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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Panstoria's logo. Click here to visit the Panstoria website! PRESS RELEASE: Panstoria Introduces Artisan 4.0 for Easy Digital Scrapbooking


Cincinnati and Dayton, OH – January 20, 2011 – Panstoria, developers of award-winning digital scrapbooking software, today announced their newest digital scrapbooking application, called Artisan 4.0. Artisan will retail at an introductory price of $39.95 at panstoria.com and includes three free downloadable art kits. The software officially launches on January 21, ahead of the Craft & Hobby Association Show in Los Angeles.

Artisan 4.0 contains all the elements of traditional scrapbooking -- tags, stickers, word art, eyelets, various scissor cuts, framing features, and corner cutting – but in an easy-to-use digital format. Artisan has the added perks of those features exclusive to digital scrapbooking, such as brushes and overlays. An Image Editor allows the user to edit each image in detail, adjusting shadows, focus, color, and contrast. The program, which is compatible with the Windows operating system, is perfect for both beginners and tech-savvy users.

“Artisan 4.0 takes digital scrapbooking to the next level,” said Mike Carroll, CEO of Panstoria. “It has instant and intuitive features that make it easy for a beginner, but can also be used for advanced layouts and design, appealing to more advanced digital scrapbookers.”

According to Carroll, several key features of Artisan 4.0 include:

  • Detailed Page Editing: Page editing options including arrangement, sizing, rotation, snap-to-grid, and rulers. Add journaling boxes that support full rich-text editing, with mixed fonts, colors, and styles, as well as text wrapping around page elements.

  • Automatic Page Creation and Color Matching: Let the software figure out which pictures belong together on predesigned pages. Using the autopopulate feature, the software can save the user time by creating the entire book. Change the colors of everything else on the page to coordinate with the selected photo

  • Photo Sourcing and Sharing: Source photos from a digital camera, scanner, or local folder, or pull photos from Flickr or Facebook. Share finished pages on Facebook or Flickr.

  • Customization: Users can create their own elements and pages and save those to re-use. Downloadable art kits will also be available for download in the Panstoria Marketplace.

“I am very excited about Artisan 4.0,” said Laurie Callison, Artisan beta tester and an avid digital scrapbooker. “It’s rich with high-end designer quality features, yet easy enough for beginners. The wide variety of project and print options available in the software satisfies all of my digital image memory keeping needs.”

Artisan 4.0 will officially launch on January 21, and be available for download on www.panstoria.com. Panstoria will be demonstrating Artisan 4.0 at this year’s Craft & Hobby Association Show in Los Angeles, January 29 – February 1, 2011 in booth number 4610.

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About Panstoria, Inc.
Panstoria launched in 1993 under the name Interpersonal Computing, Inc. In 2003, under the name Caspedia, Mike Carroll and Paul Schweizer began creating photo management softwareto meet their own needs. Eventually, they used the Caspedia Digital Scrapbooking technology to develop software licensed to a third-party. In 2010, the company changed its name to Panstoria to prepare for the release of Artisan 4.0, a premier digital scrapbooking application for Windows. More information about Panstoria and Artisan 4.0 can be found at http://www.panstoria.com.


(First posted on Friday, January 21, 2011 at 14:36 EST)

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