• 35mm 847.3mm2
  • 24.2 megapixels
  • ISO 100 - 51,200
  • APS-C 369.0mm2
  • 24.2 megapixels
  • 28.00mm (35mm eq.)

Buy From

Differences

Sony A7 III advantages over Fujifilm XF10

  • Larger sensor
    35mm vs APS-C
    More sensor area. Bigger is (generally) better.
  • Slower slow-motion
    120 fps vs 100 fps
    Supports slower slow-mo
  • Eye-level viewfinder
    Eye-level vs Rear display only
    You'll be able to frame photos even when the sun is out
  • In-Camera Image Stabilization
    Yes vs No
    Reduces the effects of camera shake at slower shutter speeds
  • Bigger pixels
    ~ 5.93 vs 3.92 microns
    Better low-light and dynamic range (all else equal)
  • Tiltable Screen
    Tiltable vs Fixed
    Tilt the screen for shooting flexbility
  • NFC
    Yes vs No
    Simplifies pairing your camera with supported phones
  • Longer video battery life
    115 vs 55 minutes
    Capture more video
  • Longer stills battery life
    More info 710 vs 330 shots
    Capture more photos
  • Hot shoe
    Hot shoe vs None
    Off-camera flashes open new possibilities
  • Dual card slots
    Yes vs No
    Gives you more storage flexibility
  • Headphone jack
    Yes vs No
    Monitor audio recording while you shoot video
  • Faster JPEG shooting
    9.9 fps vs 6.0 fps
    Faster JPEG shooting (burst mode)
  • Bigger JPEG buffer
    163 vs 13 shots
    Take more JPEG shots before waiting (burst mode)
  • Higher extended ISO
    204800 vs 51200 ISO
    Higher extended ISO can give more low-light flexibility

Fujifilm XF10 advantages over Sony A7 III

  • Less expensive
    $499* vs $1698
    Save money for lenses or accessories
  • In-camera panoramas
    Yes vs No
    Stitches multiple shots into a panoramic photo
  • Internal flash
    Internal flash vs None
    Useful in a pinch for fill flash
  • Thinner
    41 mm vs 73 mm
    Thinner
  • Faster shutter
    1/16000 vs 1/8000 sec
    Shoot wide open in bright light

Similarities

Common Strengths

  • Rear display
    Both provide
    Review photos on the back of the camera
  • Focus peaking
    Both provide
    Your camera will highlight what's in focus
  • Shoot 4K video
    Both provide
    Make sure you have a fast computer
  • Touchscreen
    Both provide
    Interact with your camera just like your smartphone
  • RAW file ability
    Both provide
    Gives you more flexibility to develop your photos later
  • Built-in Wi-Fi
    Both provide
    Share your photos wirelessly
  • Built-in Bluetooth
    Both provide
    Always-on wireless connectivity
  • On-sensor phase detect
    Both provide
    Usually improves live view and video AF performance
  • Manual focus
    Both provide
    AF is for the weak. Real photographers focus manually.
  • External Mic Jack
    Both provide
    Improved sound fidelity when shooting video
  • HDMI out
    Both provide
    Use HDMI output to monitor or review video
  • Bulb shutter
    Both provide
    Hold the shutter open manually for long exposures
  • Slow-motion videos
    Both provide
    Shoot slow-motion videos

Common Weaknesses

  • Tilt-swivel screen
    Neither provide
    Tilt and swivel the screen for maximum shooting flexibility
  • Built-in GPS
    Neither provide
    Geotag your photos
  • Top deck display
    Neither provide
    Check settings with a screen on top of the camera
  • Integrated ND filter
    Neither provide
    Shoot in daylight with a large aperture or slow shutter

User reviews

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Review Excerpt

  • New 24MP sensor offers excellent image quality; Outstanding high ISO performance and dynamic range; Improved JPEG colors; Improved build quality; Fast autofocus; Excellent 4K video; Very good battery life.

  • Buffer clearing can be slow even with fast UHS-II cards; UHS-II support only on one card slot; No losslessly compressed RAW option; Dedicated battery charger not included; Menus are still confusing; No built-in flash.

  • Read our Sony A7 III Review

The Competition

Compared to Sony A7 II

Sony A7 III
Sony A7 II
  • $1665
  • 35mm
  • Shoot 4K video
  • Touchscreen
  • $1148
  • 35mm
  • Less expensive
  • In-camera panoramas

Compare Sony A7 III vs Sony A7 II

Fujifilm XF10
Sony A7 II
  • $499
  • APS-C
  • Less expensive
  • Shoot 4K video
  • $1148
  • 35mm
  • Larger sensor
  • Eye-level viewfinder

Compare Fujifilm XF10 vs Sony A7 II

Compared to Ricoh GR II

Sony A7 III
Ricoh GR II
  • $1665
  • 35mm
  • Focus peaking
  • Larger sensor
  • $538
  • APS-C
  • Less expensive
  • Fast startup

Compare Sony A7 III vs Ricoh GR II

Fujifilm XF10
Ricoh GR II
  • $499
  • APS-C
  • Focus peaking
  • Shoot 4K video
  • $538
  • APS-C
  • Bigger pixels
  • NFC

Compare Fujifilm XF10 vs Ricoh GR II

Compared to Fujifilm X70

Sony A7 III
Fujifilm X70
  • $1665
  • 35mm
  • Larger sensor
  • Eye-level viewfinder
  • $699
  • APS-C
  • Less expensive
  • In-camera panoramas

Compare Sony A7 III vs Fujifilm X70

Fujifilm XF10
Fujifilm X70
  • $499
  • APS-C
  • Less expensive
  • Shoot 4K video
  • $699
  • APS-C
  • Bigger pixels
  • Tiltable Screen

Compare Fujifilm XF10 vs Fujifilm X70

Compared to Nikon Z6

Sony A7 III
Nikon Z6
  • $1665
  • 35mm
  • NFC
  • Higher effective ISO
  • $1797
  • 35mm
  • Top deck display
  • More dots on screen

Compare Sony A7 III vs Nikon Z6

Fujifilm XF10
Nikon Z6
  • $499
  • APS-C
  • Less expensive
  • In-camera panoramas
  • $1797
  • 35mm
  • Slower slow-motion
  • Larger sensor

Compare Fujifilm XF10 vs Nikon Z6

Compared to Nikon Z6 II

Sony A7 III
Nikon Z6 II
  • $1665
  • 35mm
  • Less expensive
  • NFC
  • $1797
  • 35mm
  • Top deck display
  • Newer

Compare Sony A7 III vs Nikon Z6 II

Fujifilm XF10
Nikon Z6 II
  • $499
  • APS-C
  • Less expensive
  • In-camera panoramas
  • $1797
  • 35mm
  • Larger sensor
  • Slower slow-motion

Compare Fujifilm XF10 vs Nikon Z6 II

Compare Other Cameras?