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Olympus' Camedia C-730 Zoom digital camera. Courtesy of Olympus, with modifications by Michael R. Tomkins. Olympus announces C-730 Ultra Zoom
By Michael R. Tomkins, The Imaging Resource
(Thursday, September 12, 2002 - 01:45 EDT)

Olympus America will today announce a new super-zoom digital camera, the Camedia C-730UZ (as seems to be the norm these days, the people in Europe have apparently been given a different time to the US, and since this information is now public knowledge we are going ahead too).

This new model follows in the footsteps of the company's previous C-700 Ultra Zoom, and the successor C-720 Ultra Zoom. The C-730UZ features a 10x optical zoom as in the former model, and a 3 megapixel imager similar to the latter (which had "only" an 8x optical zoom).

The Olympus Ultra Zoom cameras have gained many fans for their extremely powerful zoom lenses in a very compact camera, and the combination of the higher resolution and zoom lenses from the two previous cameras should make the C-730UZ even more of a dream for fields such as wildlife photography.

The Olympus Camedia C-730 Ultra Zoom will be available in November 2002, with US pricing set at $599 (street) / $699 (SRP).

Olympus Camedia C-730 Ultra Zoom
CCD Imager
3.2 Megapixel Effective
Size 1 /2.7" (0.37") CCD
3.3 Megapixel Gross
Lens Olympus multivariator 2 aspherical glass 10x zoom lens 5.9-59 mm
(38-380mm equivalent in 35mm photography)
Seamless Digital Zoom 30x (10x optical and 3x digital combined)
Aperture Range F2.8-11 (W) / F3.5-11 (T); adjustable in 1/3 steps EV
Shutter Speeds Program Auto: 1/1,000 sec. - ½ sec. Aperture Priority/Shutter Speed Priority/Manual: 1/1,000 sec. - 4 sec. Night Scene: 1/1,000 sec. - 16 sec.
ISO Auto: 100-400 / Manual: 100, 200, 400, 800 (equivalent)
Recording Mode(s) Still image: EXIF TIFF (non-compressed), EXIF JPEG, DCF (design rule for Camera File system), QuickTimeR Motion JPEG (Movie Mode), Sound: WAV format
Adjustable Resolutions
3,200 x 2,400 SHQ JPEG-OIE/HQ JPEG-OIE
2,048 x 1,360 (3:2) TIFF, SHQ/HQ JPEG
2,048 x 1,536 TIFF, SHQ/HQ JPEG
1,600 x 1,200 TIFF, SQ1 JPEG-High/Normal
1,280 x 960 TIFF, SQ1 JPEG-High/Normal
1,024 x 768 TIFF, SQ2 JPEG-High/Normal
640 x 480 TIFF, SQ2 JPEG-High/Normal
320 x 240 @15fps QuickTime Motion JPEG
160 x 120 @15fps QuickTime Motion JPEG
DPOF (Digital Print Order Format) Print Reservation (Single, Multiple, All, Number of copy), Date/Time, Cropping
Optimum Image Enlargement YES
True Pic Technology YES
Automatic Pixel Mapping YES
Image Adjustment modes Sharpness: +/- 5 in 1 steps; Contrast: +/- 5 in 1 steps; Saturation: +/- 5 in 1 steps
Exposure Compensation: +/- 2 EV in 1/3 EV steps
Image Effects Noise Reduction: available at shutter speeds of 1 second or longer
Panorama Up to 10 frames stitchable automatically with CAMEDIA Master software when using Olympus brand xD-Picture card or SmartMedia
Sequence 1.9 frames per second burst up to 12frames in HQ mode
Viewfinder 0.44" (1.1cm) electric viewfinder, 180,000 pixels with Diopter Adjustment
LCD 1.5" (3.8cm) Color TFT LCD (110,000 pixels)
Focusing System iESP Multi-Pattern AF (autofocus) TTL system (contrast detection), x Multi area spot AF, Full Time AF (Movie Mode),
Focusing Ranges Super Macro Mode: 1.2" (3cm) no optical zoom available
Macro Mode 3.9" - Infinity (0.1m - Infinity) (W); 47.2" - Infinity (1.2m -Infinity) (T)
Standard AF 23.6" - Infinity (0.6m - Infinity) (W), 78" - Infinity (2m - Infinity) (T)
Manual Focus: 3.9" - Infinity (0.1m - Infinity) (W); 47.2" - Infinity (1.2m -Infinity) (T)
Exposure Control Program Auto, Aperture Priority, Shutter Speed Priority, Manual Exposure compensation: +/- 2EV in 1/3 steps
Auto Exposure Bracketing: Selectable from 1/3 EV and 1EV steps, 3 or 5 images
Scene Program Mode Portrait, Sport, Landscape+Portrait, Landscape, Night Scene, Self Portrait
Metering System Digital ESP Multi-Pattern Meter, Spot
White Balance System iESP Multi-pattern auto TTL
6 Pre-set manual (Daylight, Overcast, Tungsten and Fluorescent 1, Fluorescent 2 and Fluorescent 3) and Manual White Balance
White balance compensation: +/- 7 in 1 steps
Flash Built-in Pop Up Flash
Flash Modes Auto Flash for low and backlight
"Red-eye" Reduction Flash
Fill-in Flash
Slow Shutter Synchronized Flash (1st curtain, 2nd curtain, 1st curtain w/red-eye reduction)
Flash Off
Flash Charging Time Less than seconds (at normal temperature with new batteries)
Removable Media Card 3V (3.3V) SmartMedia card (4, 8, 16, 32, 64, and 128 MB) xD card (4, 8, 16, 32, 64, and 128, 256 MB)
Selftimer/Remote 12 second delay Selftimer / 2 second delay (Optional Remote control RM-1)
Settings Memorization On, Default, 4 My Modes
Outer Connectors USB connector (USB Auto-Connect), Audio/Video Out, DC input, 5 pin external Flash Terminal for optional Olympus FL-40
Auto-Connect USB Compatible with Windows 98 rev2/ME/2000 Pro/XP-MacOS 8.6-9.1/OSX (10.1)
Image Playback Still: Index display (4/9/16), 4x enlargement by 0.5x steps, Slide-show, Histogram, Scene rotation; Movie: Normal Playback, Reverse Playback, Frame by Frame
Image Editing Still: Resize, Cropping; Movie: Index, Edit
Operating Environment Operation: 32 F -104F (0C - 40C) 30-90% Humidity
Storage: -4 F - 140F (-20C - 60C) 10-90% Humidity
Power Supply Main Power Source: 2 x LB-01 (CR-3V) Lithium batteries
4 x AA Ni-MH rechargeable batteries
4 x AA Lithium batteries
4 x AA Alkaline batteries
(Manganese batteries cannot be used)
AC Power: C-7AU AC adapter (optional)
Date/Time Calendar Simultaneous recording into image date
Calendar Automatic up to the year 2099
Size 4.2" W x 3.0" H x 3.1" D (107.5m W x 76mm H x 77.5mm D)
Weight 11.1 Oz./315 g without batteries and SmartMedia
More Photos

Source: Olympus America Inc.

Original Source Press Release:


Features Amazing 30X Total Seamless Optical and Digital Zoom

Melville, New York, September 12, 2002 - Olympus America introduces the new CAMEDIA C-730 Ultra Zoom, the latest addition to its family of Ultra Zoom cameras that enable photographers to get as close to the action as possible from great distances. Whether at a sporting event, concert or on safari, when getting physically close is not an option, photographers are sure to appreciate the C-730's high quality 10X optical ultra-zoom lens (30X total seamless zoom when combined with the 3X digital zoom). A powerful, easy-to-use and affordable camera, the portable C-730 Ultra Zoom has a compact and stylish body weighing only 11.1 ounces and measuring a mere 4.2" wide x 3.0" high. The C-730 is truly the 3.2 megapixel camera of choice for an on-the-go lifestyle -- and all at a price of only $599.

Based on the popular Olympus C-700 Ultra Zoom series (the world's smallest optical Ultra Zoom digital cameras) and providing greater pixel count and zoom power, the C-730 Ultra Zoom is designed for photographers who are familiar with photography and want the widest lens range and manual and automatic controls on a digital camera. The C-730 Ultra Zoom offers a 10X zoom, which is an equivalent zoom range of 38mm to 380mm - longer than many lenses used on consumer SLR cameras. Sporting a fast shutter speed of 1/1000th of a second for action photography, the extensive shutter speed range also allows long exposures of up to 8 seconds, enabling photographers to express their creativity when capturing night scenes or sunsets.

"The C-730 Ultra Zoom offers up to 380mm optical equivalent focal length, about the same amount of zoom power a pro photographer with a massive telephoto lens at a football game requires to capture the action from the sidelines," said Richard Pelkowski, Associate Product Manager, Olympus America Inc. "We've broken the size barrier for zoom lenses by creating a digital camera with an incredibly powerful zoom and an ultra compact body. The additional seamless digital zoom capabilities increase the lens range to a total seamless zoom of 30X or about 1050mm equivalent. An array of features offers full exposure control, and its controls are user-friendly and intuitive."

Easy to Use
The C-730 Ultra Zoom is extremely easy to use. In fully Programmed Auto mode, the camera offers basic point-and-shoot simplicity for flawless picture taking in typical situations. The easy-to-use Scene Program on the mode dial provides fully automatic exposure adjustments for the photographer who wants optimum results in a wide variety of settings: Portrait, Self Portrait, Landscape-Portrait, and Sports or Action photography. The special "My Mode" feature saves time by allowing the user to assign a frequently used function to the mode dial for quick access.

The C-730 Ultra Zoom's advanced settings include controls for aperture priority, shutter priority, and full manual operation and are ideal for experienced photographers who want to take control. Transferring images to the computer has never been easier with the supplied Auto-Connect USB function that does not require software drivers for hassle-free image downloads. Images may also be viewed on a television with the supplied video cable.

Advanced Digital Lens
Olympus high-quality photos are known worldwide for their vibrant, sharp and photo-realistic image quality. This is achieved with a host of key technologies including Olympus' high-quality all-glass lens (with aspherical lens elements) especially designed for digital cameras; and provides the equivalent of 38 to 380mm, f2.8-f8.0 in 35mm photography. Super Macro Mode allows users to take photographs from distances as close as 1.2" to capture details like dewdrops on a leaf.

Features For the Most Realistic Digital Images
With the C-730 Ultra Zoom, what you see is what you get because its Electronic Viewfinder (EVF) shows you exactly what the camera will capture on the CCD. The EVF also displays aperture, shutter speed, and image quality settings and can be used in playback as well the 1.5" color LCD display.

The 3.2 megapixel CCD and Olympus' TruePic™ technology allows users to retain a realistic look to their photographs at all photo sizes e-mailed or printed. The 3.2 Megapixel imager captures the detail need for true photo quality printing even on large print sizes over 8" x 10".

Other controls include Digital ESP multi-pattern and spot metering; adjustable white balance; multiple flash settings including slow sync flash; and auto bracketing and exposure compensation. The digital camera comes with an external 5 pin dedicated flash terminal that enables even more flash control.

Another great feature of the C-730 Ultra Zoom is its ability to capture QuickTimeTM video and sound so users can create short movies that can be sent over the Internet to co-workers, friends and family.

The C-730 Ultra Zoom will be available in November 2002. It includes an Auto-Connect USB cable, Audio/Video Out cable, carrying strap, lens cap with retainer cord, 2 LB-01 (CR-3V) Lithium batteries, a 16MB xD-Picture Card, Olympus CAMEDIA Master Software 4.0, user manual and Quick Start guide.

U.S. Pricing:
C-730 Ultra Zoom Street Price: $599 (U.S.)
C-730 Ultra Zoom SRP: $699 (U.S.)

For more information, contact Olympus America Inc, Consumer Products Group, Two Corporate Center Dr., Melville, NY 11747-3157, ph: (631) 844-5000 (800) 622-6372, Fax: (631) 844-5262 or the Olympus Web Site: http://www.olympusamerica.com.

ABOUT OLYMPUS - Nothing's Impossible
Based in Melville, New York, Olympus America distributes a wide range of products for the consumer, scientific, health care, commercial and industrial markets. These include film cameras that provide the ultimate combination of performance and style, and digital cameras that produce the most realistic digital images yet available. Microcassette and digital voice recorders, binoculars, personal photo printers, medical and industrial endoscopes, biological and metallurgical microscopes and measuring instruments, clinical analyzers, and other high technology products. Olympus America is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America.

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