The trolls win? Red’s Jim Jannard steps down, saying “they have gotten to me”


posted Monday, August 19, 2013 at 2:48 PM EST


After eight years at the helm of one of the most buzzed about imaging businesses in the world, Jim Jannard says he's finally stepping down as the face of the Red Digital Cinema Camera Company. In a rambling, provocative "Final Post" on -- much like all of Jannard's posts on that forum over the years -- the Red founder said he was "tired," noting that recent criticism had spurred his decision to step down.

"I read on CML [Cinematography Mailing List] and other idiotic forums, that I am a hypester, a scam artist," Jannard writes. "I just have to wonder what these guys are smoking. But I have to say... they have gotten to me. I don't need this. I don't deserve this. Life is short and I am tired."

Jannard's announcement comes on the heels of Red's latest, ballyhooed product release: the 6K Dragon imaging sensor, which, in some early testing, has shown the ability to capture an incredible amount of dynamic range.

"The Dragon is an Obsolescence Obsolete upgrade," Jannard writes. "More resolution. More dynamic range. More color depth."


Jannard adds that Red President Jarred Land will take over as the face of the company, saying: "I will now sink into the background, I hope with my reputation intact. I will work on the future of digital cinema... behind the scenes."

Prior to launching Red, Jannard founded Oakley eyewear and sports apparel company, which he sold in 2007 for more than $2 billion.

(Via PDNPulse)