• APS-C 369.7mm2
  • 16.1 megapixels
  • ISO 100 - 16,000
  • APS-C 369.0mm2
  • 24.2 megapixels
  • 28.00mm (35mm eq.)

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Differences

Sony A37 advantages over Fujifilm XF10

  • Eye-level viewfinder
    Eye-level vs Rear display only
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Yes vs No
    Reduces the effects of camera shake at slower shutter speeds
  • Bigger pixels
    ~ 4.82 vs 3.92 microns
    Better low-light and dynamic range (all else equal)
  • Tiltable Screen
    Tiltable vs Fixed
    Tilt the screen for shooting flexbility
  • Longer stills battery life
    More info 450 vs 330 shots
    Capture more photos
  • Hot shoe
    Hot shoe vs None
    Off-camera flashes open new possibilities

Fujifilm XF10 advantages over Sony A37

  • Shoot 4K video
    4K (UHD) vs 1080p
    Make sure you have a fast computer
  • Touchscreen
    Touch vs No touch
    Interact with your camera just like your smartphone
  • Built-in Wi-Fi
    Wi-Fi vs None
    Share your photos wirelessly
  • Built-in Bluetooth
    Yes vs No
    Always-on wireless connectivity
  • On-sensor phase detect
    Yes vs No
    Usually improves live view and video AF performance
  • Thinner
    41 mm vs 84 mm
    Thinner
  • Newer
    6 years vs 12 years old
    Newer cameras often support more advanced features
  • Higher-res screen
    346k vs 77k pixels
    More detail on the screen lets you judge focus and composition
  • More pixels
    24.2 vs 16.1 megapixels
    Higher resolution photos
  • Shoots 60p video
    Yes vs No
    A faster framerate can give you more editing options
  • Slow-motion videos
    Yes vs No
    Shoot slow-motion videos
  • Faster shutter
    1/16000 vs 1/4000 sec
    Shoot wide open in bright light
  • Higher extended ISO
    51200 vs 25600 ISO
    Higher extended ISO can give more low-light flexibility

Similarities

Common Strengths

  • Rear display
    Both provide
    Review photos on the back of the camera
  • Focus peaking
    Both provide
    Your camera will highlight what's in focus
  • In-camera panoramas
    Both provide
    Stitches multiple shots into a panoramic photo
  • RAW file ability
    Both provide
    Gives you more flexibility to develop your photos later
  • Internal flash
    Both provide
    Useful in a pinch for fill flash
  • Manual focus
    Both provide
    AF is for the weak. Real photographers focus manually.
  • External Mic Jack
    Both provide
    Improved sound fidelity when shooting video
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Bulb shutter
    Both provide
    Hold the shutter open manually for long exposures

Common Weaknesses

  • NFC
    Neither provide
    Simplifies pairing your camera with supported phones
  • Built-in GPS
    Neither provide
    Geotag your photos
  • Top deck display
    Neither provide
    Check settings with a screen on top of the camera
  • Integrated ND filter
    Neither provide
    Shoot in daylight with a large aperture or slow shutter
  • Dual card slots
    Neither provide
    Gives you more storage flexibility
  • Headphone jack
    Neither provide
    Monitor audio recording while you shoot video

User reviews

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Buy the Fujifilm XF10

Review Excerpt

The Competition

Compared to Sony A35

Sony A37
Sony A35
  • $600
  • APS-C
  • Less expensive
  • Focus peaking
  • $567
  • APS-C
  • More dots on screen
Fujifilm XF10
Sony A35
  • $499
  • APS-C
  • Focus peaking
  • Shoot 4K video
  • $567
  • APS-C
  • Eye-level viewfinder
  • In-Camera Image Stabilization

Compared to Sony A57

Sony A37
Sony A57
  • $600
  • APS-C
  • Less expensive
  • External Mic Jack
  • $800
  • APS-C
  • Longer stills battery life
  • Higher-res screen
Fujifilm XF10
Sony A57
  • $499
  • APS-C
  • Shoot 4K video
  • Touchscreen
  • $800
  • APS-C
  • Eye-level viewfinder
  • In-Camera Image Stabilization

Compared to Pentax K-5 IIs

Sony A37
Pentax K-5 IIs
  • $600
  • APS-C
  • Less expensive
  • Focus peaking
  • $497
  • APS-C
  • Lens selection
  • Fast startup
Fujifilm XF10
Pentax K-5 IIs
  • $499
  • APS-C
  • Focus peaking
  • Shoot 4K video
  • $497
  • APS-C
  • Eye-level viewfinder
  • In-Camera Image Stabilization

Compared to Ricoh GR II

Sony A37
Ricoh GR II
  • $600
  • APS-C
  • Focus peaking
  • Eye-level viewfinder
  • $538
  • APS-C
  • Built-in Wi-Fi
  • NFC
Fujifilm XF10
Ricoh GR II
  • $499
  • APS-C
  • Focus peaking
  • Shoot 4K video
  • $538
  • APS-C
  • Bigger pixels
  • NFC

Compared to Fujifilm X70

Sony A37
Fujifilm X70
  • $600
  • APS-C
  • Eye-level viewfinder
  • In-Camera Image Stabilization
  • $699
  • APS-C
  • Touchscreen
  • Built-in Wi-Fi
Fujifilm XF10
Fujifilm X70
  • $499
  • APS-C
  • Less expensive
  • Shoot 4K video
  • $699
  • APS-C
  • Bigger pixels
  • Tiltable Screen
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