• APS-C 368.2mm2
  • 24.3 megapixels
  • 35.00mm (35mm eq.)
  • APS-C 366.6mm2
  • 24.2 megapixels
  • ISO 100 - 32,000

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Differences

Fujifilm X100F advantages over Sony ZV-E10

  • Eye-level viewfinder
    Eye-level vs Rear display only
    You'll be able to frame photos even when the sun is out
  • Internal flash
    Internal flash vs None
    Useful in a pinch for fill flash
  • Integrated ND filter
    Yes vs No
    Shoot in daylight with a large aperture or slow shutter
  • Higher max flash sync
    1/2000 vs 1/160 sec
    Reduce the effect of ambient light in flash shots
  • Doesn't require an AA filter
    Yes vs No
    A unique sensor design provides sharp photos without moiré
  • Faster shutter
    1/32000 vs 1/4000 sec
    Shoot wide open in bright light

Sony ZV-E10 advantages over Fujifilm X100F

  • In-Camera Image Stabilization
    Yes vs No
    Reduces the effects of camera shake at slower shutter speeds
  • Shoot 4K video
    4K (UHD) vs 1080p
    Make sure you have a fast computer
  • Touchscreen
    Touch vs No touch
    Interact with your camera just like your smartphone
  • Tiltable Screen
    Tiltable vs Fixed
    Tilt the screen for shooting flexbility
  • NFC
    Yes vs No
    Simplifies pairing your camera with supported phones
  • Built-in Bluetooth
    Yes vs No
    Always-on wireless connectivity
  • Longer video battery life
    125 vs 60 minutes
    Capture more video
  • Newer
    11 months vs 6 years old
    Newer cameras often support more advanced features
  • Lighter weight
    343g vs 469g
    Lighter weight
  • Headphone jack
    Yes vs No
    Monitor audio recording while you shoot video
  • Faster JPEG shooting
    11.0 fps vs 8.0 fps
    Faster JPEG shooting (burst mode)
  • Slow-motion videos
    Yes vs No
    Shoot slow-motion videos

Similarities

Common Strengths

  • Rear display
    Both provide
    Review photos on the back of the camera
  • Focus peaking
    Both provide
    Your camera will highlight what's in focus
  • In-camera panoramas
    Both provide
    Stitches multiple shots into a panoramic photo
  • RAW file ability
    Both provide
    Gives you more flexibility to develop your photos later
  • Built-in Wi-Fi
    Both provide
    Share your photos wirelessly
  • On-sensor phase detect
    Both provide
    Usually improves live view and video AF performance
  • Manual focus
    Both provide
    AF is for the weak. Real photographers focus manually.
  • External Mic Jack
    Both provide
    Improved sound fidelity when shooting video
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Hot shoe
    Both provide
    Off-camera flashes open new possibilities
  • Bulb shutter
    Both provide
    Hold the shutter open manually for long exposures

Common Weaknesses

  • Tilt-swivel screen
    Neither provide
    Tilt and swivel the screen for maximum shooting flexibility
  • Built-in GPS
    Neither provide
    Geotag your photos
  • Top deck display
    Neither provide
    Check settings with a screen on top of the camera
  • Dual card slots
    Neither provide
    Gives you more storage flexibility

User reviews

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Buy the Fujifilm X100F

Review Excerpt

The Competition

Compared to Fujifilm X100S

Fujifilm X100F
Fujifilm X100S
  • $899
  • APS-C
  • Less expensive
  • Fast startup
  • $1099
  • APS-C
  • Bigger pixels
Sony ZV-E10
Fujifilm X100S
  • $698
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $1099
  • APS-C
  • Eye-level viewfinder
  • Bigger pixels

Compared to Fujifilm X100T

Fujifilm X100F
Fujifilm X100T
  • $899
  • APS-C
  • Less expensive
  • Fast startup
  • $1299
  • APS-C
  • Bigger pixels
Sony ZV-E10
Fujifilm X100T
  • $698
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $1299
  • APS-C
  • Eye-level viewfinder
  • Bigger pixels

Compared to Fujifilm X100V

Fujifilm X100F
Fujifilm X100V
  • $899
  • APS-C
  • Less expensive
  • Longer video battery life
  • $1399
  • APS-C
  • Shoot 4K video
  • Touchscreen
Sony ZV-E10
Fujifilm X100V
  • $698
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $1399
  • APS-C
  • Eye-level viewfinder
  • Internal flash

Compared to Fujifilm X-E4

Fujifilm X100F
Fujifilm X-E4
  • $899
  • APS-C
  • Less expensive
  • Internal flash
  • $899
  • APS-C
  • Shoot 4K video
  • Touchscreen
Sony ZV-E10
Fujifilm X-E4
  • $698
  • APS-C
  • Less expensive
  • In-Camera Image Stabilization
  • $899
  • APS-C
  • Slower slow-motion
  • Eye-level viewfinder

Compared to Fujifilm X-T30 II

Fujifilm X100F
Fujifilm X-T30 II
  • $899
  • APS-C
  • Longer video battery life
  • Integrated ND filter
  • $900
  • APS-C
  • Shoot 4K video
  • Touchscreen
Sony ZV-E10
Fujifilm X-T30 II
  • $698
  • APS-C
  • In-Camera Image Stabilization
  • NFC
  • $900
  • APS-C
  • Eye-level viewfinder
  • Internal flash
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