|The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.|
PRESS RELEASE: Digital Imaging And Kingston Memory Cards Reveal New Vision For Gerd Ludwig's Return To Chernobyl
National Geographic Photographer Explains How Digital Photography Changed His Perspective 13 Years Later
Fountain Valley, CA - February 16, 2007 - Kingston Technology Company, Inc., the independent world leader in memory products, features images on its 'Icons of Photography' Web site created by photographer Gerd Ludwig while on assignment in Chernobyl for National Geographic Magazine. On his first trek in 1993, seven years after the nuclear reactor meltdown in Russia, Ludwig carried close to 800 rolls of film to document the tragedy. On his most recent visit, he used Kingston® CompactFlash Ultimate cards paired with a Canon EOS 1Ds Mark II digital SLR camera.
Kingston recognizes the importance of educating and informing photographers of all levels and is proud to offer its Icons of Photography, an online forum showcasing the talents and advice from several of the world's most respected photographers. Each month the program spotlights an icon and his/her suggestions for managing a shoot, capturing better images and improving workflow. Kingston's Icons present these tips in a 'try it yourself' manner suitable for enthusiasts and pros.
In this month's tip, Ludwig discusses how the flexibility and responsiveness of digital technology, particularly with the Kingston CompactFlash Ultimate card, allowed him to recapture Chernobyl in a way that had been previously impossible using film. Hired by National Geographic to commemorate the 20th anniversary of the Chernobyl disaster, Ludwig returned to the region to document progress. His images have been seen in the magazine as well as exhibits internationally.
"Shooting inside the Chernobyl reactor was probably the most difficult photographic situation I've ever encountered. Your mind is racing because you know you are in a highly radioactive area and you don't have a lot of time," said Ludwig. "You rush in, workers are drilling and highly contaminated particles are flying around. It's dark to start with, but the particles further contribute to the darkness. With film, I never would have been able to shoot in this situation. And can you imagine opening the back of the camera to change film with all that dust in the air?"
Each month Kingston profiles a photographer and illustrates a bit of their work -- whether it's sports, nature, editorial or fashion and beauty. "Photographers are always looking to learn more and stay on top of the ever-changing technologies that drive this industry. The Icons of Photography program interviews professionals such as Gerd Ludwig who have helped us strengthen our reputation and provide photo enthusiasts and pros with personal insight about tips, tricks and techniques they can apply to their own photography. Their continued endorsement is a testament to the dependability, durability and reliability of Kingston products," said Jaja Lin, Flash memory marketing manager, Kingston.
For more detailed information, please visit the Web site at www.kingston.com/iop. Previous Kingston Icons of Photography have included: Harry Benson, Barbara Bordnick, Colin Finlay, Douglas Kirkland and Peter Read Miller.
About Kingston Technology Company, Inc.
Kingston Technology Company, Inc. is the world's largest independent manufacturer of memory products. Kingston designs, manufactures and distributes memory products for desktops, laptops, servers, printers, and Flash memory products for PDAs, mobile phones, digital cameras, and MP3 players. Kingston has manufacturing facilities in California, Malaysia, Taiwan, China and sales offices in the United States, United Kingdom, Europe, Russia, Australia, Taiwan, China, and Latin America. For more information, please call (800) 337-8410 or visit www.kingston.com.
# # #
(First posted on Friday, February 16, 2007 at 17:43 EST)