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Samsung's NV10 digital camera. Courtesy of Samsung, with modifications by Michael R. Tomkins. Samsung: 10mpix NV10 digital camera
(Thursday, July 6, 2006 - 07:56 EDT)

Samsung has stepped into the ring for the next round of the megapixel war, with its new NV10 digital camera.

With control of image noise being a difficult prospect for extremely high resolution compact camera sensors, the big-name traditional camera companies have so far sat this one out, with the likes of Vivitar, Casio and Praktica being the main names so far to have offered ten megapixel compact camera models. Samsung's NV10 - deriving its ten megapixel resolution from a 1/1.8" CCD imager - looks to offer a fairly interesting feature set. The Samsung NV10 has an attractive compact body with softly curved side edges, and mostly smooth panels , save for a protrusion around the lens, and a gently angled handgrip on the right hand end (as seen from the rear). The lens is a Schneider-Kreuznach Varioplan-branded 3x optical zoom with a 35 - 105mm equivalent zoom range, and a maximum aperture of f/2.8 at wide angle, or a not so bright f/5.1 at telephoto.

A 2.5" LCD display takes up a fair amount of real estate on the back of the camera, and is surrounded by a whopping thirteen unmarked buttons that are accompanied by a graphical user interface on the LCD that guides you as to their functions. The NV10 includes Samsung's "Advanced Shake Reduction" function that attempts to combat camera shake in software. It also offers ISO sensitivity from 100 - 1000, although it remains to be seen how well the company has been able to control noise at these sensitivities from such a densely packed sensor. Eleven scene modes should help make the camera approachable for beginners. Images are stored on SD / MMC cards, or in 20MB of built in memory, and power comes from a Lithium Ion rechargeable battery.

The Samsung NV10 ships this fall priced at $399.99.

Samsung NV10
Samsung's NV10 digital camera. Courtesy of Samsung, with modifications by Michael R. Tomkins. Click for a bigger picture!.
Camera Specifications
Image Sensor Type1/1.8" CCD
Image Sensor Effective PixelApprox. 10.1 Megapixel
Image Sensor Total PixelApprox. 10.3 Megapixel
Lens Focal LengthSchneider Lens
f = 7.4 ~ 22.2mm
(35mm film equivalent : 35~105mm)
Lens F No.F2.8 ~ F5.1
Digital ZoomStill Image mode : 1.0X ~ 5.0X
Play mode : 1.0X ~ 11.4X (depends on image size)
LCD Monitor2.5" color TFT LCD (230,000 pixel)
Focusing TypeTTL auto focus
Focusing RangeNormal : 80cm ~ infinity
Macro : 4cm~80cm (Wide), 50cm ~ 80cm (Tele)
Auto Macro : 4cm~Infinity (Wide), 50cm~ Infinity (Tele)
Shutter TypeMechanical and Electronic shutter
Shutter SpeedAuto : 1 ~ 1/1,500 sec.
Manual Mode : 15 ~ 1/1,500 sec.
Night : 4 ~ 1/1,500 sec.
Fireworks : 4 sec.
Exposure ControlProgram AE, Manual Exposure
Metering : Multi, Spot, Center
Exposure Compensation+/-2EV (1/3EV steps)
ISO EquivalentAuto, 100, 200, 400, 800, 1000
Flash ModesAuto, Auto & Red-eye reduction, Fill-in, Slow sync, Flash off
Flash RangeWide : 0.4m~3.2m
Tele : 0.5m~1.7m (ISO AUTO)
Flash Recharging TimeApprox. 4 sec.
SharpnessSoft, Normal, Vivid
EffectNormal, B&W, Sepia, Red, Green, Blue, Negative, Composite, Frame, GIF animation
White BalanceAuto, Daylight, Cloudy, Fluorescent_H, Fluorescent_L, Tungsten, Custom
Voice RecordingVoice Recording (Max 1 hour)
Voice Memo in Still Image (Max. 10 sec.)
Date ImprintingDate&Time, Date, Off (user selectable)
Still ImageModes : Auto, Program, Manual, ASR, Effect, Scene
* Scene : Night, Portrait, Children, Landscape, Text, Close-up, Sunset, Dawn,Backlight, Fireworks, Beach & Snow
Continuous : Single, Continuous, H. Continuous, AEB, Motion Capture
Self-timer : 2 sec., 10 sec., Double self timer(10sec. & 2sec.), Remote Controller
Movie ClipWith Audio (recording time : Depends on Storage size)
Size : 640x480, 320x240 (3X Optical Zoom and Mute in Zooming)
Frame rate : 30 fps, 15 fps
Color Effect & WB selectable
Movie Editing (Embedded) : Pause during recording, Still Image Capture, Time Trimming
Storage MediaInternal Memory : About 20MB
External Memory(Optional) : MMC/SD card (up to 1GB guaranteed)
* Internal Memory capacity is subject to change without prior notice.
File FormatStill Image : JPEG (DCF), EXIF 2.2, DPOF 1.1, PictBridge 1.0
Movie : AVI (MPEG-4)
Audio : WAV
Image Size10M : 3648X2736
7M : 3136X2352
5M : 2688X2016
3M : 2240X1650
1M : 1024X768
Storage Capacity (256MB MMC)10M : Super Fine 3, Fine 7,Normal 10
7M : Super Fine 5, Fine 9, Normal 14
5M : Super Fine 6, Fine 13, Normal 18
3M : Not yet available
1M : Super Fine 36, Fine 58, Normal 72
* These figures are measured under Samsung's standard conditions and may vary depending on shooting conditions and camera settings.
Image Play TypeSingle image, Thumbnails, Slide show with Effect & BGM, Movie Clip, Photo Gallery
EditingColor Effect , Trimming, Rotating, Resizing
InterfaceDigital output connector : USB 2.0
Audio : Mono
Video output : NTSC, PAL (user selectable)
DC power input connector : 24pin Connector
Power SourceRechargeable battery : SLB-0837(B) (800mAh)
Adaptor : SAC-45, SUC-C2
Cradle : SCC-NV2 (Optional)
* Included battery may depending on sales region.
Dimensions (WxHxD)96.5 X 60 X 18.5mm (projecting part 8mm)
Weight148.7g (without battery and card)
Operating Temperature0 ~ 40 °C
Operating Humidity5 ~ 85%
Camera DriverStorage Driver (Windows98 / 98SE / 2000 / ME / XP, Mac OS 9.0 ~ 10.4)
Software ApplicationDigimax Master
Special FeaturesInnovative, compact, slim digital camera
sign with Royal Black aluminum body and steady grip
Innovative UI using Smart touch for the first time in a digital camera
Improved ASR (Advanced Shake Reduction) system
TV quality MPEG-4 VGA (640*480) 30 fps video support
Photo Gallery function for convenient picture viewing
New recharging options, supports high capacity SBP-4442 battery kit(Optional)
Various Shooting mode including GIF and Motion Capture
System Requirements
For WindowsWindows 98 / 98SE / 2000 / ME / XP
PC with processor better than Pentium II 450MHz (Faster than Pentium 700MHz recommended)
200MB of available hard-disk space (Over 1GB recommend)
Minimum 64MB RAM (Over 128MB recommended)
USB port
CD-ROM drive
1024x768 pixels, 16-bit color display compatible monitor
(24-bit color display recommended)
DirectX 9.0 or later
For MacintoshPower Mac G3 or later
Mac OS 9.0 ~ 10.4
Minimum 64MB RAM
110MB of available hard-disk space
USB port
CD-ROM drive
QuickTime player or a media player that supports AVI file format.
DivX (For movie clip)
More Photos
Samsung's NV10 digital camera. Courtesy of Samsung, with modifications by Michael R. Tomkins. Click for a bigger picture!.
Samsung's NV10 digital camera. Courtesy of Samsung, with modifications by Michael R. Tomkins. Click for a bigger picture!.
Samsung's NV10 digital camera. Courtesy of Samsung, with modifications by Michael R. Tomkins. Click for a bigger picture!.

Original Source Press Release:

Samsung Camera Debuts New 10-Megapixel NV Series Digital Still Camera

NV10 features ultra-slim body and advanced shake reduction.

Secaucus, NJ (PRWEB) July 5, 2006 -- Samsung is proud to announce the newest addition to their technologically advanced and stylish NV Series, the NV10. This 10-megapixel model features the distinctive styling of the NV Series including an innovative touch pad Graphical User Interface (GUI), a sleek, brushed black aluminum body and compact design. The NV10, measuring just .7-inches thick, includes a Schneider 3x optical zoom lens (35-105mm equivalent), a 5x digital zoom and a large, 2.5-inch color LCD display.

The NV10, a 10-megapixel model, joins the NV Series of digital still cameras featuring unique, slim designs with sleek bodies in brushed black, stainless steel and a trademark Samsung blue ring located around the lens of each model. This premium line was developed after two years of extensive market research, and as a result, feature a revolutionary, easy-to-use Graphical User Interface (GUI) that allows users to easily toggle through menu functions using a convenient touch pad located along the LCD on the back of the camera, instead of the traditional dial located at the top of the camera. For outstanding image quality, the NV10 features legendary Schneider optics.

“The NV10 perfectly rounds out the NV Series offering consumers a broad choice of models -- from advanced features like those found in the NV7, to a convergence product like the NV3, to a high-megapixel count like in the NV10,” says Stewart Henderson, National Marketing Manager at Samsung Opto-Electronics. “The NV10, along with the entire NV Series, is redefining the style and technology in digital still cameras.”

The NV10 is equipped with Samsung’s state-of-the-art Advanced Shake Reduction (ASR) technology to combat hand shake. The ASR function provides enhanced image clarity by electronically compensating for excess hand shake and improving color in environments lacking sufficient lighting where the use of the flash is not desirable.

With the touch of a button, the unique technology uses proprietary algorithms to interpret sharpness and color information to deliver an image that looks like it has been taken with the flash. As the flash is disabled, side effects, such as red eye, are prevented.

As with the entire NV Series, the NV10 can record in VGA (640x480) at 30fps, for smoother video and a larger view of the movie on LCD and TV screens. The NV10 also includes a movie stabilizer function that automatically detects and corrects minor lateral and vertical camera movement. For additional control, the continuous video recording function allows the user to pause and resume video recording at any time, while the built-in movie editing function allows users to edit video in-camera. There are also several special effects functions for creative control in-camera, such as Color Effect, Highlight, Photo Frame, Negative and Composite Shot. Color effects include B/W, sepia, blue, green and red.

For crystal-clear images under various shooting conditions, the NV10 features 11 scene modes, including Night, Portrait, Children, Landscape, Close-up, Sunset, Backlight, Fireworks, Beach & Snow and Text Recognition. Text Recognition, a feature unique to Samsung digital still cameras, allows users to shoot documents such as books, papers and magazines and then extract text from the image taken using the bundled “Digimax Reader” text recognition software.

The Samsung NV10 has an MSRP of $399.99 and will be available in the Fall of 2006.

Samsung Opto-Electronics America, Inc., Secaucus, N.J., is the U.S. subsidiary of Samsung Techwin Co., Ltd., Sungnam Kyungki-Do, Korea. Samsung Opto-Electronics markets a full line of auto focus cameras, zoom and digital cameras for the amateur as well as the professional under the Samsung brand name. CCTV monitors and lenses, motorized zoom lenses, binoculars, observation and security systems, and video presenters are other products in the family of photographic and optical equipment.

*Technical specifications subject to change prior to product launch

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