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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

DxO Labs Logo. Click to visit the DxO Labs website! PRESS RELEASE: New DxO Optics Pro v4.5 Features Adobe® Photoshop® Lightroom™ Plug-in, Direct to Flickr Export, Automatic Cropping and Significant Speed Gains


Free upgrade for all existing DxO Optics Pro v4.x users continues DxO Labs pioneering accomplishments in support of today's new generation of software for photographers

Paris, France - June 26, 2007 - DxO Labs today announces the immediate availability of the new version of its flagship product - DxO Optics Pro v4.5 - for both Windows and Macintosh computer systems. Enriched with exclusive features including an Adobe Photoshop Lightroom plug-in, DxO Optics Pro v4.5 software demonstrates DxO's continued commitment to providing photographers worldwide with an unrivalled set of digital imaging software tools.

DxO Optics Pro v4.5 features the first third-party plug-in for Adobe® Photoshop® Lightroom™
DxO Labs once again pioneers compatibility with Adobe technologies for demanding digital photographers. With the release of version 4.5, DxO Optics Pro offers the first-ever third-party plug-in for Adobe Photoshop Lightroom. Photographers can now integrate DxO Optics Pro and Lightroom into their workflow:

  • Via the exclusive "DxO Optics Pro Plug-in" in Adobe Photoshop Lightroom, users can send their images straight from Adobe Photoshop Lightroom to DxO Optics Pro for processing and save corrected files directly into their Lightroom library (with the image metadata intact).
  • Via the "Export to Lightroom" feature within the stand-alone version of DxO Optics Pro v4.5 which enables users to send their images directly to an Adobe Photoshop Lightroom library.
Of course, DxO Optics Pro v4.5 remains a stand-alone application as well as a plug-in for Adobe Photoshop.

"DxO's goal is to enrich and support the workflow platform that Adobe Photoshop Lightroom provides today's professional photographers. The new DxO Optics Pro Plug-in for Adobe Photoshop Lightroom is the first step in tightly integrating DxO image science into this very popular photographic software embraced by photographers around the world," says Luc Marin, vice president of the Photography business at DxO Labs. "In order to provide this support for Adobe Photoshop Lightroom so quickly we were able to creatively develop the plug-in for Lightroom before the software developer's kit, or SDK, was even available to us .Once the SDK is made available, we will engineer an even more elegant plug-in solution than it is already and completely maximize the interoperability of these two digital imaging tools. Of course, we will continue to focus on our forte, advanced automated image processing, and we will integrate with other software when it makes sense."

The Flickr Export Plug-in now available
DxO Optics Pro v4.5 includes the previously announced free Flickr Export plug-in allowing automatic login, tagging and fast uploading of DxO Optics Pro processed images to Flickr.com, the wildly popular photo-sharing Web site.

More automatic features
DxO Optics Pro, known for its automatic image correction and enhancements, now features another automatic function: Automatic Crop. DxO Optics Pro v4.5 maximizes the remaining image surface, respects the height/width ratio and preserves the geometric center of the image providing users with an immediate view of the final effect of the crop. This feature is particularly useful on a batch of images that have been corrected for horizon alignment or perspective, for example.

Faster, ever fasterů improvements to RAM usage and GPU implementation
DxO Labs' talented engineering team has made DxO Optics Pro v4.5 faster and more efficient. RAM usage is more economical (up to 50% gain) and, with the beginning of Graphic Processing Unit (GPU) implementation, there are significant display speed gains-of up to 50%-depending on the user's hardware. "DxO Optics Pro performs a huge amount of processing on images due to the number of automated correction features available - so improving performance is always high on our list. Now, in version 4.5 we're taking advantage of the available power in the computer's GPU or video-card to accelerate some specialized imaging functions," explains Luc Marin.

Pricing and availability
The upgrade to DxO Optics Pro v4.5 is free for all users of DxO Optics Pro v4.x (4.0, 4.1, and 4.2).

DxO Optics Pro v4.5 is available immediately from the DxO Labs e-store (www.dxo.com) as well as from selected distributors and resellers worldwide. Upgrades are available on www.dxo.com.

Pricing of full versions of DxO Optics Pro v4.5 are:
  • DxO Optics Pro v4 Starter: $79
  • DxO Optics Pro v4 Standard: $169
  • DxO Optics Pro v4 Elite: $299
    (All prices are excluding sales taxes)
Operating System Requirements
DxO Optics Pro 4.5 is available for Windows 2000, XP or VISTA (32-bit only) as well as for Apple Macintosh OS X.3.9 or later. On Apple Macintosh, DxO Optics Pro 4.5 is available as a universal binary and optimized for Intel-Mac processors.

About DxO Labs
DxO Labs offers products and solutions ensuring excellence in digital imaging. DxO Labs develops and licenses intellectual property serving the entire digital imaging chain: licensing of optics and silicon architectures for embedded still and video image processing; image quality evaluation and measurement tools and methodologies; image quality enhancement software for consumers. The company's key customers and partners include:
  • Consumer electronics manufacturers such as digital camera vendors and cameraphones vendors;
  • Imaging components suppliers: camera module manufacturers, sensor vendors, and processor vendors;
  • Demanding photographers, as well as photography journalists and imaging experts.
DxO Labs' product portfolio is steadily finding a place at the heart of advanced consumer electronics and world-class industry imaging systems where "Image Science by DxO" becomes a reference for quality.

For more information or a list of distributors and resellers, visit DxO Labs online at www.dxo.com

DxO is a registered trademark of DxO Labs. Other trademarks and trade names may be used in this document to refer to either the entities claiming the marks and names or their products. DxO Labs disclaims any proprietary interest in trademarks and trade names other than its own.


(First posted on Wednesday, June 27, 2007 at 14:57 EDT)

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