Maximum effective ISO is an estimate of the highest sensitivity at which a camera can capture excellent quality photos.
Cameras with higher effective ISO will be better choices for indoor photography, night shooting, and indoor sports photography, especially if you intend to make large prints.
You can learn more at our glossary entry.
Maximum effective ISO test data courtesy of DxO Mark.E-M10 II test data on DxO Mark J2 test data on DxO Mark
Cameras with more dynamic range allow you to take photos with dramatic differences in highlight and shadow areas while retaining detail in both.
Think of a brilliant sunset on a rocky beach: Bright sunset in the background, with dark rocks in the foreground. High dynamic range means more of the extremes will be faithfully reproduced.
Dynamic range test data courtesy of DxO Mark.E-M10 II test data on DxO Mark J2 test data on DxO Mark
Excellent value for the money; Professional-grade ergonomics; Incredibly good image quality for its class; Solid performance specs across the board; Loaded with features.
Kit lens may not be quite as sharp as previous kit lens from this line; Below average battery life; Somewhat confusing menu systems.