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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

PRESS RELEASE: Mac Photo-Sharing Utility PictureSync V1.6 Released

PictureSync version 1.6 introduces reliability and functional enhancements including a fully Universal build, geocoding with Google Earth, support for Lightroom, and updated support for Aperture. As with prior versions its features may be used free or purchased for $14.

The previous version, 1.5, was released in January. Further details of changes may be found at http://holocore.com/?PictureSync_history.

Since its introduction PictureSync has aided pro photographers and home users alike in uploading almost two million photos. A Windows version is under development with an anticipated launch in time for Christmas. Many further enhancements are now planned for both releases, the company said.

About PictureSync

PictureSync is a convenient utility that simplifies annotating and sharing photographs and video clips. With a click, you can upload to online galleries, photoblogs and print services while preserving your valuable metadata. You can use PictureSync with any picture file, in iPhoto, iView MediaPro, Aperture, or other applications such as Adobe Lightroom and Bridge. It's designed for beginners and advanced photo-users alike having both easy functionality and advanced workflow customisation.

PictureSync features an integrated (IPTC/XMP) annotation editor for easy editing and preservation of captions and keywords, that can also be searched with Spotlight. It remembers your uploads allowing you to update previously uploaded pictures and avoid uploading duplicates. Other features include color conversion for better online reproduction, resizing for faster uploads, auto-rotation, powerful metadata customisation and rules, and direct support for service specific-features such as albums and tagging.

Supported Services

Supported services are detailed at http://holocore.com/?PictureSync_services. New services are always being added!

Currently supported services include:




Club Photo




Sony ImageStation

Kodak EasyShare Gallery









PictureSync is shareware at $14 with instant online activation, it may be used free but will prompt to purchase if importing more than 24 images, or when using more than one account.

System Requirements

Mac OS X 10.3.9+ and if used iPhoto (4.0+), iView MediaPro (2.6+), Aperture 1.5.

(First posted on Tuesday, October 10, 2006 at 10:56 EDT)

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