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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Bibble Labs releases 4.7 update with Perfectly Clear Technology


Other improvements include support for new cameras and new features/fixes.

WPPI 2006 Las Vegas, NV (April 7th, 2006) -- Bibble Labs, Inc. today announced immediate availability of version 4.7 of its popular Raw Workflow software. Building upon the recent seamless integration of Noise Ninja technology, Bibble 4.7 fully integrates Athentech's DIMA Award winning Perfectly Clear® automatic image correction technology into the raw workflow.

Perfectly Clear® is new, award winning technology, invented for the digital world, modeled on the physics principles of light. Unlike traditional analogue based approaches that actually damage true color, create artifacts, and cause clipping, Perfectly Clear is the only solution that operates like the human eye, optimizing the light in each and every pixel, perfectly preserving the photographer's memory. The result is stunning pictures regardless of how viewed -- electronically or printed on media.

"For years, Bibble Labs has offered photographers the most powerful and comprehensive set of tools for adjusting raw images," says Eric Hyman, president and CEO of Bibble Labs. "Many photographers however don't want to spend considerable time tweaking their images and instead want an automated process for making them look the best. By including Perfectly Clear® technology as part of our workflow, our photographers can now dramatically enhance the quality of their raw images with a single automated control."

"Bibble Lab's software has an excellent reputation in the market for being the fastest and most realistic raw converter", say Brad Malcolm, president of Athentech Technologies Inc. "We're pleased to be working with Bibble and look forward to helping their users restore and preserve the True Colors of their images."

Bibble 4.7 also includes new camera support for the Canon 30D, Olympus Evolt E330 and the Panasonic Lumix DMC-FZ30. Further improvements include a new Vibrancy control for selective enhancement of image saturation or pop as well as a host of new built in profiles for the integrated Noise Ninja noise removal engine.

Bibble supports over 70 of the most popular DSLR and Prosumer cameras. Other key features include best in class speed, a free lens distortion correction plug-in, highlight recovery, shadow fill light, built-in Photoshop Plug-in, arbitrary rotation, curves , levels, tethered shooting and much much more.

Availability

Bibble is available in both "Pro" ($129.95) and "Lite" ($69.95) versions for Windows, Macintosh (PPC/Intel) and Linux. Visit the Web site at http://www.bibblelabs.com for further details and to download a fully functional 14 day trial version.

You can visit Bibble at WPPI 2006 in the Precision Camera (#208) or Kodak Booth (#357) to see this unique workflow in action.

About Bibble Labs

Located in Austin, Texas, Bibble Labs Inc. was founded in 2000 to develop technologies and software for high quality processing of raw files from a wide variety of digital cameras. Bibble Labs' stand-alone products are used by thousands of photographers all over the world to quickly and accurately process their raw photos. Bibble Labs' technologies and expertise are increasingly becoming the standard other companies turn to when they wish to embed raw image processing technology in their products. For more information, visit http://www.bibblelabs.com. Licensing inquiries may be addressed to bibble@bibblelabs.com.

About Athentech

Athentech licenses its leading edge patented sciences in the areas of medical imaging, photography, and earth sciences. In photography, the single largest challenge is lighting. Perfectly Clear was invented to automatically, quickly, and accurately correct underexposed and washed-out images while providing optimal sharpness and contrast. Unlike traditional "solutions" that are time consuming and alter the colors in the image, Perfectly Clear for Photography, in less than one second, optimizes the lighting in each and every pixel while always maintaining true color with zero clipping and no artifacts. Perfectly Clear for Photography won the DIMA award at PMA for Innovative Digital Product of the Year. For more information, please visit http://www.athentech.com/.


(First posted on Friday, April 7, 2006 at 10:52 EDT)

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