• APS-C 366.6mm2
  • 26.1 megapixels
  • ISO 160 - 12,800
  • 35mm 858.0mm2
  • 33.0 megapixels
  • ISO 100 - 51,200

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Differences

Fujifilm X-S10 advantages over Sony A7 IV

  • Less expensive
    $1399 vs $2600
    Save money for lenses or accessories
  • Slower slow-motion
    240 fps vs 120 fps
    Supports slower slow-mo
  • On-sensor phase detect
    Yes vs No
    Usually improves live view and video AF performance
  • More telephoto lens reach
    84 mm vs 70 mm
    Capture objects farther away with the kit lens
  • Internal flash
    Internal flash vs None
    Useful in a pinch for fill flash
  • Lighter weight
    465g vs 658g
    Lighter weight
  • Doesn't require an AA filter
    Yes vs No
    A unique sensor design provides sharp photos without moiré
  • Longer exposure
    900 vs 30 sec
    Long exposures for night shots
  • Faster shutter
    1/32000 vs 1/8000 sec
    Shoot wide open in bright light

Sony A7 IV advantages over Fujifilm X-S10

  • Larger sensor
    35mm vs APS-C
    More sensor area. Bigger is (generally) better.
  • Bigger pixels
    ~ 5.12 vs 3.77 microns
    Better low-light and dynamic range (all else equal)
  • NFC
    Yes vs No
    Simplifies pairing your camera with supported phones
  • Newer
    11 months vs 2 years old
    Newer cameras often support more advanced features
  • More dots on screen
    3680k vs 1040k dots
    Can mean greater resolution or a brighter screen
  • More pixels
    33.0 vs 26.1 megapixels
    Higher resolution photos
  • Dual card slots
    Yes vs No
    Gives you more storage flexibility
  • Faster JPEG shooting
    10.0 fps vs 8.0 fps
    Faster JPEG shooting (burst mode)
  • Higher extended ISO
    204800 vs 51200 ISO
    Higher extended ISO can give more low-light flexibility

Similarities

Common Strengths

  • Tilt-swivel screen
    Both provide
    Tilt and swivel the screen for maximum shooting flexibility
  • Focus peaking
    Both provide
    Your camera will highlight what's in focus
  • Eye-level viewfinder
    Both provide
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Both provide
    Reduces the effects of camera shake at slower shutter speeds
  • Shoot 4K video
    Both provide
    Make sure you have a fast computer
  • Touchscreen
    Both provide
    Interact with your camera just like your smartphone
  • In-camera panoramas
    Both provide
    Stitches multiple shots into a panoramic photo
  • Built-in Wi-Fi
    Both provide
    Share your photos wirelessly
  • Built-in Bluetooth
    Both provide
    Always-on wireless connectivity
  • External Mic Jack
    Both provide
    Improved sound fidelity when shooting video
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Hot shoe
    Both provide
    Off-camera flashes open new possibilities
  • Headphone jack
    Both provide
    Monitor audio recording while you shoot video
  • Bulb shutter
    Both provide
    Hold the shutter open manually for long exposures
  • Slow-motion videos
    Both provide
    Shoot slow-motion videos

Common Weaknesses

  • Built-in GPS
    Neither provide
    Geotag your photos
  • Top deck display
    Neither provide
    Check settings with a screen on top of the camera

User reviews

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Buy the Fujifilm X-S10

Review Excerpt

The Competition

Compared to Nikon Z50

Fujifilm X-S10
Nikon Z50
  • $999
  • APS-C
  • Tilt-swivel screen
  • Slower slow-motion
  • $857
  • APS-C
  • Less expensive
  • Wider angle kit lens
Sony A7 IV
Nikon Z50
  • $2498
  • 35mm
  • Tilt-swivel screen
  • Larger sensor
  • $857
  • APS-C
  • Less expensive
  • On-sensor phase detect

Compared to Nikon Z7 II

Fujifilm X-S10
Nikon Z7 II
  • $999
  • APS-C
  • Less expensive
  • Tilt-swivel screen
  • $2730
  • 35mm
  • Larger sensor
  • Bigger pixels
Sony A7 IV
Nikon Z7 II
  • $2498
  • 35mm
  • Less expensive
  • Tilt-swivel screen
  • $2730
  • 35mm
  • On-sensor phase detect
  • Top deck display

Compared to Nikon Z6 II

Fujifilm X-S10
Nikon Z6 II
  • $999
  • APS-C
  • Less expensive
  • Tilt-swivel screen
  • $1847
  • 35mm
  • Larger sensor
  • Bigger pixels
Sony A7 IV
Nikon Z6 II
  • $2498
  • 35mm
  • Tilt-swivel screen
  • In-camera panoramas
  • $1847
  • 35mm
  • Bigger pixels
  • On-sensor phase detect

Compared to Canon EOS M50 II

Fujifilm X-S10
Canon EOS M50 II
  • $999
  • APS-C
  • Lens selection
  • Larger sensor
  • $599
  • APS-C
  • Less expensive
  • NFC
Sony A7 IV
Canon EOS M50 II
  • $2498
  • 35mm
  • Lens selection
  • Larger sensor
  • $599
  • APS-C
  • Less expensive
  • On-sensor phase detect

Compared to Nikon Z fc

Fujifilm X-S10
Nikon Z fc
  • $999
  • APS-C
  • Tilt-swivel screen
  • Slower slow-motion
  • $957
  • APS-C
  • Less expensive
  • Thinner
Sony A7 IV
Nikon Z fc
  • $2498
  • 35mm
  • Tilt-swivel screen
  • Larger sensor
  • $957
  • APS-C
  • Less expensive
  • On-sensor phase detect
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