lens reflex (DSLR) quality images and High-Definition (HD) video with the user-friendly Olympus PEN. The Olympus PEN E-PL1 is among a new breed of digital cameras (the first priced at a consumer friendly sub-$600) and Olympus PEN E-PL1 For Dummies speaks squarely to first-time users of this new type of camera who are looking for a guide to help them better understand their camera's controls.

“We’re very excited about the release of Olympus PEN E-PL1 for Dummies,” said John Knaur, senior marketing manager, Interchangeable Lens Systems Cameras, Olympus Imaging America Inc. “The book is a valuable resource that will help budding photographers learn more about their PEN E-PL1, a camera that is already extremely easy to use, in order to capture even more outstanding still images and High-Definition videos.

The Olympus PEN® E-PL1 has a surprisingly small body packed with technology normally found in bigger, bulkier and heavier professional Digital Single Lens Reflex cameras and High-Definition camcorders. This third-generation PEN is built for people who always wanted better pictures and considered a DSLR, but were intimidated by the bulky size and complex interface. The camera’s simple design and easy interface enable consumers to easily create amazing images.

Olympus PEN E-PL1 For Dummies introduces users to the camera's main functions and offers examples on how to use them to create effective digital photos. Coverage includes:

  • Exploring the on-board controls

  • Shooting in auto mode

  • Working with lenses

  • Dialing in exposure and lighting controls

  • Manipulating focus and color controls

  • Situational shooting

  • Getting pics onto a PC for editing

  • Printing, posting online, and other ways to share images

  • Part of Tens including editing tricks

The book's author, Julie Adair King, has penned six editions of Digital Photography For Dummies and several digital SLR camera-specific guides in the For Dummies series. In this book, she speaks to the consumer/hobbyist who would like to take professional quality images without the intimidating load and price tags that accompany most DSLR cameras.

The book is due in stores and available online August 9th, while the camera itself has been brought to market and is currently enjoying both professional and consumer acclaim. Reviewers have lauded the power, flexibility, and price of the PEN E-PL1. Eric Reagan of photographybay.com wrote "Consumers looking to upgrade their point and shoot cameras should seriously consider picking up the E-PL1."

For a video with more information on the Olympus PEN E-PL1, click here:

To inquire about an author interview, request a review copy and/or excerpt content from the book, please contact Ashley Evens via email (aevens @ wiley.com) or call 201-748-6702.

Olympus PEN E-PL1 For Dummies®
John Wiley & Sons, Inc.; Paper; $29.99; 352 Pages
August 2010; ISBN 978-0-470-87950-4

About the Author
Julie Adair King (Indianapolis, IN) has been covering digital cameras and photography for over a decade. Along with the six editions of Digital Photography For Dummies, Julie has also written For Dummies guides covering specific Nikon and Canon digital SLR cameras, as well as Digital Photos Projects For Dummies. She also works one-on-one with beginning digital photographers in the classroom at the Palm Beach Photographic Centre.

About For Dummies®
With near universal name recognition, more than 150 million books in print, and over 900 + topics, For Dummies is the world's bestselling reference series. With loyal customers around the globe, For Dummies enriches people’s lives by making knowledge accessible in a fun and easy way. Described by the N.Y. Times as "more than a publishing phenomenon, but a sign of the times," For Dummies span every section of the bookstore, covering everything from health to history, music to math, sports to self-help, technology to travel, and more. The Dummies brand has expanded into new products and categories with an extensive licensed product line, including fitness and hobby DVDs, grilling kits, business software, cleaning products, automotive kits, craft kits, and apparel. For more information, visit Dummies.com. For Dummies is a branded imprint of Wiley.

Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.

Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances people's lives every day. These include:

  • Digital Cameras

  • Professional Digital SLR Imaging Systems

  • Related Underwater Products and Accessories

  • Digital and Microcassette Recorders

  • Digital Media

  • Binoculars

Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

(First posted on Friday, August 13, 2010 at 19:01 EDT)

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