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Vivitar's logo. Click here to visit the Vivitar website! Vivitar: Another 1.3mpix fixed focus digicam announcement
(Monday, March 10, 2003 - 10:27 EST)

As with the ViviCam 3330, the newly announced ViviCam 3340 didn't seem to be on display at PMA, but a press release was issued nonetheless.

The camera features a 1.3 megapixel CMOS imager coupled with a fixed focus, fixed focal-length lens, 8MB of built-in storage plus an SD card slot, and power from AA batteries. Unlike the 3330, though, this model is fully automatic with no exposure or white-balance override, and no image review LCD display. This model will be available in April at a suggested price of about $90...

Vivitar ViviCam 3340
Courtesy of Vivitar. Click for a bigger picture!
Image Sensor 1.3 mega pixel CMOS
Color 24-bit Color (RGB)
Image Resolution – still images 1280 x 960
Video Resolution 320 x 240 – movie clips
Fixed focus Lens
-Aperture: f/2.4
-Focal length 8 mm (TBD)
-Focus Range: 35” to infinity (normal)
-Macro 9” to 12”
Exposure Automatic
White Balance Automatic
Information / Status LCD Provides status information for camera mode, battery status, flash mode, image count, self-timer, resolution setting, etc.
Internal: 4 MB
External: SD Card up to 128MB - memory card not included
Flash Integral Three-mode flash with modes: Automatic, Off, Red-Eye Reduction
Self-Timer 10 second delay
File Formats JPEG, Motion JPEG AVI
System Requirements PC: Windows 98 / 98SE / 2000 / Me / XP
USB Driver for Win98 (USB Mass storage)
Applications: Image editing software for PC
Connectors USB port
Power 2x AA (Alkaline, NiMh)
Weight Approximately 3.5 oz (100 gm) without battery and SD card
Dimensions 1.2” x 3.6” x 2.4” (30 mm x 92 mm x 60 mm)

Original Source Press Release:


A stylish, compact, 1.3 MP digital camera at a family-friendly price

LOS ANGELES, CA (March 2, 2003)- Vivitar Corporation announces the ViviCam 3340 product available in April. The V3340 is an affordable choice for anyone seeking a compact, stylish, versatile, high quality digital camera. High-impact styling and precision manufacture make the V3340 stand apart from the competition.

The stylish V3340 is equipped with a 1.3 megapixel digital camera with a fixed focus lens (includes macro), integral flash, and expandable memory. The V3340 offers imaging versatility in a camera that is easy to use. Users may select from two resolution settings - 1280 x 960 (native resolution), or 640 x 480. Distinct audible tones provide tonal feedback to the photographer so you always know what the V3340 is doing. The V3340 also can be used to capture short video clips. A third mode of operation is the PC/web-cam mode providing live video to your PC via USB. Sample images from the V3340 camera can be viewed and downloaded from the V3340 image gallery beginning in March at:


The V3340 is an ideal camera for all your digital imaging needs ranging from email and web applications to images that are ready for display or print. Quality 5" x 7" prints are not a problem with the V3340.

The V3340 comes with 8 MB internal memory built-in to the camera. Internal memory can be extended using Secure Digital (SD) memory cards.

Other features include focus-free operation, automatic white balance, automatic exposure compensation control, an integral flash, a 10-second self-timer, and a tripod-mounting socket. The V3340 comes with a USB cable to download images for viewing and/or editing.

Two AA alkaline batteries supply power whereas built-in power saving logic automatically turns-off the camera to conserve battery power. Image editing software is included with the camera.

The suggested retail price for the camera is $89.95. The V3340 may be purchased at mass merchandisers, consumer electronic stores and other Vivitar resellers nationwide.

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