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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

CorrectPhoto.jpg PRESS RELEASE: PictoColor Releases CorrectPhoto


An easy-to-use tool kit for managing, correcting, preserving and sharing digital photos featuring award-winning iCorrect® point-and-click color correction technology

April 30, 2004 - Burnsville, MN, USA, PictoColor Corporation has released CorrectPhoto, an easy to use digital photo tool kit for managing, correcting, preserving and sharing digital photos. With its built-in Windows® Explorer, CorrectPhoto provides direct access to Windows XP file management and digital media tools enabling users to transfer their photos to their computer in a snap, find and view their photos as well as copy, rename, or move to new working folders for a truly organized workflow.

With CorrectPhoto's complete set of photo correction tools, photo enthusiasts can do amazing things like improve a photo's composition by zeroing in on the heart of the subject and cropping to standard print sizes, correct for red-eye, and sharpen out-of-focus photos. And with CorrectPhoto's award winning iCorrect® "point-and-click" color correction technology, users can give every photo the color of life by increasing vibrancy, removing unwanted color cast, correcting exposure and beautifying skin tones and other reference colors.

CorrectPhoto also helps preserve precious digital memories with its built-in archiving feature that automatically creates a back-up archive of the working folder. Plus, users can Burn backup CD's of their digital negatives directly from the built-in Windows Explorer - no other software is necessary!

Now, it's even easier than ever to share digital photos with friends and family with CorrectPhoto's direct access to Windows XP media tools and online services links. Users can print photos directly from their computer with the integrated Photo Printing Wizard, automatically optimize and send photos via e-mail, present as a slide show with Windows Picture and Fax Viewer as well as link to their favorite online photo service and upload photos for printing, sharing and storing.

"CorrectPhoto is real simple, real useful, and real fast." Craig Huelskoetter, President of PictoColor said. "With CorrectPhoto, any digital camera user can turn a mediocre snapshot into a priceless digital memory quickly and easily. CorrectPhoto is so simple in part because it takes advantage of the familiar file management and digital media tools already in Windows XP. Microsoft has built so many digital photo utilities into Windows XP, and CorrectPhoto adds to that by offering a complete set of photo correction tools. Millions of digital camera owners worldwide are exploring digital photography with Windows XP. PictoColor is poised to help them take their digital photos further."

CorrectPhoto is the first complete digital photo tool kit to incorporate iCorrect® Color Correction Technology under a technology licensing agreement with Pictographics International Corporation. With iCorrect technology, users can make the color right by simply clicking on the picture.

CorrectPhoto supports both 24-bit and 48-bit picture files and accepts standard .bmp, JPEG, and TIFF files, including LZW compressed files. CorrectPhoto will run under Windows XP Home and Professional and is priced at $39.95. It is available at PictoColor's on-line store at www.picto.com. A trial version is also available.

PictoColor is also the exclusive worldwide distributor of the Pictographics' iCorrect® family of color correction and editing plug-ins and stand alone applications and inCamera® digital camera ICC profiling plug-in software. Product and purchasing information is available at www.picto.com.

About PictoColor

PictoColor is committed to helping professional photographers, creative imaging professionals, and digital photo enthusiasts perfect, preserve, and protect their digital memories. PictoColor is the new home of iCorrect and inCamera color products as well as a resource for related imaging products and services. PictoColor will continue to introduce additional products and services geared toward simplifying digital photographer's workflow, sharing their creative vision, and safeguarding their important digital memories. PictoColor is located at 2216 East 117th Street, Burnsville, MN 55337, Tel: 952-894-6247, Fax: 952-894-0784, www.picto.com. Contact: info@picto.com.


(First posted on Friday, April 30, 2004 at 12:58 EDT)

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