• 1/1.7 inch 43.3mm2
  • 14.7 megapixels
  • 36.00mm - 133.00mm (35mm eq.)
  • 1/2.3 inch 28.1mm2
  • 10.3 megapixels
  • 24.00mm - 720.00mm (35mm eq.)

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Differences

Canon SD990 IS advantages over Fujifilm HS10

  • Less expensive
    $400 vs $500 (MSRP)
    Save money for lenses or accessories
  • Larger sensor
    1/1.7 inch vs 1/2.3 inch
    More sensor area. Bigger is (generally) better.
  • Fast startup
    ~1.70 vs 2.5 sec
    Faster startup lets you catch the moment
  • Thinner
    27 mm vs 126 mm
    Thinner
  • Lighter weight
    160g vs 709g
    Lighter weight
  • Less shutter lag
    0.50 vs 0.90 sec
    Focus and take a photo quickly (wide angle)
  • More pixels
    14.7 vs 10.3 megapixels
    Higher resolution photos
  • Bigger JPEG buffer
    Unlimited vs 7 shots
    Take more JPEG shots before waiting (burst mode)

Fujifilm HS10 advantages over Canon SD990 IS

  • Tiltable Screen
    Tiltable vs Fixed
    Tilt the screen for shooting flexbility
  • RAW file ability
    Yes vs No
    Gives you more flexibility to develop your photos later
  • More telephoto lens reach
    720 mm vs 133 mm
    Capture objects farther away
  • Longer stills battery life
    More info 400 vs 280 shots
    Capture more photos
  • HDMI out
    HDMI out vs None
    Use an external screen to monitor or review video
  • Hot shoe
    Hot shoe vs None
    Off-camera flashes open new possibilities
  • Shoots 1080p video
    Yes vs No
    You'll want this if you shoot video
  • Shoots 60p video
    Yes vs No
    A faster framerate can give you more editing options
  • Wider angle lens
    24 mm vs 36 mm
    Capture more of the scene
  • Longer exposure
    30 vs 15 sec
    Long exposures for night shots
  • Faster JPEG shooting
    13.6 fps vs 1.4 fps
    Faster JPEG shooting (burst mode)
  • Slow-motion videos
    Yes vs No
    Shoot slow-motion videos
  • Faster shutter
    1/4000 vs 1/1600 sec
    Shoot wide open in bright light
  • Higher extended ISO
    6400 vs 3200 ISO
    Higher extended ISO can give more low-light flexibility

Similarities

Common Strengths

  • Eye-level viewfinder
    Both provide
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Both provide
    Reduces the effects of camera shake at slower shutter speeds
  • Internal flash
    Both provide
    Useful in a pinch for fill flash
  • Manual focus
    Both provide
    AF is for the weak. Real photographers focus manually.

Common Weaknesses

  • Focus peaking
    Neither provide
    Your camera will highlight what's in focus
  • Touchscreen
    Neither provide
    Interact with your camera just like your smartphone
  • In-camera panoramas
    Neither provide
    Stitches multiple shots into a panoramic photo
  • Built-in Wi-Fi
    Neither provide
    Share your photos wirelessly
  • NFC
    Neither provide
    Simplifies pairing your camera with supported phones
  • Built-in Bluetooth
    Neither provide
    Always-on wireless connectivity
  • Built-in GPS
    Neither provide
    Geotag your photos
  • On-sensor phase detect
    Neither provide
    Usually improves live view and video AF performance
  • Integrated ND filter
    Neither provide
    Shoot in daylight with a large aperture or slow shutter
  • External Mic Jack
    Neither provide
    Improved sound fidelity when shooting video
  • Headphone jack
    Neither provide
    Monitor audio recording while you shoot video
  • Bulb shutter
    Neither provide
    Hold the shutter open manually for long exposures

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Review Excerpt

The Competition

Compared to Sony DSC-W300

Canon SD990 IS
Sony DSC-W300
  • $400
  • 1/1.7 inch
  • Fast startup
  • More telephoto lens reach
  • $350
  • 1/1.7 inch
  • Longer exposure
  • Faster JPEG shooting
Fujifilm HS10
Sony DSC-W300
  • $500
  • 1/2.3 inch
  • Tiltable Screen
  • RAW file ability
  • $350
  • 1/1.7 inch
  • Less expensive
  • Larger sensor

Compared to Panasonic DMC-FX150

Canon SD990 IS
Panasonic DMC-FX150
  • $400
  • 1/1.7 inch
  • Eye-level viewfinder
  • More telephoto lens reach
  • $400
  • 1/1.72 inch
  • RAW file ability
  • Shoots 24p video
Fujifilm HS10
Panasonic DMC-FX150
  • $500
  • 1/2.3 inch
  • Eye-level viewfinder
  • Tiltable Screen
  • $400
  • 1/1.72 inch
  • Less expensive
  • Larger sensor

Compared to Nikon S710

Canon SD990 IS
Nikon S710
  • $400
  • 1/1.7 inch
  • Eye-level viewfinder
  • More telephoto lens reach
  • $380
  • 1/1.72 inch
  • Wider angle lens
  • Higher extended ISO
Fujifilm HS10
Nikon S710
  • $500
  • 1/2.3 inch
  • Eye-level viewfinder
  • Tiltable Screen
  • $380
  • 1/1.72 inch
  • Larger sensor
  • Less expensive

Compared to Canon SX40 HS

Canon SD990 IS
Canon SX40 HS
  • $400
  • 1/1.7 inch
  • Larger sensor
  • Fast startup
  • $342
  • 1/2.3 inch
  • Tiltable Screen
  • More telephoto lens reach
Fujifilm HS10
Canon SX40 HS
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • RAW file ability
  • $342
  • 1/2.3 inch
  • Less expensive
  • More telephoto lens reach

Compared to Panasonic FZ200

Canon SD990 IS
Panasonic FZ200
  • $400
  • 1/1.7 inch
  • Larger sensor
  • Fast startup
  • $320
  • 1/2.3 inch
  • Tilt-swivel screen
  • In-camera panoramas
Fujifilm HS10
Panasonic FZ200
  • $500
  • 1/2.3 inch
  • Slower slow-motion
  • More telephoto lens reach
  • $320
  • 1/2.3 inch
  • Tilt-swivel screen
  • In-camera panoramas
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