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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Oloneo's logo. Click here to visit the Oloneo website! PRESS RELEASE: Oloneo® Releases Oloneo PhotoEngine™ v1.0

The fastest and most advanced HDR and RAW processing software of its generation offers new levels of creativity and efficiency to the professional and amateur photographers.

Paris, France -- June 2, 2011 -- Oloneo today announced the immediate availability of Oloneo PhotoEngine v1.0, the only High Dynamic Range (HDR) and RAW processing software offering photographers full control over light and exposure in real-time. Latest enhancements include the much-awaited Lightroom plugin, batch processing and presets. PhotoEngine for Windows is available now at US$149 / €125 through the Oloneo online store at www.oloneo.com. Beta users who registered with Oloneo before May 31st benefit from a 25% discount to acquire PhotoEngine at US$110 / €93. A full-featured, 30-day-limited trial version of PhotoEngine can be freely downloaded at www.oloneo.com/en/page/download.html.

"The speed and productivity of PhotoEngine have radically changed the way amateur and professional photographers are considering HDR: this technology is not just a nice-to-have tool, it has now become a must-have asset for the serious photographers" said Antoine Clappier, President of Oloneo and main developer of PhotoEngine. "With its tight integration with Lightroom, Photoshop and most image-processing products, Oloneo PhotoEngine naturally finds its place in the workflow of the demanding photographers looking for a high level of efficiency and creativity".

"A remarkably capable HDR and RAW processing software, PhotoEngine has the unique ability to produce superior, natural-looking images that are immediately ready for publishing or display without the need for any post-processing" said Kim Seng, the well-known author of the CaptainKimo.com HDR photography blog. "None of the other HDR programs that I've tested even comes close to the speed and productivity this software offers."

Browsing images in the beta version of Oloneo PhotoEngine. Screenshot provided by Oloneo SAS. Click for a bigger picture!

Browsing images in the beta version of Oloneo PhotoEngine.
Screenshot provided by Oloneo SAS.


HDR ToneMap™: high dynamic re-exposure in real-time
A full real-time, high dynamic range (HDR) re-exposure module to merge and edit single or multiple RAWs, JPEGs or TIFFs. Capable of creating a wide range of styles, from realistic to artistic, HDR ToneMap includes four tone mapping engines, the Natural HDR™ processing mode, auto-exposure correction with fine-tuning, auto-contrast, detail size and threshold controls, halo control, edge sharpening, ghost removal tools, auto-align, auto-orientation, batch processing with interactive mode, over 40 interactive factory presets and user-defined presets, and more. Users also have the possibility to modify exposure the traditional way by turning off tone mapping while still benefiting from a 32-bit, ultra-wide gamut and full resolution environment.

Example uses:

  • Completely recover details in overexposed areas in a photo, automatically or manually.

  • Fully restore low-light areas in underexposed photos while removing noise, automatically or manually.

  • Create infinite variations, from the most realistic, natural look to the utmost creative tone-mapping style.

HDR ReLight™: take pictures then set-up lighting
An image-based relighting tool using merged RAWs, JPEGs or TIFFs to control in real-time the settings of individual light sources after the photos are taken. For each light source, parameters include white balance, brightness, temperature, tint and color. Other features are the auto-detection of ambient light and each light source's color temperature.

Example uses:

  • Set the white balance of each light source separately and independently.

  • Switch on and off light sources in a picture.

  • Create a realistic night view based on daylight photos.

  • Take studio-quality pictures with a basic lighting set-up.

HDR DeNoise™: remove noise and keep details
A powerful image noise and grain reduction tool using stacked RAWs, JPEGs or TIFFs, with the added benefits of full detail preservation, no smoothing and no artifacts, even with low-contrast and low-light photos.

Full-featured Lightroom® plugin for an efficient workflow
Photographers now have the ability to select their images directly from within Lightroom 2 or 3, set-up a HDR ToneMap, HDR ReLight or HDR DeNoise project and launch it in PhotoEngine. Once finalized in PhotoEngine, the resulting images can be exported to Adobe® Photoshop® and other image-processing products for post-editing.

Complete, high-end RAW photo processing
Oloneo PhotoEngine also features a complete RAW and image processing module including a customizable Color Curve Equalizer™ with hue/saturation, hue/luminance and hue/hue curves, a brightness curve, a unique color saturation curve, a color toning tool, an advanced white balance control and more. PhotoEngine handles most RAW photo formats, with thumbnail and preservation of key EXIF metadata, fully supports color management and uses the ICC profiles generated by most colorimeters on the market today.

Using the HDR ReLight tool in Oloneo PhotoEngine. Screenshot provided by Oloneo SAS. Click for a bigger picture!

Using the HDR ReLight tool in Oloneo PhotoEngine.
Screenshot provided by Oloneo SAS.

The English/International version of Oloneo PhotoEngine v1.0 for Windows is available now through the Oloneo online store at www.oloneo.com for electronic delivery with a complete English or French user guide. A full French version of PhotoEngine will be available at a later date. Users who purchase the current English version will have free access to the French version when it becomes available.

Additional information on product features, upgrade policies and language versions is available on www.oloneo.com.

A full-featured, 30-day limited trial version of PhotoEngine v1.0 can be freely downloaded at www.oloneo.com/en/page/download.html.

The price of Oloneo PhotoEngine v1.0 is US$149 / €125.

Beta users who subscribed to the Oloneo Newsletter before May 31, 2011 are entitled to a special discount of 25% on PhotoEngine v1.0 valid until July 15, 2011:

  • US$110 (reduced from US$149)

  • €93 (reduced from €125)

Discounted multi-user and Academic licenses will be available soon. Interested parties are invited to contact Oloneo.

Prices exclude sales taxes and VAT.


  • OS: 32-bit or 64-bit versions of Windows XP with Service Pack 3, Windows Vista or Windows 7

  • Hard disk: 200MB of available space

  • CPU: 1.6 GHz Intel or AMD with SSE2, dual-core recommended

  • RAM: 1.5GB

  • Screen: 1280 x 720

Mac OS:
A Mac OS version of PhotoEngine is not available at this time. The product runs with good performance on a dual-core Mac with Parallels Desktop 5 or similar virtual machines.

Using the HDR ToneMap tool in Oloneo PhotoEngine. Screenshot provided by Oloneo SAS. Click for a bigger picture!

Using the HDR ToneMap tool in Oloneo PhotoEngine.
Screenshot provided by Oloneo SAS.

Oloneo PhotoEngine is the only High Dynamic Range (HDR) and RAW processing application offering photographers full control over light and exposure in real-time, as if they were still behind the lens. At the core of Oloneo PhotoEngine is a fully real-time, 32-bit floating-point per channel (96-bit per pixel), ultra-wide gamut, full resolution and non-destructive image-editing engine. Oloneo's color model handles a range of colors that largely surpasses what printers or screens are capable of displaying today. Combined with the suppression of any color shifting and clipping, it guarantees photographers against any loss of image data during the HDR process. With a simple, intuitive and responsive user interface, all image controls work in full real-time at a rate of 1/20 second or less on a general-purpose desktop or laptop computer.

Founded by three veterans of the computer graphics industry, Oloneo provides digital photographers with tools that bring together flexibility, creativity and speed. For more information please visit the company's website at www.oloneo.com.


© Copyright Oloneo 2011. Oloneo, the Oloneo logo, Oloneo PhotoEngine, HDR ReLight, HDR ToneMap, HDR DeNoise, Color Curve Equalizer and Natural HDR are either registered trademarks or trademarks of Oloneo SAS.

Adobe, Lightroom and Photoshop are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries.

All other trademarks belong to their respective owners.

(First posted on Thursday, June 2, 2011 at 16:51 EDT)

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