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Iomega's logo. Click here to visit the Iomega website! Iomega starts bundling backup software
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(Friday, August 16, 2002 - 02:51 EDT)

Only tangentially related to digital imaging, perhaps, but if you're considering alternatives for backing up your photos then a new bundle from Iomega Corp. could prove attractive.

According to a press release issued by the company, it has released new versions of its Iomega Automatic Backup and Iomega Sync software, and is bundling them with the just-announced Iomega® Zip® 750MB drive. The Automatic Backup software regularly costs $39.95, whilst Iomega Sync normally has to be downloaded - which for modem users is seldom an enjoyable prospect. ;)

750MB Zip disks seem to be retailing for about $10 apiece, so pricing is not particularly attractive compared to media such as CD-R disks, but if you're interested in Iomega's latest offering the bundle may make it somewhat more interesting.

Original Source Press Release:

New Iomega® Software Helps Win The Battle of the Backup

Iomega® Automatic Backup and Iomega® Sync Software Now Shipping With New Zip 750MB Drive

SAN DIEGO, August 15, 2002 - Iomega Corporation (NYSE: IOM), a global leader in reliable portable data storage, today released new Iomega® Automatic Backup and Iomega® Sync software, which are included with the just-announced Iomega® Zip® 750MB drive. Together, the two programs give Iomega's Zip drive customers unprecedented power to organize, protect and secure their digital lives.

With Iomega® Automatic Backup software, users gain easy, automatic and transparent protection against data loss due to theft, hard drive failure, hackers, malicious viruses, and human error. Iomega® Sync software helps ensure that customers are always using the latest version of their important files by synchronizing file updates among home, office and laptop computers.

"Iomega software solutions are the essential link between our end-user's critical data and Iomega's data storage devices," said Jet Martin, general manager of software solutions, Iomega Corporation. "Backup and file synchronization software, to create real end-user value, can and should work automatically. Protecting and securing your digital valuables is far too important to leave to chance-using new Iomega Automatic Backup and Iomega Sync software is a powerful defense against data loss."

Automatic Backup

The new Iomega® Automatic Backup software automates file-level backup of the user's data to a local storage device such as a Zip or Iomega HDD drive, or to a network device such as a NAS (Network Attached Storage) server on the LAN. Features include caching, multiple backup configurations, single file selection, and exclude filters, providing the user with even greater control and flexibility.

With Iomega Automatic Backup software, the user selects the source drives, folders or files to protect. Automatic Backup software takes care of the rest. Whenever a file is created, saved, or changed in a protected directory, it is automatically backed up to the user's preferred location. Iomega Automatic Backup can also save multiple file revisions (user configurable), and can perform either scheduled or on-the-fly backups.

Sync

Iomega Sync eliminates the time-consuming, error-prone task of manually copying, renaming and deleting files to keep them up to date on multiple computers. It performs bi-directional synchronization of the most recent file, and its easy-to-use conflict-resolution capability helps the user choose between multiple updates to the same file. Iomega Sync software requires no separate installation on the user's PC; it is powered by Iomega's Active Disk technology, so it launches automatically from a Zip disk.

Iomega Sync software is ideal for mobile users because it makes synchronizing files fast, safe, and automatic. Mobile users gain the assurance that their personal folders, spreadsheets and presentations are always up to date as they move between work, home and other computing locations. Iomega Sync software is also ideal for project teams that are working with shared project files or folders and need to include all team members' latest updates.

Availability

Both Iomega Automatic Backup and Iomega® Sync software are bundled with the new Iomega® Zip 750MB drive, and will be included with other Iomega products in fall 2002. Iomega Automatic Backup software for PC and Mac® users is available separately for $39.95 at www.iomega.com. Iomega Sync for PC users is available as a free download for Iomega Zip drive owners at www.iomega.com.

About Iomega
Iomega Corporation provides easy-to-use, high value storage solutions to help people protect, secure, capture and share their digital valuables. Iomega's award-winning storage products include the popular Zip® 100MB, 250MB and 750MB drives, high-performance Iomega® HDD portable hard drives that feature capacities from 20GB to 30GB, Iomega® HDD external hard drives that will offer capacities from 40GB to 120GB, and Iomega® external CD-RW drives. Iomega simplifies data protection and sharing at home and in the workplace with Iomega® Automatic Backup software, Iomega Sync software, and HotBurn™ CD-recording software. For networks, Iomega® NAS servers offers capacities of 120GB to 480GB. The Company can be reached at 1-888-4-IOMEGA (888-446-6342), or on the Web at http://www.iomega.com.

NOTE: The statements contained in this release regarding development, production and distribution of the Iomega product, anticipated product pricing and availability, expected product performance and specifications, future applications for the new product and all other statements that are not purely historical, are forward‑looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All such forward‑looking statements are based upon information available to Iomega as of the date hereof, and Iomega disclaims any intention or obligation to update any such forward‑looking statements. Actual results could differ materially from current expectations. Factors that could cause or contribute to such differences include, but are not limited to, the successful completion of product development and testing, market acceptance of, and demand for, the Iomega product, any difficulties encountered in ramping up production or other manufacturing issues, including component availability and pricing, co-development, production, and distribution issues, product pricing and conformity to specifications, dependence upon third party suppliers, competition, intellectual property rights and other risks and uncertainties identified in the reports filed from time to time by Iomega with the U.S. Securities and Exchange Commission, including Iomega's Annual Report on Form 10‑K for the year ended December 31, 2001, and its most recent Quarterly Report on Form 10-Q.

# # #

Copyrightę 2002 Iomega Corporation. All rights reserved. Iomega, Zip, Peerless, Predator, DataSafe, QuikSync, HotBurn and LifeWorks are either registered trademarks or trademarks of Iomega Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners.

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