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From the Imaging Resource archive, first published March 2007. Prices, availability and software versions may have changed since.
The following is an unedited press release, shown as received from the company represented. We’ve elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.
PRESS RELEASE: Kingston Combines USB Flash Drive with Memory Card Reader in Launch of New DataTraveler Reader
Windows and Mac Compatible USB Drive Available in Capacities Up to 4GB*; Reads SD/MMC Memory Card Formats Including SDHC.
Photo Marketing Association/PMA Expo, Las Vegas, NV – March 8, 2007 — Kingston Technology Company, Inc., the independent world leader in memory products, today announced its new DataTraveler® Reader, a USB 2.0 Flash memory drive that provides up to 4GB of Flash storage, and includes an onboard SD/MMC expansion slot for reading nine different Flash memory card formats, including the new Secure Digital High-Capacity (SDHC) format.
“Consumers today are more mobile than ever before and the need to store and share digital information has increased dramatically,” said Joe Teng, Flash product manager, Kingston®. “The DataTraveler Reader is a powerful way to capture, save and share pictures, videos and documents in a safe and ultra-compact form factor,” added Teng.
Available in storage capacities of 1GB, 2GB and 4GB, the Kingston DataTraveler Reader is compatible with both Mac (OS 10.x or higher) and Windows (2000, XP and Vista) platforms. The new USB reader is compatible with SD, SDHC, miniSD**, microSD**, MMC**, MMCplus**, RS-MMC**, MMCmobile** and MMCmicro** card formats.
When inserted into a computer’s USB port, the DataTraveler Reader is assigned two drive letters (for example, G:\ and H:\). One drive letter is assigned to the Reader’s internal storage while the other is designated for the expansion slot. Users can quickly and easily work with both drives to either transfer files to the computer or between the USB drive and the Flash memory card inside the DataTraveler Reader.
Pricing and Availability Kingston’s DataTraveler Card Reader will be available by the end of March through distributors, resellers, retailers, e-tailers or online at www.kingston.com.
Kingston DataTraveler Reader (DTCR)
Part Number
Capacity and Description
MSRP (U.S. only). Prices subject to change.
DTCR/1GB
1GB USB drive & card reader
$19.99
DTCR/2GB
2GB USB drive & card reader
$34.99
DTCR/4GB
4GB* USB drive & card reader
TBD
*DataTraveler Reader 4GB USB drive will be available Second Quarter, 2007.
** Requires adapter (not included).
For more detailed information on Kingston memory products, please call 800-337-8410 or visit the Kingston Web site at: www.kingston.com.
About Kingston Technology Company, Inc. Kingston Technology Company, Inc. is the world’s largest independent manufacturer of memory products. Kingston designs, manufactures and distributes memory products for desktops, laptops, servers, printers, and Flash memory products for PDAs, mobile phones, digital cameras, and MP3 players. Kingston has manufacturing facilities in California, Malaysia, Taiwan, China and sales offices in the United States, United Kingdom, Europe, Russia, Australia, Taiwan, China, and Latin America.
Kingston and the Kingston logo are registered trademarks of Kingston Technology Corporation. All rights reserved. All other marks may be the property of their respective titleholders.
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(First posted on Thursday, March 8, 2007 at 11:11 EST)