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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Web Photo Posting Sets New Trend in JPEG Conversion


Bloggers, Flickr users and ordinary people sending images by email know that the first considerations before sharing photos is image display size, file size, and file type. This is where Web Photo Posting steps in with its innovative approach to JPEG conversion.

Chengdu, P.R. China - April 11, 2007: Web Photo Posting 1.0 is an all-in-one tool for JPEG compression, image resizing and optimization required for preparing images for web pages, photo sharing sites like Flickr and email attachments. What makes it different from other tools is a handy user interface with two operating modes and a set of predefined 'Saving Schemes' that let users specify the limits of the image and file size, leaving the program to find the best balance in settings automatically without any user interference.

In one of the operating modes, called 'drag-drop', users can prepare and upload photos with less effort and fewer clicks than it usually takes. There is no fuss over the settings and long waiting for the results. Users can simply select a predefined 'Saving Scheme', drag large photos into the program (the conversion starts automatically) and then drag freshly-processed JPEG images into any File Uploading window for instant publishing online. In doing this, there is no need to go through the complex process of configuring sizes and quality settings, as well as browsing and making too many useless mouse clicks.

Another mode, the batch-processing one, is good if users have to convert a large number of images. Just like it is with any other batch converter, users first add the files, then specify the output folder, choose the 'Saving Scheme' and hit 'Start'. Web Photo Posting supports batch processing with multiple copies of different file sizes and dimensions.

When it comes to conversion control, Web Photo Posting wins hands down too. Unlike other JPEG converters, it lets users control the final output size and image size by specifying the limits of image size, file size, and trade-off policy between file size and quality. In case the output doesn't meet what user required by current parameters of JPEG, Web Photo Posting's artificial intelligence will adjust the quality or image size. Thanks to this 'limitation' feature, it's easy to produce the results with constant file size and quality, which users expect to see.

Web Photo Posting offers users other options to control the conversion process. These are features like Quality adjusting and preview, support for YCbCr 4:4:4 mode and auto-set, EXIF comments, blurring, adaptive quantity, optimized Huffman coding inside JPEG core.

Pricing and Availability
Web Photo Posting 1.0 runs under Microsoft Windows 2000/XP/2003/Vista and costs $19 (US) for a single user license. 25% discount is provided to any registered customer on purchasing any other StepOK's product next time. Additional information on the product, as well as its 31-day fully-functional (no limitations) evaluation copy is available from www.stepok.com.

About StepOK
Founded in 2002, StepOK specializes in image processing technologies, including enhancement/adjustment of images and recomposition. These two aspects of image processing are addressed well in their flagship products: Turbo Photo, a darkroom software tool, and Recomposit, a photo masking and compositing tool, precisely isolating image object from its background. For more information about the company, please visit www.stepok.com.

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(First posted on Thursday, April 19, 2007 at 06:36 EDT)

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